ZIPZAPDEALS – is India’s No.1 student lifestyle platform. Zipzapdeals helps merchants and brands to create curated content – content that can resonate with the student community. It also provides a platform for students to avail new offers, discounts, deals from vendors and brands across the city. It has become a name to reckon with at university campuses across 4 cities and is the ONLY hyper-local online platform actively engaged with students in India. ZZD is a be spoke platform for not only brands but also students who wish to leverage it for products across categories such as food and drinks, entertainment, health and fitness, hangouts, and spa and salon. With more than 100 small vendors such as Banta bottlers, Dhabawalas, and salon shops near college hangouts as well as big brands including Cafe Coffee Day, Junkyard, and Gold Gym under their ambit, the company bridges the gap between the merchant and the customer. Their platform helps these brands in building credibility among students. ZZD provides online vouchers to the students through which they can avail discounts and deals. The company facilitates a GPS-like tool to track their lifestyle requirement and needs in order to offer exclusive deals and discounts. ZZD offers numerous benefits to the merchants (partners) including tailored analysis of the 5-lakh strong student market, which is the prime revenue generator. This also helps brands in creating customized launches or campaigns. The highlight of their platform is that brands and merchants can directly track these campaigns.
Zipzapdeals is positioning itself to be one-stop destination platform for students where they can discover best deals & discounts near University campuses, across the city and different categories, avail discounts on E- Commerce brands.
ZIpzapdeals is the only company in India that can offer this level of `direct marketing’ to students on campus as we with our ongoing partnerships with colleges, have established a network of contacts and long-term relationships. This allow us to ensure maximum return for each of our vendors. We have teams of local energetic, outgoing and enthusiastic student network working on behalf of ZZD s clients on campus throughout the college year. We also have Campus Ambassadors who enable engagement with students across the college placing the brand at the core of student life. Our Ambassadors can use innovative and relevant technology to create this engagement.
This streamlining of our exclusive access to in and out campus retailers allows for more effective, specifically target messages reaching the influencers of your target market. Reaching the right audience will strengthen your brand communication as we have expertise in college marketing. We also have in-depth understanding of student trends and change in taste. We also have the expertise in designing the perfect creative events and exceptional experience for our vendors and the student audience. You have the edge of real time update deals and offers, DIY for Vendors, daily statistic and more.
From the brand perspective, for every single purchase that a student does, the merchant pays a margin to ZZD. This is for creating an interactive community between brand and customer, a relationship is formed that is at the forefront of the mind when crucial purchasing decisions are being made. We personify your brand and bring it into the day to day lives of your target demographic.