Marketing Engineering is the systematic approach to harness data and knowledge to drive effective marketing decision making and implementation through a technology-enabled and model-supported decision process. (For more information on Excel-based models that support these concepts, visit DecisionPro.biz.)
We have designed this book primarily for the business school student or marketing manager, who, with minimal background and technical training, must understand and employ the basic tools and models associated with Marketing Engineering.
We offer an accessible overview of the most widely used marketing engineering concepts and tools and show how they drive the collection of the right data and information to perform the right analyses to make better marketing plans, better product designs, and better marketing decisions.
What's New In the 2nd Edition
While much has changed in the nearly five years since the first edition of Principles of Marketing Engineering was published, much has remained the same. Hence, we have not changed the basic structure or contents of the book. We have, howeverUpdated the examples and references. Added new content on customer lifetime value and customer valuation methods. Added several new pricing models. Added new material on "reverse perceptual mapping" to describe some exciting enhancements to our Marketing Engineering for Excel software. Provided some new perspectives on the future of Marketing Engineering. Provided better alignment between the content of the text and both the software and cases available with Marketing Engineering for Excel 2.0.
A 3D printer transforms digital information into a physical object by carrying out instructions from an electronic design file, or 'blueprint.' Guided by a design file, a 3D printer lays down layer after layer of a raw material to 'print' out an object. That's not the whole story, however. The magic happens when you plug a 3D printer into today’s mind-boggling digital technologies. Add to that the Internet, tiny, low cost electronic circuitry, radical advances in materials science and biotech and voila! The result is an explosion of technological and social innovation.
Fabricated takes the reader onto a rich and fulfilling journey that explores how 3D printing is poised to impact nearly every part of our lives.
Aimed at people who enjoy books on business strategy, popular science and novel technology, Fabricated will provide readers with practical and imaginative insights to the question 'how will this technology change my life?' Based on hundreds of hours of research and dozens of interviews with experts from a broad range of industries, Fabricated offers readers an informative, engaging and fast-paced introduction to 3D printing now and in the future.
The movements of each of the 507 mechanisms are depicted in drawings on the left-hand page, and the facing page presents a brief description of the item's use and operation. Ranging from simple to intricately complex, the mechanisms offer a fascinating view of the variety of small components that constitute complex machinery. A detailed index provides easy reference to specific mechanisms.
Inventors, tinkerers, and anyone with an interest in the history of invention and technology will find this volume a treasury of information and inspiration.
It’s handy when you need a replacement for something lost, broken, or no longer made—like a knob on your stove. You can make things instead of buying them, or solve problems with inventions of your own. The possibilities are endless, and MakerBot is the fun, affordable, and inspiring way to go. Get started with your own little factory today!Set up your MakerBot Replicator 2 and understand how it works Learn the basics and print 10 useful objects right away Make objects with sturdy yet biodegradable PLA Get examples of real-world problem solving, from ceiling hooks to hermit crab shells Choose from thousands of free designs on Thingiverse.com—and share your own Repurpose disposable products by making them part of your design Design your own 3D objects, using SketchUp, Autodesk 123D, OpenSCAD, and other tools Use 3D scanning technology to replicate real objects around you
The book describes the architecture of the Cortex-M0 processor and the programmers model, as well as Cortex-M0 programming and instruction set and how these instructions are used to carry out various operations. Furthermore, it considers how the memory architecture of the Cortex-M0 processor affects software development; Nested Vectored Interrupt Controller (NVIC) and the features it supports, including flexible interrupt management, nested interrupt support, vectored exception entry, and interrupt masking; and Cortex-M0 features that target the embedded operating system. It also explains how to develop simple applications on the Cortex-M0, how to program the Cortex-M0 microcontrollers in assembly and mixed-assembly languages, and how the low-power features of the Cortex-M0 processor are used in programming. Finally, it describes a number of ARM Cortex-M0 products, such as microcontrollers, development boards, starter kits, and development suites.
