Matt Majka of the Minnesota Wild wants you to be a “servant leader.” The key: personal humility coupled with a strong will. - Behind The Billboard

Kris talks to Minnesota Wild President Matt Majka about his leadership journey to a key position with one of the NHL’s most popular franchises. Like Kris, Matt’s philosophy centers on “making things better”—not just with your team, but within your community. Learn Matt’s insights into leadership and why he thinks the #1 trait among effective leaders is humility, which he calls “servant leadership.” Gain insights into how sports teams separate their “team” functions from their “marketing” functions—and how those groups work together toward success. For hockey fans (especially in Minnesota), learn how Matt’s team created the Wild’s “State of Hockey” mantra by listening to the fans. For marketers, learn Matt’s approach to maximizing the fan experience, managing the insane amount of analytics available, and why you should never start believing that you’re smarter than your customers.
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