Scan AR+ is an app that allows the user to browse a print product, find items or topics of interest, scan them with their Scan AR+ app and immediately get access to additional multimedia content. Scan AR+ extends printed media to the digital dimension.
How it works - The Scan AR+ recognizes images with the camera of the smartphone. The recognition happens within less than a second. Content will be displayed after the recognition and the user sees a list displaying various options for the pre-defined content.
The Scan AR+ allows the user to take their time to browse the digital content. The Scan AR+ is available for any kind of print products e.g newspapers, fashion catalogues, books and brochures.
Users can store the digital content or a product for later. Therefore the user can create their own content library.