Launched in January 2014, SMART EVEN SMARTER was a competition aimed to find and celebrate the brightest children in LATVIA. LTV has successfully aired the show prime time every Friday. The project is the pride of the State and the nation. It is exclusively related to the National Curriculum.
The main goal is to find the brightest children in all age categories, to encourage learning, to introduce young curious minds as the new prodigies, thus offsetting the Pop Idols, to develop an open, publicly accessible selection system in all the schools and regions. In Latvia, the President acts as the patron of the project.