This book will be useful to both new and advanced users of ARM Cortex devices, from students and hobbyists to researchers, professional embedded- software developers, electronic enthusiasts, and even semiconductor product designers.The first and definitive book on the new ARM Cortex-M0 architecture targeting the large 8-bit and 16-bit microcontroller marketExplains the Cortex-M0 architecture and how to program it using practical examplesWritten by an engineer at ARM who was heavily involved in its development
*Hand-picked content selected by analog design legend Robert Pease
*Proven best design practices for op amps, feedback loops, and all types of filters
*Case histories and design examples get you off and running on your current project
Written by two experts in the field, this book reflects on the experimental results, develops and matches theory to practice, evaluates the strengths and weaknesses of the technology or technique introduced, and considers applications and the wider context. Numerous exercises and end of chapter questions are included.A hands-on introduction to the field of embedded systems, with a focus on fast prototypingKey embedded system concepts covered through simple and effective experimentation Amazing breadth of coverage, from simple digital i/o, to advanced networking and control Applies the most accessible tools available in the embedded world Supported by mbed and book web sites, containing FAQs and all code examples Deep insights into ARM technology, and aspects of microcontroller architecture Instructor support available, including power point slides, and solutions to questions and exercises
Field Application engineers need to master a wide area of topics to excel. The Test and Measurement Know It All covers every angle including Machine Vision and Inspection, Communications Testing, Compliance Testing, along with Automotive, Aerospace, and Defense testing.A 360-degree view from our best-selling authorsTopics include the Technology of Test and Measurement, Measurement System Types, and Instrumentation for Test and MeasurementThe ultimate hard-working desk reference; all the essential information, techniques and tricks of the trade in one volume
Whole chapters are dedicated to:
Debugging using the new CoreSight technology
Migrating effectively from the ARM7
The Memory Protection Unit
...and much more!
*The only available guide to programming and using the groundbreaking ARM Cortex-M3 processor
*Easy-to-understand examples, diagrams, quick reference appendices, full instruction and Thumb-2 instruction sets are all included
*The author, an ARM engineer on the M3 development team, teaches end users how to start from the ground up with the M3, and how to migrate from the ARM7
Although integrated circuits have widespread application, the role of discrete transistors both as important building blocks which students must understand, and as practical solutions to design problems, remains undiminished.
The ninth edition has been thoroughly updated to cover the latest technology and applications, including computer circuit simulation, and many diagrams have been revised to bring them in line with current usage. Updated topics include thyristors, Darlington transistors, amplifiers, ring modulators, power supplies, optoelectronics and logic circuits.The transistor circuits bibleUpdated with new developments in technology and applicationsAccessible step-by-step introduction ideal for noviceS
*Marty Brown, author and power supply design consultant, has personally selected all content for its relevance and usefulness
*Covers best design practices for switching power supplies and power converters
*Emphasis is on pragmatic solutions to commonly encountered design problems and tasks
The book describes a parametric sweep, which involves sweeping a parameter through a range of values, along with the use of Stimulus Editor to define transient analog and digital sources. It also examines the failure of simulations due to circuit errors and missing or incorrect parameters, and discusses the use of Monte Carlo analysis to estimate the response of a circuit when device model parameters are randomly varied between specified tolerance limits according to a specified statistical distribution. Other chapters focus on the use of worst-case analysis to identify the most critical components that will affect circuit performance, how to add and create PSpice models, and how the frequency-related signal and dispersion losses of transmission lines affect the signal integrity of high-speed signals via the transmission lines.
Practitioners, researchers, and those interested in using the Cadence/OrCAD professional simulation software to design and analyze electronic circuits will find the information, methods, compounds, and experiments described in this book extremely useful.Provides both a comprehensive user guide, and a detailed overview of simulationEach chapter has worked and ready to try sample designs and provides a wide range of to-do exercisesCore skills are developed using a running case study circuitCovers Capture and PSpice together for the first time
With this book you will learn:
The key differences between the Cortex M0/M0+/M3 and M4 How to write C programs to run on Cortex-M based processors How to make best use of the Coresight debug system How to do RTOS development The Cortex-M operating modes and memory protectionAdvanced software techniques that can be used on Cortex-M microcontrollers How to optimise DSP code for the cortex M4 and how to build real time DSP systemsAn Introduction to the Cortex microcontroller software interface standard (CMSIS), a common framework for all Cortex M- based microcontrollers Coverage of the CMSIS DSP library for Cortex M3 and M4 An evaluation tool chain IDE and debugger which allows the accompanying example projects to be run in simulation on the PC or on low cost hardware
In 1997, Steve Jobs discovered a scruffy British designer toiling away at Apple’s headquarters, surrounded by hundreds of sketches and prototypes. Jony Ive’s collaboration with Jobs would produce some of the world’s most iconic technology products, including the iMac, iPod, iPad, and iPhone. Ive’s work helped reverse Apple’s long decline, overturned entire industries, and created a huge global fan base. Yet little is known about the shy, soft-spoken whiz whom Jobs referred to as his “spiritual partner.”
