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This bestselling text pioneered the comparison of qualitative, quantitative, and mixed methods research design. For all three approaches, John W. Creswell and new co-author J. David Creswell include a preliminary consideration of philosophical assumptions; key elements of the research process; a review of the literature; an assessment of the use of theory in research applications, and reflections about the importance of writing and ethics in scholarly inquiry.

New to this Edition Updated discussion on designing a proposal for a research project and on the steps in designing a research study. Additional content on epistemological and ontological positioning in relation to the research question and chosen methodology and method. Additional updates on the transformative worldview. Expanded coverage on specific approaches such as case studies, participatory action research, and visual methods. Additional information about social media, online qualitative methods, and mentoring and reflexivity in qualitative methods. Incorporation of action research and program evaluation in mixed methods and coverage of the latest advances in the mixed methods field Additional coverage on qualitative and quantitative data analysis software in the respective methods chapters. Additional information about causality and its relationship to statistics in quantitative methods. Incorporation of writing discussion sections into each of the three methodologies. Current references and additional readings are included in this new edition.
Note: This is the loose-leaf version of Understanding Research and does not include access to the Enhanced Pearson eText. To order the Enhanced Pearson eText packaged with the loose-leaf version, use ISBN 0133831620 .

This introductory text is written specifically for consumers of research – anyone who uses the results and implications of research studies to enhance their knowledge and improve their practice. The focus is on guiding students toward a basic understanding of the research process, allowing them to develop the skills, knowledge and strategies needed to read, interpret, and evaluate the quality of research reports. The text provides balanced coverage of quantitative, qualitative, and combined research approaches. The Enhanced Pearson eText features interactive learning modules and assessments.

Improve mastery and retention with the Enhanced Pearson eText*
The Enhanced Pearson eText provides a rich, interactive learning environment designed to improve student mastery of content. The Enhanced Pearson eText is:

Engaging. The new interactive, multimedia learning features were developed by the authors and other subject-matter experts to deepen and enrich the learning experience. Convenient. Enjoy instant online access from your computer or download the Pearson eText App to read on or offline on your iPad® and Android® tablet.* Affordable. Experience the advantages of the Enhanced Pearson eText along with all the benefits of print for 40% to 50% less than a print bound book.

*The Enhanced eText features are only available in the Pearson eText format. They are not available in third-party eTexts or downloads.

*The Pearson eText App is available on Google Play and in the App Store. It requires Android OS 3.1-4, a 7” or 10” tablet, or iPad iOS 5.0 or later.

From reviews of the book:

"The structure of the book is great. [The authors use] language that helps the reader become engaged and invites them to start applying what they have learned to their situation immediately. The examples of the journal articles with the notations are very helpful and we use these for discussion in the class quite a bit. I also like the 'reviewing what we’ve learned' and 'practicing your skills' at the end of the chapter. I much prefer the consumer approach of this text over others on the market."

-- Candyce Reynolds, Portland State University

"Understanding Research is true to its name; it is much more user friendly, it explains WHAT research IS. It does an EXCELLENT job of covering all of the material I currently cover. [The authors] (fortunately) force me to provide a balanced, comparative description of both [quantitative and qualitative] research. . . . I find the writing style to be clear, interesting and engaging. "

-- Carol A. Friesen, Ball State University

Note: This is the loose-leaf version of Educational Research and does not include access to the Enhanced Pearson eText. To order the Enhanced Pearson eText packaged with the loose-leaf version, use ISBN 0133831531.

A practical, step-by-step core research text that balances coverage of qualitative and quantitative methods

Educational Research: Planning, Conducting, and Evaluating Quantitative and Qualitative Research offers a truly balanced, inclusive, and integrated overview of the field as it currently stands. This text provides thorough coverage of the methods and procedures used in quantitative, qualitative, and mixed-methods research. It helps students learn how to begin to conduct research and see a project through preparation of a manuscript, and it also helps students learn how to read and evaluate research reports. The Enhanced Pearson eText features interactive learning modules and assessments.

Improve mastery and retention with the Enhanced Pearson eText*
The Enhanced Pearson eText provides a rich, interactive learning environment designed to improve student mastery of content. The Enhanced Pearson eText is:

Engaging. The new interactive, multimedia learning features were developed by the authors and other subject-matter experts to deepen and enrich the learning experience. Convenient. Enjoy instant online access from your computer or download the Pearson eText App to read on or offline on your iPad® and Android® tablet.* Affordable. Experience the advantages of the Enhanced Pearson eText along with all the benefits of print for 40% to 50% less than a print bound book.

*The Enhanced eText features are only available in the Pearson eText format. They are not available in third-party eTexts or downloads.

*The Pearson eText App is available on Google Play and in the App Store. It requires Android OS 3.1-4, a 7” or 10” tablet, or iPad iOS 5.0 or later.

The book that has helped more than 150,000 students and researchers prepare their plan or proposal for a scholarly journal article, dissertation or thesis has been revised and updated while maintaining all the features that made the first edition so popular.

New to this edition:

· Because mixed method research has come into its own since the publication of the first edition, every chapter now shows how to implement a mixed method design in your proposal or plan as well as showing how to do the other two (qualitative and quantitative) approaches

· Ethical issues that may arise in quantitative, qualitative and mixed methods designs have been added to a new section in Chapter 3

· Writing tips and considerations have been expanded and moved to the first part of the book to get your research plan started in the right direction

· The latest developments in qualitative inquiry, including advocacy, participatory, and emancipatory approaches have been added to Chapter 10

· Mixed Method Procedures (Chapter 11) show readers how to identify the type of mixed method strategy, select the data collection and analysis approaches, and plan the overall structure of the study Examples, drawn from various disciplinary fields, are used throughout the book to deepen the readers understanding of the discussion. These include examples of studies with marginalized individuals in our society that reflect issues in social justice in addition to the traditional samples and populations studied by social researchers.

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