"Mao Tai Marketing Co., Ltd." clarifies the purpose of the company's establishment. It is based on the mission of "Mao Township", the hometown of Mao Zesheng and Fanchang. At the beginning of the venture, we chose the specialty, Alpine Coffee, which has the most urgent marketing needs of the tribe, as the starting point, and invested in the development of local specialty industries. Maotai marketing is integrated from the cultivation and production of the original mountain alpine coffee to the back-end sales, and is integrated into the industrial chain with local characteristics. While improving the quality and opening up the market access, we have not forgotten the mission of inheriting the culture of the ethnic group. Therefore, combining the local environmental characteristics, the Paiwan culture, and the symbol code equal to the product packaging and brand story, we will promote the quality products of Pingtung Yuanxiang area to consumption. market.