Leander Kahney offers a detailed portrait of the English art school student with dyslexia who became the most acclaimed tech designer of his generation. Drawing on interviews with Ive’s former colleagues and Apple insiders, Kahney “takes us inside the creation of these memorable objects.” (The Wall Street Journal)
There are very few other books available even though EMI is constantly discussed and cursed. Most of the books on the market are about how to prevent EMI in circuit design or approaches to understanding the theory behind EMI. Though this information is important, especially to an engineering audience, these books hold no value at all to the technicians and hands-on practitioners in the fields of communications and servicing.These savvy professionals know that the book they are looking for and need is just not on the market. To get the information they need, this group is forced to read every magazine article they can find on the subject and rely on the advice of other professionals whether through technician groups or newsgroups. This book fills a void in the telecommunications and electronics industries by providing practical troubleshooting information.Addresses the technician's needs and interestsWritten by an eminent authority in the fieldCovers correction and prevention of problems with EMI
RF (radio frequency) and wireless technologies drive communication today. This technology and its applications enable wireless phones, portable device roaming, and short-range industrial and commercial application communication such as the supply chain management wonder, RFID. Up-to-date information regarding software defined RF, using frequencies smarter, and using more of the spectrum, with ultrawideband technology is detailed.A 360-degree view from best-selling authors including Roberto Aiello, Bruce Fette, and Praphul ChandraHot topics covered including ultrawideband and cognitive radio technologiesThe ultimate hard-working desk reference: all the essential information, techniques, and tricks of the trade in one volume
Drs. Forbes and Ahmed focus mainly on lean construction methodologies, such as The Last Planner(R) System, The Lean Project Delivery System (TM), and Integrated Project Delivery(TM). The tools and strategies offered draw on the success of the world-renowned Toyota Production System (TPS) adapted to the construction environment by construction professionals and researchers involved in developing and advocating lean construction methods. The book also discusses why true lean construction can best occur when all the construction stakeholders, owners, designers, constructors, and material suppliers are committed to the concept of optimizing the flow of activities holistically while de-emphasizing their self-interest.
The authors also reintroduce process improvement approaches such as TQM and Six Sigma as a foundation for the adoption of lean methodologies, and demonstrate how these methods can improve projects in a so-called traditional environment. The book integrates these methods with emerging interest in "green construction" and the use of information technology and Building Information Modeling (BIM), while recognizing the human element in relation to motivation, safety, and environmental stresses. Written specifically for professionals in an industry that desperately needs to play catch up, the book delineates cutting-edge approaches with the benefit of successful cases and explains how their deployment can improve construction performance and competitiveness.
Other books tell readers what to do, but sometimes fail to explain why – Brindley gives readers hands-on confidence in addition to real scientific knowledge, and insight into the principles as well as the practice. All written explanations and steps are supplemented with numerous photos, charts, tables and graphs. Concepts and practical aspects are explained thoroughly with mathematical formulae and technical schematic drawings.
Each chapter introduces a concept or tool, explains the basic theory, and provides clear instructions for a simple experiment to apply the concept or tool, with quiz sections and answers, at the end of each chapter. New chapters on multimeters and soldering will be added, covering the fundamentals and experiments, with a basic parts list and an expanded and updated buyer’s guide.Guides the reader through the basics of electronics, from fundamentals of theory to practical work and experimentsStructured for learning and self-study: each chapter introduces a concept or tool, explains the basic theory, and provides clear instructions for a simple experiment to apply the concept or tool, with quiz sections and answers, at the end of each chapterNew chapters on multimeters and soldering, covering the fundamentals and experiments, with a basic parts list. Expanded and updated buyer’s guide to accompany parts lists
New to this edition:
• Examples of near-metal antenna techniques
• Discussion of the wakeup challenge for battery-assisted tags, with a BAT architecture example
• Latest development of protocols: EPC Gen 1.2.0
• Update 18000-6 discussion with battery-assisted tags, sensor tags, Manchester tags and wakeup provisionsNamed a 2012 Notable Computer Book for Computer Systems Organization by Computing ReviewsThe only book to give an understanding of radio communications, the underlying technology for radio frequency identification (RFID)Praised for its readability and clarity, it balances breadth and depth of coverage New edition includes latest developments in chip technology, antennas and protocols
This book is informed by the authors' years of experience, wisdom and expertise, giving engineers all the methods, techniques and tricks that they need to optimize their analog electronic designs.
With this book you will learn:Single op amp designs that get the most out of every amplifier Which specifications are of most importance to your design, enabling you to narrow down the list of amplifiers to those few that are most suitable Strategies for making simple "tweaks" to the design – changes that are often apparent once a prototype has been constructedHow to design for hostile environments – extreme temperatures, high levels of shock, vibration, and radiation – by knowing what circuit parameters are likely to degrade and how to counteract that degradation
New to this edition:Unified design procedures for gain and offset circuits, and filter circuitsTechniques for voltage regulator designInclusion of design utilities for filter design, gain and offset, and voltage regulationAnalysis of manufacturer design aids Companion website with downloadable materialA complete, cookbook-style guide for designing and building analog circuits A multitude of workable designs that are ready to use, based on real-world component values from leading manufacturers using readily available componentsA treasure trove of practical wisdom: strategies to tweak a design; guidelines for developing the entire signal chain; designing for hostile environments, and more
This book will contain pragmatic information on how to engineer IMS networks as well as an applications-oriented approach for the engineering and networking professionals responsible for making IMS function in the real world.
