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This groundbreaking book reveals a proven, step-by-step system for defining, communicating, and taking control of your personal brand before, during, and after a job interview. Modeled after the world's most successful big-brand marketing methods, this guide takes you start-to-finish through proven corporate branding techniques never before adapted for personal use. You'll learn how to:
- Leverage the 6 personal brand positioning elements other job seekers don't know
- Master the 5 everyday activities that best communicate your brand to potential employers
- Avoid the Top 20 Job-Seeker Personal Brand Busters that can hurt your chances for success
- Build trust and excitement before, during, and after your interview
- Command the highest possible salary once you're offered the job you really want"
The Business Intrapreneur: Profiles of the unsung heros of corporate America provides a glimpse into the minds and motivations of intrapreneurs. The book's description of intrapreneur traits, characteristics, and profiles will help individuals and leaders to identify and understand intrapreneurs.
In recognizing their own business intrapreneurs and better understanding why they do what they do, organizations will be able to leverage these under utilized, passionate, and committed employees to drive for real business results.
The New American Dream is about the pursuit of interestingness, not happiness. A career filled with variety, rather than defined by conventional paths to power and prestige, is what gives us satisfaction in the long run.
This book is a blueprint for choosing a path of lifelong learning and total engagement, every step of the way. You will learn:
+ How to step off the corporate ladder and pursue opportunities that make your life more interesting
+ How just being yourself is the surest way to win the rewarding career you seek
+ Ways to reinvigorate your current work environment with new meaning
Despite what you may have been taught about "paying your dues" before you get to begin enjoying life, you can get up each day excited to do what you do. You can have a job and still have time for family and outside passions. You can have a career filled with intellectual challenge, physical challenge and emotional challenge - not later, but right now.
ABOUT THE AUTHOR
Penelope Trunk has founded three startups. Prior to that she worked in marketing roles in the Fortune 500 and played professional beach volleyball. Her career advice has appeared in more than 200 newspapers and publications, ranging from The Wall St. Journal and Business Week to Glamour and Marie Claire.
Trunk is a frequent commentator about workplace trends, and she has appeared on outlets such as 20/20, CNN, and NPR.
EXCERPT FROM THE BOOK
You, too, can be one of the people who is redefining success. You don't have to give up everything in your personal life to "get to the top." You can decide what is success for you.
Let's talk about what this means in practice.
You don't have to play the face-time game. We've known forever that it isn't necessary to be in the office from 9 to 5 every day to get work done, but many of us have missed family events only to sit at a desk all day getting pretty much nothing done because of the stress of missing a family event. And there didn't used to be any option; if you wanted a successful career, you made sure coworkers saw that you were putting in the hours. A good portion of the workforce has been requesting flextime for decades, but the requests have gone unheeded. We have Gen Y to thank for forcing the switch, because if Gen Yers can't leave the building whenever they want, they'll walk out the door and never come back. Face the truth: boomers weren't willing to go that far, but they sure are benefiting from it. Now they have more opportunities for flextime, too.
We all want to be judged by the work we do, not the hours we put in. And what could be more fair than this?
You don't have to do work that's meaningless. Gen Y kids grew up with parents scheduling every minute of their day. They were told TV is bad and reading is good, and are more educated than any generation in history. They just spent 18 years learning to be productive with their time, so they're not going to settle for any photocopying/coffee stirring job.
It's great for all of us that the biggest demographic at work today - Generation Y - is not willing to waste time at work. This means we can all put our foot down to work that doesn't matter. We all, intuitively, want meaningful work. We all want to be stimulated by our jobs, and we all want to understand how we're contributing to the world at large. Why should anyone have to wait until retirement age to start demanding that?
Like what you're reading? Buy this book!
