Kontext is designed from the ground up with hyper-local relevance in mind. It utilizes iBeacon technology that empowers every day objects and places by giving them context. The app solves the problem of getting lost in the crowd at events and lowers the barrier to meeting new people by integrating with Twitter to get profile information of people around you and tweets related to the specific venue and event.
The app comes with a fun gamification element as well. It can be used for scavenger hunt type of games or simply as a hyper relevant promotion tool to let you know what the current promotions and discounts are available around you.