* Describes the convergence of wireless IMS (IP Multimedia Subsystem) with other networks, including wireline and cable
* Discusses building interfaces for end users and IMS applications servers
* Explores network management issues with IMS
By tackling the field of manufacturing processes from this new angle, this book makes the most out of a reader's limited time. It gives the knowledge needed to not only create well-producible designs, but also to understand supplier needs in order to find the optimal compromise. Apart from improving design for production, this publication raises the standards of thinking about producibility.Emphasizes the strong link between product design and choice of manufacturing processIntroduces the concept of a "production triangle" to highlight tradeoffs between function, cost, and quality for different manufacturing methodsBalanced sets of questions are included to stimulate the reader's thoughtsEach chapter ends information on the production methods commonly associated with the principle discussed, as well as pointers for further readingHints to chapter exercises and an appendix on long exercises with worked solutions available on the book's companion site: http://booksite.elsevier.com/9780080999227/
This book will be particularly useful to both students and working designers. Students are introduced to the role of materials in manufacturing and design, with the help of familiar language and concepts. Working designers can use the book as a reference source for materials and manufacturing.
* The best guide ever published on the on the role of materials, past and present, in product development, by noted materials authority Mike Ashby and professional designer Kara Johnson--now with even better photos and drawings on the Design Process
* Significant new section on the use of re-cycled materials in products, and the importance of sustainable design for manufactured goods and services
* Enhanced materials profiles, with addition of new materials types like nanomaterials, advanced plastics and bio-based materials
Written by the founder of Printrbot, his staff, and veteran DIY authors, this book of projects exemplifies the broad range of highly personalized, limit-pushing project possibilities of 3D printing when combined with affordable electronic components and materials.
In Make: 3D Printing Projects, you'll:Print and assemble a modular lamp that's suitable for beginners--and quickly gets you incorporating electronics into 3D-printed structures.Learn about RC vehicles by fabricating--and driving--your own sleek, shiny, and fast Inverted Trike.Model a 1950s-style Raygun Pen through a step-by-step primer on how to augment an existing object through rapid prototyping.Fabricate a fully functional, battery-powered screwdriver, while learning how to tear down and reconstruct your own tools.Get hands-on with animatronics by building your own set of life-like mechanical eyes.Make a Raspberry Pi robot that rides a monorail of string, can turn corners, runs its own web server, streams video, and is remote-controlled from your phone.Build and customize a bubble-blowing robot, flower watering contraption, and a DIY camera gimbal.
About the authors . . .
D. M. PIRRO is the Equipment Builder and OEM Manager, ExxonMobil Corporation, Fairfax, Virginia. The author or contributing editor of several scholarly articles on synthetic lubes, environmental awareness applications, grease technology, lubricant interchangeability, and oil analysis, Mr. Pirro is a Certified Lubrication Specialist and a member of the Society of Tribologists and Lubrication Engineers and the Association of Manufacturing Technology. He received the B.S. degree (1978) in mechanical engineering and the B.A. degree (1978) in business administration from Rutgers University, New Brunswick, New Jersey.
A. A. WESSOL is a part-time Lubrication Consultant for the ExxonMobil Corporation in Manassas, Virginia. Mr. Wessol retired from the Mobil Corporation after 24 years in various advanced technical positions. The author or coauthor of numerous professional papers on the environmental aspects of lubrication, plant engineering, hydraulics, and pneumatics, he received the B.S. degree (1972) in mathematics, physics, and chemistry from the University of Pittsburgh, Pennsylvania.
It explains micro-engineering issues (design, systems, materials, market and industrial development), technologies, facilities, organization, competitiveness, and innovation with an analysis of future potential.
The machining, forming, and joining of miniature / micro-products are all covered in depth, covering: grinding/milling, laser applications, and photo chemical etching; embossing (hot & UV), injection molding and forming (bulk, sheet, hydro, laser); mechanical assembly, laser joining, soldering, and packaging.
• Presents case studies, material and design considerations, working principles, process configurations, and information on tools, equipment, parameters and control
• Explains the many facets of recently emerging additive / hybrid technologies and systems, incl: photo-electric-forming, liga, surface treatment, and thin film fabrication
• Outlines system engineering issues pertaining to handling, metrology, testing, integration & software
• Explains widely used micro parts in bio / medical industry, information technology and automotive engineering.
