Buffer: Social Media Planner

In-app purchases
48K reviews
Content rating
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About this app

Take social media scheduling and management to the next level with Buffer. Buffer is the most intuitive and affordable social media management tool and media planner for small businesses. Schedule Instagram posts, plan your content and publish social media posts easily with Buffer. Enjoy detailed social media analytics across multiple platforms for valuable insight. Manage your posts, engage with your audience, and save ideas for future content all with the help of Buffer.

Plan, preview, and schedule content with ease. With Buffer Ideas you can now save post concepts you have in mind to revisit and publish later. Update Instagram audiences seamlessly with tools to help you preview and schedule posts, view engagement data, or plan your content cadence. Buffer is your social media tracking and publishing solution that makes it simple and affordable to post videos, photos, and engage with your audience.

With Buffer, it’s easy to measure your social media performance, learn what works, and start to grow your following on social media. Our social media planner lets you preview detailed media analytics so you can plan your next posts confidently.

Schedule Instagram posts, test a new feed layout, try out TikTok videos, Or target a new audience on LinkedIn – It’s all possible with Buffer’s planning and scheduling tool. We make understanding your social media analytics easier than ever, so you can hit the ground running better and faster.

Schedule posts, upload videos, plan your content calendar, collaborate on social media post ideas, and publish – all within Buffer. It’s your all-in-one social media solution for your growing business.


• Schedule, plan and publish social media content all from one easy-to-use scheduling platform
• Schedule and publish posts on Facebook, Instagram, TikTok, Twitter, Google Business, Profiles, Pinterest and LinkedIn
• Our Instagram feed planner lets you plan your Insta posts and Instagram Stories ahead of time
• On a time crunch? Schedule posts for weeks and months ahead and edit them on the go anytime, anywhere
• With engagement options right in-app, Buffer can be your complete social media manager

• Buffer Ideas give you a new way to experiment with your social media
• Brainstorm and save different social media content ideas to post to your public feed later
• Collaborate with your team to edit ideas and add them to your scheduled posts when ready

• Get easy-to-read social media analytics for all the posts you share.
• Preview & schedule posts in one place and gain insight into how your posts perform through a simple dashboard.

• Social Media Calendar: Get an at-a-glance view of all the social media content you have lined up
• Calendar view: Schedule posts at specific days and times for a consistent presence across your accounts
• Content calendar: Plan social media content across all your social media platforms weeks and months ahead of time
• Share from all of your favorite apps. Including scheduling native retweets from Twitter
Get world-class support from your friends at Buffer via email and social media.

You can also add to Buffer from your favorite browser using our Browser Extensions for Safari, Chrome, Firefox and Opera.

Privacy Policy: https://buffer.com/privacy
Terms of Use: https://buffer.com/legal/terms-of-use/year/2022

Do you have any questions for us?
Email: hello@buffer.com
Twitter: @buffer
Facebook: http://facebook.com/bufferapp
Instagram: @buffer
Pinterest: https://www.pinterest.com/bufferapp/
TikTok: https://www.tiktok.com/@bufferapp
Updated on
Jan 25, 2023

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
This app may share these data types with third parties
App activity, App info and performance, and Device or other IDs
This app may collect these data types
Personal info and Photos and videos
Data is encrypted in transit
You can request that data be deleted
48K reviews
A Google user
March 7, 2019
Buffer gives the ability to schedule the same posts across multiple platforms while also giving the ability to tailor those posts to fit the style of that platform. Easy to use, simple program that outruns other similar apps I've used in the past. If you're looking for a program to schedule your posts, this is it. The only thing I'd say is that it does not give you any option to monitor interactions in-app (like Hootsuite does). But the free options are better on Buffer for scheduling.
82 people found this review helpful
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A Google user
August 3, 2019
Decent product but easy to get overwhelmed with content if you skip a day or two. Combined with no ability to "dismiss all" has me looking at alternatives. I've asked for the feature time and again. It seems to be falling on deaf ears. I find it amazing how lacking one important feature can take a product down from excellent to mediocre.
34 people found this review helpful
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A Google user
October 5, 2018
Did the update and now it's messing up stating "whoops, something went wrong, try again" or it just takes forever to upload a picture and then it says it didn't load it. Very frustrating when it worked just fine until the update. It'd also be nice if you can send one post to every social media you've got linked to your account. Instead of separate ones per account.
20 people found this review helpful
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What's new

Hey there great news: we've added a few fixes :) Now you can schedule to your heart's desire!

In this update:

- Adds support for Android 13
- Ideas ✨
- Fix issues with Instagram Carousel updates
- Several other 🐛 fixes

We value your feedback, so if you have something to share then email us at hello@buffer.com.
If you're enjoying our app, please leave us a rating and a review!