BurJuman Safe and Sound App will give subscribers in the UAE and beyond the opportunity to track their walks and runs in support of Breast Cancer Awareness, and challenge their friends to do so too via the user-friendly interface or by sharing on social media. Participants are invited to donate money either through an instant SMS or via direct debit. The donations will go directly to our charity partner Al Jalila Foundation and to Brest Friends. Not just for individuals, users can also walk or donate on behalf of a business or a school, as part of their ongoing CSR initiatives. If the total distance walked through the app reaches the 50,000km milestone in 2015, BurJuman has pledge to donate a further AED100,000 to the cause.
Breast Cancer Awareness Happy to support the Burjuman's advocacy to promote the breast cancer awareness.