• Covers technologies in high demand, such as: micro-mechanical-cutting, lasermachining, micro-forming, micro-EDM, micro-joining, photo-chemical-etching, photo-electro-forming, and micro-packaging
What’s New in This Edition:
Includes more than 150 full-color images which significantly improve the reader’s ability to understand pump drawings and curves
Introduces a new chapter on pump case studies in a format that provides case study background, analysis, solutions, and lessons learned
Presents important new updates and additions to other chapters
Includes a ten-step procedure for determining total pump head
Discusses allowable and preferred operating ranges for centrifugal pumps
Provides charts covering maximum and normally attainable pump efficiencies, performance corrections for slurry pumps, and mechanical seal flush plans
Pump Characteristics and Applications, Third Edition is appropriate for readers with all levels of technical experience, including engineering and pump industry professionals, pump operators and maintenance technicians, upper-level undergraduate and graduate students in mechanical engineering, and students in engineering technology programs.
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1. Introduction to Machine Design
2. Power transmission systems
3. Design of Belt drives
4. Design of Chain drives
5. Design of Gear drives
6. Internal Combustion Engine
7. Engine Cylinder
8. Piston and Rings
9. Connecting Rod
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Contemporary portable communication and computing devices need high image quality, light weight, thin, and low power flat panel displays. The answer to this need is the color active matrix liquid crystal display (AMLCD). The rides of AMLCD technology over less than two decades to undisputed dominance as a flat panel display has been breathtaking, and designers of portable devices need a thorough understanding of the theory and applications of AMLCDs. Willem den Boer, a holder of over 30 patents in imaging technologies, has created this guide to AMLCD theory, operating principles, addressing methods, driver circuits, application circuits, and alternate flat display technologies (including active matrix flat panel image sensors). Numerous design and applications examples illustrate key points and make them relevant to real-world engineering tasks.
Need more information on Mobile Displays, go to: http://www.insightmedia.info/newsletters.php#mdr
· Systematically discusses the principles of liquid crystal displays and active matrix addressing.
· Describes methods of enhancing AMLCD image quality.
· Extensive coverage of AMLCD manufacturing techniques.
· Thorough examination of performance characteristics and specifications of AMLCDs.
Important environmental considerations, including solid waste disposal and predicted emissions, are addressed individually in separate chapters. This book places an emphasis on combustion, hydrodynamics, heat transfer, and material issues, and illustrates these concepts with numerous examples of present applications and past experience. This book also examines the relevance of design and feed-stock parameters to the operation of a CFB boiler; designs of mechanical components, including cyclones, air distributor grids, and solid recycle systems; and special problems CVB boilers present with construction materials.
Circuit design using microcontrollers is both a science and an art. This book covers it all. It details all of the essential theory and facts to help an engineer design a robust embedded system. Processors, memory, and the hot topic of interconnects (I/O) are completely covered. Our authors bring a wealth of experience and ideas; this is a must-own book for any embedded designer.
*A 360 degree view from best-selling authors including Jack Ganssle, Tammy Noergard, and Fred Eady
*Key facts, techniques, and applications fully detailed
*The ultimate hard-working desk reference: all the essential information, techniques, and tricks of the trade in one volume
The appendices contain such vital data as U.S., European, and Japanese technical and regulatory standards for wireless networks, measurements in wireless networks, reflection and matching of transmission lines, determining power density, and much more. No matter what type of wireless network you design—Bluetooth, UWB, or even metropolitan area network (MAN)—this book is the one reference you can’t do without!The A-to-Z guide to wireless network engineering—covers everything from basic electromagnetic theory to modulation techniques to network planning and implementation!Engineering and design principles covered are applicable to any type of wireless network, including 802.11, 802.16, 802.20, and Bluetooth.Discusses state-of-the-art modulation techniques such as ultra wideband (UWB) and orthogonal frequency-division multiplexing (OFDM).
Expanded and updated to include contemporary manufacturing, fabrication and assembly technologies, the book puts process selection and costing into the context of modern product development and manufacturing, based on parameters such as materials requirements, design considerations, quality and economic factors. Key features of the book include: manufacturing process information maps (PRIMAs) provide detailed information on the characteristics and capabilities of 65 processes and their variants in a standard format; process capability charts detailing the processing tolerance ranges for key material types; strategies to facilitate process selection; detailed methods for estimating costs, both at the component and assemby level.
The approach enables an engineer to understand the consequences of design decisions on the technological and economic aspects of component manufacturing, fabrication and assembly. This comprehensive book provides both a definitive guide to the subject for students and an invaluable source of reference for practising engineers.Manufacturing process information maps (PRIMAs) provide detailed information on the characteristics and capabilities of 65 processes in a standard formatProcess capability charts detail the processing tolerance ranges for key material typesDetailed methods for estimating costs, both at the component and assembly level
Communications engineers need to master a wide area of topics to excel. The Wireless Security Know It All covers every angle including Emerging Wireless Technologies and Security Issues, Wireless LAN and MAN Security, as well as Wireless Personal Area Networks.
