Today’s philanthropists are young, old and in between. They’re men and women. They’re actors, musicians, magnates, socialites, writers, politicians, factory workers, students, teachers. They have old money, new money or, in some cases, little money. Their cause of choice is in line with their lifestyles and their passions, and they are eager to give.
It’s no secret that large gifts from high-wealth donors are important to nonprofits sustainability, but what about your super motivated supporters who may not have large sums to donate month after month? Philanthropy is changing, there’s no doubt about it. Social media and the ease with which we connect with and create charitable causes is infectious.
To celebrate this shift in how philanthropy is being positioned, we’ve developed a Micro-Donation application for the new age of donations. An easy to use digital app, that makes donating interactive and more transparent than ever before.