+ Redefine Your Relationship to Work
+ Find the Right Job
+ Financial Freedom is a False Promise
+ Authenticity Will Get You What You Want
+ Lifelong Learning
Applying for jobs in today's tight job market can seem like an overwhelming process. Competition is fierce and employers expect more than ever before from job applicants. With unemployment and redundancies rising, it's simply not a good time to be looking. So how do make yourself stand out? Writing Resumes and Cover Letters For Dummies, Second Australian & New Zealand Edition shows you how to catch a recruiter's attention. Presenting a wealth of sample resumes and cover letters, this handy, easy-to-use guide shows you how to write a killer cover letter, format your resume for online use, use social networking to your advantage, and tailor your resume and cover letters for specific positions and companies.Designed specifically for job hunters in Australia and New Zealand Offers practical tips and advice on crafting a great resume and a perfect cover letter for any kind of position Includes advice on addressing government selection criteria Features ten ways to turn off a recruiter and ten tips for the perfect presentation
No matter how tough the job market is, a great resume and cover letter combination will help you get the attention you deserve. Writing Resumes and Cover Letters For Dummies gives you all the tools and tips you need to get noticed—and get your dream job!
Illustrated in the distinctly unique packaged style of the bestselling101 THINGS I LEARNED® IN ARCHITECTURE SCHOOL, this new book on fashion design will be a perfect book for any fashion school wannabe, a recent graduate, or even a seasoned professional.
Presented in the familiar, illustrated format of the popular 101 THINGS I LEARNED® series, 101 THINGS I LEARNED® IN ENGINEERING SCHOOL offers an informative resource for students, general readers, and even experienced engineers, who will discover within many provocative new insights into familiar principles.
For anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. Job Searching with Social Media For Dummies enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position.
Job Searching with Social Media For Dummies features in-depth coverage of topics such as: creating effective online profiles and resumes to sell your strengths; maintaining your online reputation and understanding electronic etiquette; using the power of personal branding and building your brand online; avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy; getting to know Twitter, the only real-time job board with literally thousands of jobs posted daily; using social media sites to uncover opportunities in the "hidden job market" ahead of the competition; and much more.Takes the mystery out of Facebook, Twitter, and LinkedIn Offers advice on how to brand yourself online Includes coverage of the latest changes to social platforms and websites
If you're a recent graduate, changing careers, or have been away from the job-search scene for a while, turn to the trusted guidance and expert insight of Job Searching with Social Media For Dummies.
Even for highly qualified candidates,
becoming a Medical Science Liaison is a challenging endeavor. It’s nearly
impossible to achieve on your own without the proper preparation and guidance.
Medical Science Liaison Career Guide: How to Break into Your First Role
will show you, step by step, how to search for, apply, and interview for your
first MSL role. The book reveals strategies for standing apart from the
competition, what hiring managers look for when considering candidates, and
what gets the right candidates hired.
Dr. Samuel Jacob Dyer shares his years of
experience as a hiring manager at some of the world’s top pharmaceutical
companies and as chairman of the board for the MSL Society. In three
easy-to-read sections, he discusses the Medical Science Liaison role, presents
your MSL job search strategy, and reveals the inner workings of the MSL hiring
process. His proven techniques and insights will increase your chances of
starting your career as a highly paid Medical Science Liaison.
Resumes get an average of eight seconds of attention before going in the trash—or getting on the shortlist. That’s just one of the findings reported here, as legendary career expert Richard N. Bolles presents new research about resumes in a guide that summarizes everything job-hunters and career-changers need to know about this essential tool.
This timely resource features the latest research on important resume topics such as key words, soft skills, scanning software, social media, and online posting. Bolles argues that on the basis of what we now know, we need to rethink what a resume is—and how it should be written. He details the words that must be avoided, and the words that must be used, on a resume that wins you interviews.
This slim volume distills a huge amount of information down to its very essence. Armed with tips and shortcuts based on the author’s decades of experience, you can craft a resume and cover letter that will stand out to your dream employers—and increase your chances of getting interviews and landing jobs.