• A 360-degree view from our best-selling authors
• Topics include Today’s Wireless Technology, Security Definitions and Concepts, and Wireless Handheld devices
• The ultimate hard-working desk reference; all the essential information, techniques and tricks of the trade in one volume
Part one covers the principles of fabric construction as applied to textile design, with chapters on fundamental principles, woven and knitted textile design. Part two discusses surface approaches to textile design, with chapters on such topics as surface design of textiles, printed and embroidered textile design, dyeing and finishing and the use of colour in textile design. Finally, part three focuses on the applications and advances in textile design, including chapters covering colour trend forecasting, sustainable textile design, fashion, interior and 2D to 3D design considerations and new developments in technical and future textiles.
With its distinguished editors and international team of contributors, Textile design is an essential reference for design professionals in the textile and fashion industries, as well as those who specialise in interior textiles and academics with a research interest in the area.A broad overview of textile design covering fundamental topics such as principles of fibres and fabrics, knitted fabric design, through to the dyeing, finishing and printing aspects of textile designExplores the design aspects of technical textiles and future textilesAn invaluable source of information on textile design and suitable for design professionals in the textile and fashion industries, as well as those in academia
The data is supported by a full explanation of its interpretation, and an introduction to the engineering aspects of permeability in polymers.
The third edition includes expanded explanatory text which makes the book accessible to novices as well as experienced engineers, written by industry insider and author Larry McKeen (DuPont), and 20% new data and major new explanatory text sections to aid in the interpretation and application of the data.A unique collection of permeability data designed to enable quick like-for-like comparisons between different materialsThird edition includes 20% new data and expanded explanatory text, which makes the book accessible to novices as well as experienced engineersEssential reference for materials engineers, design engineers and applications engineers across sectors including packaging, automotive and medical devices
Illustrating turbomachinery, vibration severity levels, condition monitoring, and rotor vibration cause identification, Rotating Machinery Vibration
Provides a primer on vibration fundamentals
Highlights calculation of rotor unbalance response and rotor self-excited vibration
Demonstrates calculation of rotor balancing weights
Furnishes PC codes for lateral rotor vibration analyses
Treats bearing, seal, impeller, and blade effects on rotor vibration
Describes modes, excitation, and stability of computer models
Includes extensive PC data coefficient files on bearing dynamics
Providing comprehensive descriptions of vibration symptoms for rotor unbalance, dynamic instability, rotor-stator rubs, misalignment, loose parts, cracked shafts, and rub-induced thermal bows, Rotating Machinery Vibration is an essential reference for mechanical, chemical, design, manufacturing, materials, aerospace, and reliability engineers; and specialists in vibration, rotating machinery, and turbomachinery; and an ideal text for upper-level undergraduate and graduate students in these disciplines.
This updated edition explores recent developments such as additive manufacture and crowd funding, and includes more consumer and lifestyle orientated products for a more product-based focus, supported by a range of new innovative examples and case studies from internationally-renown designers and studios.
The second edition also features a supportive document map that helps to reveal the steps in product creation, new projects and activities for every chapter, and additional references and web sources to allow students to further explore the world of product design.
Full of inspiring images covering a wide variety of product design examples, Richard Morris presents an engaging introduction to this sizeable topic that can be used as a useful guide to the processes involved in product design.
This book explains the fundamentals of integrating different types of components and functions, both mechanical and electrical, to achieve optimal operation that meets a desired set of performance specifications. This integration will benefit performance, efficiency, reliability, cost, and environmental impact. With useful features that distinguish it from other comparable books, this solid learning tool:Prioritizes readability and convenient reference Develops and presents key concepts and formulas, summarizing them in windows, tables, and lists in a user-friendly format Includes numerous worked examples, problems, and exercises related to real-life situations and the practice of mechatronics Describes and employs MATLAB®, Simulink®, LabVIEW®, and associated toolboxes, providing various illustrative examples for their use Explores the limitations of available software tools and teaches the reader how to choose proper tools to solve a given problem and interpret and assess the validity of the results
The text conveys the considerable experience that author Clarence de Silva gained from teaching mechatronics at the graduate and professional levels, as well as from his time working in industry for organizations such as IBM, Westinghouse Electric, and NASA. It systematically and seamlessly incorporates many different underlying engineering fundamentals into analytical methods, modeling approaches, and design techniques for mechatronics—all in a single resource.
