📱 Lucratividade – The App for Pricing and Profit Management
Lucratividade is the ideal app for entrepreneurs, retailers, producers, and anyone who wants to calculate profit margins, price products, and project financial scenarios accurately and quickly.
With it, you have access to different calculation methods and indicators that help you understand your costs, expenses, and actual profits. All in a simple, practical, and easy-to-use interface.
🔹 Main Features
1. Pricing and Margins
Tools for setting accurate prices and understanding profit margins:
Profit Margin Calculation – amount spent, quantity produced, selling price, or desired percentage.
Basic Pricing – purchase price, selling price, fixed and variable expenses, and desired profit.
Advanced/Multi-Product Pricing – adding multiple products with costs and quantities, considering overhead.
Actual and Theoretical Markup – set prices based on costs and desired profit.
Price Including Taxes – includes taxes in the selling price.
Price Elasticity – simulate the impact of price changes on demand and revenue.
Optimal Selling Price (Suggestion) – intelligent calculation of the ideal price.
Promotion or Discount Simulation – see the impact on total profit.
2. Break-Even Point and Safety
Tools for measuring risks and understanding sales limits:
Break-Even Point (R$ and Quantity) – how much to sell or how many units to cover costs.
Margin of Safety – how much sales can fall without generating a loss.
Break-Even by Product (Suggestion) – individual balance for each item.
3. Performance and Investment Indicators
Metrics for evaluating and comparing results:
ROI (Return on Investment)
Inventory Turnover
Contribution Margin by Product
Average Ticket
ROI by Product (Suggestion)
Profitability Comparison between Products (Suggestion)
4. Planning, Projection, and Scenarios
Strategic Management for Decision Making:
Payback – return on investment time.
Sales and Profit Projection (Suggestion)
"What if?" Scenarios (Suggestion) – simulation of different strategies.
Sensitivity Analysis (Suggestion) – impact of costs and prices on profit.
5. Cash Flow and Financial Control
View of cash inflows and outflows:
Cash Flow (Suggestion) – inflows and outflows by period.
Net and Gross Profit (Suggestion)
Expenses by Category (Suggestion)
6. Product Mix and Sales Strategy
Portfolio Optimization and Profitability:
Product Mix – calculation of total profit by sales ratio.
Mix Change Simulation (Suggestion)
Mark-up vs. Margin Comparison (Suggestion)
🔹 How to Use
✅ Free with ads – use without registration.
✅ Free registration – save your calculations (with ads).
✅ Premium Plan (R$3.00/month)
🔓 No ads.
🔓 Save and organize unlimited calculations.
🔓 Distraction-free environment.
🔹 Why use Profitability?
✔️ Fast and accurate results
✔️ Helps you make strategic pricing decisions
✔️ Complete: from basic calculations to advanced planning
✔️ Ideal for small businesses, freelancers, micro-entrepreneurs, and entrepreneurs
👉 With Lucratividade, you can stop guessing prices and start managing your business's financial health with real data.