Cool Careers for Dummies helps you discover what you really want out of life, what your passions are, and how well you perform in different environments, and then shows you how to use this information to find a career that suits you. Now revised and up-to-date, this easy-to-use guidebook helps you explore your job options and make clear-minded decisions. This new edition gives you the tools you need to:Search for and find a career that fits your talents Land the job you want Train for your new found career Mold your resume into a masterpiece Put on a stunning interview Improve your career by making the most out of your job Explore the fun and profit of self-employment
Along with these features, Cool Careers for Dummies provides a self-assessment section to help you identify your interests. After answering a few questions about yourself, you’ll apply your answers to the Cool Careers Yellow Pages, which profiles more than 500 great careers. It also lets you in on some unwritten codes of the office, such as having integrity, defusing saboteurs, and maintaining office relationships. So what are you waiting for? Get Cool Careers for Dummies and find the job of your dreams today!
It’s a challenging time to be young and new in the workplace. Your parents can’t help—the rules have all changed, and faster than guide books can keep up. In Welcome to the Real World, career expert and entrepreneur Lauren Berger arms a new generation of workers like you with the tools you need to succeed. She feels your pain. She’s been in your shoes. Just a few years ago, she was you.
In a world defined by uncertainty, she argues you need to be bold, take risks, and understand your value. She shows you how to think of your job as a link that will eventually connect you to the opportunity of your dreams. It’s time to get comfortable getting uncomfortable, she advises. Her essential handbook tells you everything you should know to make the most of your first on-the-job experience, including how to:Think about “The Big Picture” Deal with rejection Effectively manage your time Navigate “sticky situations” in the office and communicate with different personality types Embrace entrepreneurship regardless of position, rank, or title Organize your financial situation and personal life Get promoted and (one day) take your boss’ job!
Drawing on recent discoveries in the neuroscience of learning, Reynolds shows how to ask the kinds of questions that short-circuit the brain’s defense mechanisms and habitual thought patterns. Then, instead of being told, people see for themselves the insightful and often profound solutions to what is stopping their progress. The exercises and case studies will help you use discomfort in your conversations to create lasting changes and an enlivened workforce.
Reality: Though this might have been true at some point in the last century, it is not true any longer. If you want to get ahead and enjoy a life of prosperity, you must invest in the last safe investment: yourself, and your own skills, value to others, relationships, and overall happiness.
Business strategist Bryan Franklin and author Michael Ellsberg (The Education of Millionaires) team up here to present a blueprint for building “True Wealth”: the ability to generate not just financial value but also the experiences you cherish most—security, freedom, creative expression, and love.
Discarding traditional advice, Franklin and Ellsberg propose the Self-Amplifying Financial Ecosystem (SAFE) plan. This plan teaches you:
·Small investments you can make for a big impact on your value to other people, multiplying your earning potential
·The secret to accumulating savings without willpower or deprivation
·How to invest in life’s richest experiences (which money can’t buy)
·The “Super Skills”—the most valuable, sought-after, rewarded, and universally beneficial human skills
·Why most people are throwing away huge sums of money in the quest for happiness, and how to spend that money more effectively
This bold manifesto will change the way you think about money, wealth, investment, and spending forever.
From the Hardcover edition.
Do your job, do it well, and you’ll be rewarded, right?
Actually, probably not.
According to career guru Donald Asher, advancement at work is less about skillsets and more about strategy. The revised and expanded edition of WHO GETS PROMOTED, WHO DOESN’T, AND WHY details exactly what puts one employee on the fast track to an exceptional career, while another stays on the treadmill to mediocrity.
Whether you’re new to the workforce, repairing a recession-damaged career, or feeling stagnant and overlooked at work, this book is your ticket to advancement. Learn:
∙ why timing is more important than talent
∙ how corporations actually make promotion decisions
∙ how to avoid career mistakes you don’t even know you’re making
∙ what women in the workforce particularly need to know
∙ and the twelve proven strategies for promotion regardless of
your industry and experience
If you want to know how to control your career destiny, the solution is to work smarter, not harder. WHO GETS PROMOTED, WHO DOESN’T, AND WHY will help you do just that.