This book includes more than 50 case studies that demonstrate successful applications of UD principles and helps professors develop curriculum and teaching strategies. More than 300 color photographs and drawings further illustrate the principles and best practices. The book includes topics ranging from the development of ergonomic chairs for home and office to the unique environmental concerns of those sensitive to electronic and chemical emissions. The examples illustrate a variety of user/groups in different situations and clearly demonstrate the design directives for meeting their needs. The author explores the many definitions of UD, enabling readers to identify those most meaningful to large portions of the population.
Universal design (UD) facilitates the comfort and navigation of those with failing eyesight or restricted mobility, and the family members and professionals who care for them. Whether at home, work, or a public place, people appreciate the beautiful and the practical. This book takes a vital and meaningful approach, going beyond the basics and delving into details. It gets to the heart of UD and supplies an understanding of design from a greater perspective.
DC Servos: Application and Design with MATLAB® is designed and written with this problem in mind. It breaks down the practical knowledge required from the various branches of applied science—electrical and mechanical engineering, analog electronics, mechanics, control theory, digital electronics, embedded computing, and firmware design—into a cohesive and usable framework. Today, DC servos are working around the world in countless applications—CD players, ink-jet printers, robots, machining centers, vending machines, eyeglass manufacturing machines, home appliances, and automotive seat positioners, just to name a few.
This book balances coverage of theoretical and practical aspects of application and design of DC servomechanisms. It also provides detailed coverage of feedback transducers, particularly the application of optical encoders to real systems. It covers how to use the MATLAB® Control System Toolbox specifically for servo design, to make the design process faster and more interactive. It also presents two complete, bench-tested reference designs that can be duplicated using readily available parts, so you can build your own servo and see it in action.
Author Stephen M. Tobin is an expert in motion control and electro-optical instrumentation and a respected consultant in the medical device and manufacturing automation communities. In order to instill confidence in the engineers, scientists, students, and hobbyists designing the ever more complex machines of the 21st century, Tobin guides the reader on a short journey through "servo school," imparting his lifelong passion for motion control along the way.
Decisions made during the early conceptual stages of design have a great effect on subsequent stages. In fact, quite often more than 70% of the manufacturing cost of a product is determined at this conceptual stage, yet manufacturing is not involved. Through this book, designers will gain insight that will allow them to assess the impact of their proposed design on manufacturing difficulty.
The vast majority of components found in commercial batch-manufactured products, such as appliances, computers and office automation equipment are either injection molded, stamped, die cast, or (occasionally) forged. This book emphasizes these particular, most commonly implemented processes.
In addition to chapters on these processes, the book touches upon material process selection, general guidelines for determining whether several components should be combined into a single component or not, communications, the physical and mechanical properties of materials, tolerances, and inspection and quality control.
In developing the DFM methods presented in this book, he has worked with over 30 firms specializing in injection molding, die-casting, forging and stamping.Implements a philosophy which allows for easier and more economic production of designsEducates designers about manufacturingEmphasizes the four major manufacturing processes
Rather than focus on aspects of digital design that have little relevance in a realistic design context, this book concentrates on modern and evolving knowledge and design skills. Hardware description language (HDL)-based design and verification is emphasized--VHDL examples are used extensively throughout. By treating digital logic as part of embedded systems design, this book provides an understanding of the hardware needed in the analysis and design of systems comprising both hardware and software components.
Includes a Web site with links to vendor tools, labs and tutorials.Presents digital logic design as an activity in a larger systems design contextFeatures extensive use of VHDL examples to demonstrate HDL (hardware description language) usage at the abstract behavioural level and register transfer level, as well as for low-level verification and verification environmentsIncludes worked examples throughout to enhance the reader's understanding and retention of the materialCompanion Web site includes links to tools for FPGA design from Synplicity, Mentor Graphics, and Xilinx, VHDL source code for all the examples in the book, lecture slides, laboratory projects, and solutions to exercises
Real Options in Engineering Design, Operations, and Management presents and synthesizes the body of knowledge in the area of real options for engineering systems. Providing case studies and step-by-step computations of real options valuation, it covers engineering applications across different disciplines such as industrial and civil engineering, and computer science. The authors review financial-option research results, consider how to quantify engineering activities, and analyze optimal business strategies based on a variety of real option models. They integrate academic work on real options in engineering, current practice, and discussion of future needs and opportunities.
Flexibility in decision making allows firms to compete more effectively in a world of substantial price and demand uncertainty, product variety, short product life cycles, and rapid product development. And with more frequent demands being placed on engineering systems to change, managers and manufacturing systems must react to events as they unfold. This book explores a real options modeling framework for engineering transitions that allows decision makers to capture and investigate several alternatives for improving an engineering system.
In Practical RF Handbook, Ian Hickman draws upon his own radio engineering background to develop a hands-on guide to the difficulties and pitfalls of RF design with a minimum of maths. A broad coverage includes devices, circuits, equipment, systems, radio propagation and external noise to fully acquaint the reader with the necessary circuit technologies and techniques.
