Episode 004: Rande Somma: Honesty & Integrity in Golf, Life and the Corporate World - Golf 360

While President of Worldwide Automotive Operations at Johnson Controls Inc., Rande Somma’s first question to his team wasn’t ‘What do we need to do different to achieve these new goals?’ it was ‘What won’t we do, under any circumstances, to achieve our new goals?’ They first defined what they wouldn’t do; which was violate their values. In today’s interview, we discuss that entire process, how to develop a culture so these things flourish.
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