The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique.
This book shows readers how to:Understand business model thinking and diagram their current personal business model Understand the value of their skills in the marketplace and define their purpose Articulate a vision for change Create a new personal business model harmonized with that vision, and most important, test and implement the new model
When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.
As bestselling author and social historian Charles Murray explains, at senior levels of an organization there are curmudgeons everywhere, judging your every move. Yet it is their good opinion you need to win if you hope to get ahead.
Among the curmudgeon’s day-to-day tips for the workplace:
• Excise the word “like” from your spoken English
• Don’t suck up
• Stop “reaching out” and “sharing”
• Rid yourself of piercings, tattoos, and weird hair colors
• Make strong language count
His larger career advice includes:
• What to do if you have a bad boss
• Coming to grips with the difference between being nice and being good
• How to write when you don’t know what to say
• Being judgmental (it’s good, and you don’t have a choice anyway)
And on the great topics of life, the curmudgeon urges us to leave home no matter what, get real jobs (not internships), put ourselves in scary situations, and watch Groundhog Day repeatedly (he’ll explain).
Witty, wise, and pulling no punches, The Curmudgeon’s Guide to Getting Ahead is an indispensable sourcebook for living an adult life.
From the Hardcover edition.
This friendly, authoritative guide shows you how to develop good etiquette on the job and navigate today’s diverse and complex business environment with great success. You’ll get savvy tips for dressing the part, making polite conversation, minding your manners at meetings and meals, behaving at off-site events, handling ethical dilemmas, and conducting international business. You’ll find out how to behave gracefully during tense negotiations, improve your communication skills, and overcome all sorts of work-related challenges. Discover how to:Make a great first impression Meet and greet with ease Be a good company representative Practice proper online etiquette Adapt to the changing rules of etiquette Deal with difficult personalities without losing your cool Become a well-mannered traveler Develop good relationships with your peers, staff, and superiors Give compliments and offer criticism Respect physical, racial, ethnic, and gender differences at work Learn the difference between “casual Friday” and sloppy Saturday Develop cubicle courtesy Avoid conversational faux pas
Business etiquette is as important to your success as doing your job well. Read Business Etiquette For Dummies, 2nd Edition, and make no mistake.
Womenomics, the groundbreaking New York Times bestseller by Claire Shipman and Katty Kay, is an invaluable guide for this generation of professional women, provide knowledgeable advice on how to “Work Less, Achieve More, Live Better.” Shipman and Kay, two TV journalists well acquainted with the stress of the workplace, describe the new economic trends that offer today’s overworked working women more professional and personal choices than ever before. At last, you no longer have to do it all to have it all—Womenomics shows you how.
It’s about building a great living around what you love to do most. Once you’ve been touched by it, you’ll never be the same. This book is your way in, your admission ticket to the world of the career renegade.
Jonathan Fields, mega-firm lawyer turned successful lifestyle entrepreneur, blogger and writer shows you how to turn your passion–whether it’s cooking or copy-writing, teaching or playing video games–into a better payday and a richly satisfying life.
* Discover the 7 career renegade paths to prosperity
* Tap technology to turn a seemingly moneyless passion into a goldmine
* Rapidly test and tune your idea for free, from the comfort of your couch
* Establish yourself as an authority in a new field with little or no investment
* Cultivate the mission-driven, action-oriented career renegade mindset
* Rally others to your cause, and convince them you’re not nuts
Join the movement now…and take back your livelihood and life!
From the Trade Paperback edition.
There’s never been a career guide like The Adventures of Johnny Bunko by Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). Told in manga—the Japanese comic book format that’s an international sensation—it’s the fully illustrated story of a young Everyman just out of college who lands his first job.
