Theory

Theory LLC

About this app

Download The Theory App today and receive 15% off your first in app purchase.

Be the first to discover Theory’s Fall 2021 collections, shop exclusive styles, and receive early access to sales.

Convenient: Easier than ever to browse, shop, check order status, find a store, and more.

Personalized: Our new Wish List function allows you to save items in just one tap.

In the Know: Push notifications allow you to stay up to date on new arrivals, sales and App exclusive products.

In 1997 Theory revolutionized the contemporary fashion market with its concept of the urban uniform. Headquartered in New York City and a leader in Fast Retailing Group’s brand portfolio, the brand balances luxury with accessibility in collections that are known for their exceptional fits, innovative fabrics, and enduring styles.

Ratings and reviews

Awful app experience. Difficult to navigate, slow, doesn't work half the time. Annoying that Theory strongly incentivizes you to use the app when it's not fit for purpose.

It's a reactive web app with poor user experience . It's lazy development and broken functionally. Worse yet, they promote 15% off on first app purchase and the 'Apply promo code' function doesn't work. Uninstalled.

As much as I love Theory products this app is terrible and feels very dated. Super slow and often times navigating to an item that's available on the website will give a page error.

What's new

Be the first to discover Theory’s Fall 2021 collections, shop exclusive styles, and receive early access to sales.