Meetings Mean Business is the official mobile app for the Meetings Mean Business (MMB) campaign, which brings together leaders from across the meetings, events and greater travel industry to showcase the substantial value derived from meetings, conferences, conventions, incentive travel, trade shows and exhibitions.
The MMB app serves as an on-the-go resource for industry leaders as well as meetings and travel professionals. It provides collateral materials, data points, editorial content, the latest industry news and other important information at their fingertips.
Through Meetings Mean Business – and with the help of the MMB app – the industry speaks with one voice.
App features include:
- The latest announcements and media coverage from the campaign
- Direct contact with coalition members
- Interesting personalized sidebar conversations from industry leaders
- New research reports from the industry
- Campaign toolkit content, including FAQs, talking points and social content