Johnny Bunko is new to the Boggs Corp., and he stumbles through his early months as a working stiff until a crisis prompts him to rethink his approach. Step by step he builds a career, illustrating as he does the six core lessons of finding, keeping, and flourishing in satisfying work. A groundbreaking guide to surviving and flourishing in any career, The Adventures of Johnny Bunko is smart, engaging and insightful, and offers practical advice for anyone looking for a life of rewarding work.
Whether you feel ineffective at connecting with others or just want to become a better networker than you are today, Professional Networking For Dummies can help you develop great people skills.
Professional Networking For Dummies explores the essential techniques of networking to get you meeting and greeting in no time. It will help you get into the networking mindset and avoid such self-defeating traps as expecting immediate returns or turning off new potential colleagues. You’ll also discover how to overcome inhibitions, make small talk, and meet new contacts. Plus, you ’ll find special information on networking tools and technology, such as networking clubs, using voice and e-mail, Internet networking, and more.
Through these pages you’ll find out how to:Maximize your relationships Expand your circle of influence through networking events Network in the corporate world, your community, and in your personal life Develop lifelong career-building habits Build and maintain your network Networking is a universal principle of giving and receiving—a lifestyle rather than a technique. Professional Networking for Dummies can help you build lasting, powerful relationships, both in and out of the office. From using business cards properly to networking your way into a new job, this friendly guide is your tick to personal and professional success.
The Participant Workbook includes information about career development, a more complete description of the eight Career Anchors categories, and an interview section to help participants analyze their career history and determine their Career Anchor more precisely. The Workbook also includes a new section that enables participants to relate the Career Anchors to their current job and possible future jobs by providing an explaining how to create role maps of current job and conduct job/role analysis of possible future jobs.
Order the Participant Workbook today and help your employees, clients, or students find workplace happiness and success.
With the savvy of foreign policy insiders, Senor and Singer examine the lessons of the country's adversity-driven culture, which flattens hierarchy and elevates informality-- all backed up by government policies focused on innovation. In a world where economies as diverse as Ireland, Singapore and Dubai have tried to re-create the "Israel effect", there are entrepreneurial lessons well worth noting. As America reboots its own economy and can-do spirit, there's never been a better time to look at this remarkable and resilient nation for some impressive, surprising clues.
“Penned by an exceptionally bright woman whose ideas will enlighten you, brighten and brilliantly ignite vision in all who read it. Out of the matrix of her wisdom emerges a book that will revolutionize your life and may very well alter your thinking as we go into a new era of time. A must-read!”—Bishop T.D. Jakes, New York Times bestselling author of Reposition Yourself: Living Life Without Limits
Carla Harris, one of the most successful and respected women in business, shares advice, tips, and strategies for surviving in any workplace environment. While climbing the corporate ladder, Harris had her own missteps and celebrated numerous victories. She vowed that when she reached senior management, and people came to her for advice, she would provide them with the tools and strategies honed by her experience.
“Carla’s Pearls” have become the centerpiece for her many speeches and television appearances. Now, Carla shares these valuable lessons, including:
· Authenticity: The Power is You
· The Ninety-Day Rule
· Perception is the Copilot to Reality
· The Mentor, the Sponsor, the Adviser: Having Them All
· Leverage Your Voice
· Balance is a Necessity: Use Your Passions to Achieve It
· Expect to Win: Show Up with Your Best Self Every Day
Expect to Win is an inspirational must-read for anyone seeking battle-tested tools for fulfilling their true potential.
Working women today are better educated and more well qualified than ever before. Yet men still predominate in the corporate world. In The Confidence Code, Claire Shipman and Katty Kay argue that the key reason is confidence.
Combining cutting-edge research in genetics, gender, behavior, and cognition—with examples from their own lives and those of other successful women in politics, media, and business—Kay and Shipman go beyond admonishing women to "lean in."Instead, they offer the inspiration and practical advice women need to close the gap and achieve the careers they want and deserve.