Trust Your Food

Istituto Poligrafico e Zecca dello Stato S.p.A.

About this app

Trust Your Food, the free APP that allows you to: access the Digital Passport of food products by simply verifying the authenticity of the data, accessing the supply chain information, promoting and communicating directly between producer / consumer and much more.

The latest traceability experience in the Food sector is the result of the collaboration between the Poligrafico CSQA certifications and the Qualivita Foundation. The new system provides the Consortia / producers of agri-food products with Geographical Indication an effective and innovative technological solution. The system uses a personalized label linked to the "Trust Your Food" APP through which it is possible to check the origin and authenticity of the data on the label and to facilitate the exchange of information between producers and consumers.
The APP allows each manufacturer to manage and personalize a specific area through which they can transmit promotional messages, communicate directly with the consumer, and monitor strategic market information.
Finally, the traceability system allows a precise control of the production as it already happens for the DOC / DOCG wines.
 
HOW DOES IT WORK?
• Photograph the datamatrix printed on the mark (also allows you to type or dictate the code)
• Queries the Poligrafico information system
• Check the correspondence of the control code with the one present on the mark
• View information about the product (some of which are shown on the label)

WHY IS IT SAFE?
• The marking is a physical support that is difficult to counterfeit because it is made with advanced production and printing systems
• The coding system is based on robust algorithms that provide an alphanumeric identifier for each product
• Information is distributed among Poligrafico information systems, control structures and producers

KEY FEATURES
• Security of purchase: check the combination between the code printed on the label and the information on the label guaranteeing the authenticity of the product
• Quick check: scans the datamatrix printed on the mark and queries the Poligrafico information system in real time
• Retains the list of checks: with the check history it is possible to make reports on doubts about the authenticity of the products at any time

THE POLIGRAFIC AND SOME EXPERIENCES OF SUCCESS
Poligrafico, a company of the Ministry of Economy and Finance, realizes the anti-counterfeiting and traceability systems for the Italian state in sectors of particular interest for safety and public health.
Among the main solutions realized by Poligrafico are the pharmaceutical stamps and the relative univocal codes that support both the Italian traceability and traceability system of the Ministry of Health (which currently guarantees the lowest levels of counterfeiting in Europe) and the system monitoring of the pharmaceutical expenditure of the State General Accounting Office (which allows the tracking of about 30 billion euros of annual expenditure to be paid by the Health Service
National). Poligrafico issues about 2.5 billion unique stamps / codes each year
are associated with individual packs of drugs placed on the market.
A second example is given by the traceability system of wine products a
protected designation of origin (DOC / DOCG), for which the Poligrafico issues
annually about 1.5 billion univocal marks / codes, responsible for the complete
traceability of bottles of wine certified by control bodies authorized by the
Ministry of Agriculture, Food, Forestry and Tourism.

PRIVACY
The APP does not provide for the collection of user data.
All product information displayed by the APP is provided by the respective manufacturers.

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