Shaman was founded in 1992 as Anjuna Trance World and was headquartered in Bangkok and Goa. The original store was opened in 1993 in north Anjuna, Goa, under the name Anjuna Trance World. It was one of the very first Psy Trance Labels and stores in Goa and the world.
In 1997, Shaman was one of the first companies ever to develop a website discussing the hemp and psytrance music culture associated with the Anjuna goa party. These subjects were the focus of the website www.anjunatranceworld.com.
In 2000, the same year Shaman opened the Cyber Bazar, the world’s largest psytrance store, in Bali, we established our online shaman store, which began selling products worldwide. Utilizing the Internet’s capacity to market directly to customers
After many years established in Bali, The Shaman brand is now an official UK Corporation headquartered in England, and our record label, Shaman Electro Records, is a legally recognized business in San Francisco, California.
We have no plans to ever become a major corporation; our business is thrilled to be underground, and we are happy to be here because of you and for you.