Experience Design Lab and Behavioral Data Supersized - The VIP Lounge By Experient

Greg Bogue, VP of Experience Design at Maritz Global Events, takes us through the experience design lab journey, with more on the methodology that’s helping event organizers to dramatically improve the experiences they deliver at their conferences and trade shows. Then it’s on to behavioral data intelligence with Jeff Fugate, SVP of Strategic Sales & Marketing at Experient, as he shares more about one of the single largest deployments of event wearables ever.
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