mKRISHI® Fisheries is a mobile app developed by Tata Consultancy Services (TCS) Innovation Lab – Mumbai, in collaboration with ICAR- Central Marine Fisheries Research Institute and Indian National Centre for Ocean Information Services (INCOIS) Hyderabad. This app is a result of multi-dimensional research and field work involving the best of the expertise of all the partner organisations. INCOIS generates Potential Fishing Zone (PFZ), a fish shoals prediction information based on the remote sensing data received from NOAA satellites, sea surface temperature and the presence of phytoplankton which form the food of several fish species. mKRISHI® Fisheries app consolidates these information and presents advisories in local language, with easy to use icons on Java and Android mobile phones. Mumbai Research Centre of ICAR- CMFRI piloted this service in 56 fishermen societies in Raigad, Maharashtra.
Fishermen can use this service to plan their fishing trip and venture into sea, only if PFZ was in their vicinity which helps to reduce unnecessary trips and the associated cost of diesel, ice and labour. From a study conducted in 13 fishermen societies, ICAR- CMFRI estimated that it resulted in the saving of upto 30% in diesel costs which has huge benefits in terms of environmental impact where an estimated 1.2% of global oil production is consumed in fisheries.
This service is available to only those people who are registered to use the service and belong to the organizations such as TCS, ICAR or CMFRI and their collaborating organization or registered subsidiaries and their associates working directly with them. ICAR CMFRI, TCS and the owners and the partners of the service or platform have the full right to refuse service to others without giving any reason. By using this service, and by pressing the “Yes” button below, you accept all the terms and conditions, and promise and give guarantee to maintain the confidentiality of the service or platform architecture, design, content and data, and do not share to anyone or publicize through any medium.
We track and monitor various data to analyse the pattern, and provide and improve the quality of services. Such captured data contains geo-coordinates; phone operating system, device name and ID, RAM); fishermen profile (name, locations). In order to improve the quality of the service and optimize the benefits offered through the services on the platform, you are allowing us and our partners or associates, to access your data and data of farmers/livestock registered by you or to whom you serve, and their other associates.
You also allow us to connect you via SMS, or to send any other message or call them. If you do not accept these terms and conditions and/or to discontinue this service, please delete your complete information immediately. Please do not use this service or platform for any illegal work or negatively influence the society at large.
You expressly understand and agree that the information provided service/platform is on an "AS IS" and "AS AVAILABLE" basis. ICAR CMFRI or mKRISHI® or TCS or their partners/subsidiaries/affiliates make no warranty that the information and service will meet your requirements or expectation. If any kind of loss occurs during this period, ICAR CMFRI or mKRISHI® or TCS or their partners/subsidiaries/affiliates will not be responsible for the loss.
We hereby expressly disclaim any implied warranties imputed by the laws of any jurisdiction. We consider ourselves and intend to be subject to the jurisdiction only of the courts of Mumbai, India.
mKRISHI® is a registered trademark of Tata Consultancy Services Ltd. All brand or product names and logos are or may be trademarks of, and are used to identify products and services of their respective owners/organizations.