How I Raised Myself From Failure to Success in Selling

Frank Bettger

Nov 2009 · Sold by Simon and Schuster

About this ebook

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas—or anything else—this book is for you.

When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettger’s life around from defeat to unparalleled success and fame as one of the highest paid salesmen in America?

The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable—and more valuable to your company—when you apply Bettger’s keen insights on:

• The power of enthusiasm
• How to conquer fear
• The key word for turning a skeptical client into an enthusiastic buyer
• The quickest way to win confidence
• Seven golden rules for closing a sale

Ratings and reviews

I've sold shoes, insurance, and health care products but the most difficult sale of all is selling kids on the importance of their education over obtaining a grade. The principles within this book are absolutely timeless.

Got this as a gift from my wife many many many years ago and I pick it up every couple years to read it again help me so much of myself career when I was starting out great short read lots of information lots of great useful real life experience

This is the most amazing information, best teaching that i only had to pay X for, something like this is a huge return on investment. To move you forward this is a must read.

About the author

Frank Bettger was the author of the best sellers How I Multiplied My Income and Happiness in Selling.