The fourth edition brings the book fully up-to-date with new advances in RF, including coverage of OFDM, UWB, WiFi and WiMax.Practical coverage of the cutting-edge technology behind the fast-moving world of communications electronicsReal-world design guide for engineers, technicians and students, covering key principles with a minimum of mathsUpdated throughout, including coverage of recent hot topics such as UWB, WiFi and WiMax
This is the first book on 3-D integrated circuit design, covering all of the technological and design aspects of this emerging design paradigm, while proposing effective solutions to specific challenging problems concerning the design of 3-D integrated circuits. A handy, comprehensive reference or a practical design guide, this book provides a sound foundation for the design of 3-D integrated circuits.
* Demonstrates how to overcome "interconnect bottleneck" with 3-D integrated circuit design...leading edge design techniques offer solutions to problems (performance/power consumption/price) faced by all circuit designers
* The FIRST book on 3-D integrated circuit design...provides up-to-date information that is otherwise difficult to find
* Focuses on design issues key to the product development cycle...good design plays a major role in exploiting the implementation flexibilities offered in the 3-D
* Provides broad coverage of 3-D integrated circuit design, including interconnect prediction models, thermal management techniques, and timing optimization...offers practical view of designing 3-D circuits
This is the key guide to process integration for both experienced and newly qualified engineers, as well as academics and students. It begins with an introduction to the main concepts of pinch analysis, the calculation of energy targets for a given process, the pinch temperature and the golden rules of pinch-based design to meet energy targets.
The book shows how to extract the stream data necessary for a pinch analysis and describes the targeting process in depth. Other essential details include the design of heat exchanger networks, hot and cold utility systems, CHP (combined heat and power), refrigeration and optimization of system operating conditions. Many tips and techniques for practical application are covered, supported by several detailed case studies and other examples covering a wide range of industries, including buildings and other non-process situations.The only dedicated pinch analysis and process integration guide, fully revised and expanded supported by free downloadable energy targeting softwareThe perfect guide and reference for chemical process, food and biochemical engineers, plant engineers and professionals concerned with energy optimisation, including building designersCovers the practical analysis of both new and existing systems, with ful details of industrial applications and case studies
The addition of questions at the end of each chapter as well as electronic simulation tools has allowed for a more practical, user-friendly text.Provides a practical design guide to both analog and digital electronic filters Includes electronic simulation toolsKeeps heavy mathematics to a minimum
A roadmap for leading projects and groups, Moving from Project Management to Project Leadership: A Practical Guide to Leading Groups covers the theory, strategy, and tactics that create high-performing teams and organizations. The first half of the book delineates the theories and practical knowledge required to be an extraordinarily effective leader. It defines what it is, exactly, that you need to do to be the best leader you can be. The second half of the book provides the tools and processes required to put that knowledge into place.
The author explores the theory that it’s all about the communication. By paying close attention to organizational clarity and the way messages are transmitted within your organization, you will find new ways of empowering people while increasing efficiency — something the old management style can rarely boast. If project leadership is the main thesis of this book, the power of effective top-down communication is the tune you’ll be humming after putting this book down.
Design engineers, design drafters and technicians in the power electronics industry, as well as students studying power electronics in various contexts, will benefit from Keith Sueker’s decades of experience in the industry. With this experience, the author has put the overall power electronics design process in the context of primary electronic components and the many associated components required for a system.
The seeming complexity of power electronics design is made transparent with Keith Sueker’s simple, direct language and a minimum reliance on mathematics. Readers will come away with a wealth of practical design information that has hundreds of explanatory diagrams to support it, having also seen many examples of potential pitfalls in the design process.
* A down-to-earth approach, free of complex jargon and esoteric information.
* Over 200 illustrations to clarify discussion points.
* Examples of costly design goofs will provide invaluable cautionary advice.
It covers the mechanical properties of foams and foam microstructure, processing of foams, mechanical testing and analysis (using Finite element analysis). In addition, it uniquely offers a broader perspective on the actual engineering of foams and foam based (or foam including) products by including nine detailed case studies which firmly plant the theory of the book in a real world context, making it ideal for both polymer engineers and chemists and mechanical engineers and product designers.
* Complete coverage of the mechanical and design aspects of polymer foams from an acknowledged international expert: no other book is available with this breadth making this a plastics engineer's first choice for a single volume Handbook
* Polymer foams are ubiquitous in modern life, used everywhere from running shoes to furniture, and this book includes nine extensive case studies covering each key class of application, including biomechanics
* Offers a rigorous mechanical and microstructure perspective, plus a computer based chapter: Essential for engineers and designers alike.