Trip zoom is a platform that consists of:
a tracker that collects data about the travel behavior of (the owner of) the mobile phone
an app as a shell around the tracker to give feedback about the registered travel behavior a dashboard with insight into the data.
The data is collected via the tracker, which is part of the app that users install on their smartphone. The collected data is periodically sent to the server and fed back via the app to the user. The app is, as it were, the front desk for the participants and can be set up with various modules (including a fee module, coaching module and a ranking module). After analysis, a large number of characteristics are known for each movement. The analyzed ride data ultimately form the basis for behavioral change projects, research, games and travel allowances.