Parents need and want lots of things, their needs and wants change through pregnancy to birth and continue to change over their children’s development. The mybabyAPP places products and services in front of these parents at the precise time of that need and want.
Being a parent brings many brilliant things, but it can be extremely difficult to find the right product or service quickly: mybabyAPP exists to connect parents and retailers at the precise time of need or want.
Our mission is very simple, we want to make being a mum and dad more brilliant by providing a quick, pre-qualified resource of retailers to solve many of the challenges and joys that having kids brings!
mybabyAPP is a social business with huge commercial opportunity. Advertisers are looking for new effective ways to engage with this very valuable demographic and yet there has been little innovation in this space. We provide a premium, uncluttered and focused environment where brands can be highly targeted in their messaging.
mybabyAPP launched in May and we’ve had a superb start. Each new partner builds upon our community of focused friends ready to engage and serve parents.