Don’t let the flashy successes fool you, though. Starting a matchmaker is one of the toughest business challenges, and almost everyone who tries to build one, fails.
In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the first to analyze multisided platforms and discover their principles, and who’ve consulted for some of the most successful platform businesses in the world, explain how matchmakers work best in practice, why they do what they do, and how entrepreneurs can improve their chances for success.
Whether you’re an entrepreneur, an investor, a consumer, or an executive, your future will involve more and more multisided platforms, and Matchmakers—rich with stories from platform winners and losers—is the one book you’ll need in order to navigate this appealing but confusing world.
Sir John devoted his working time at the Cape primarily to a systematic observation of the southern sky, complementing his earlier “sweeping” of the northern sky at Slough, England. He later became one of the founders of photography, but at the Cape he used a simple optical device, the camera lucida, in the production of numerous landscape drawings. Many of these, along with reproductions of sketches contained in the diaries and botanical drawings made by Sir John and Lady Herschel, are used to illustrate this book. Sir John was also a leading figure in the foundation of the educational system of the Cape and a supporter of exploratory expeditions into the interior.
As the son of Sir William Herschel, in his day the most famous British astronomer and the discoverer of the planet Uranus, Sir John was already celebrated when he arrived from England. Every individual of note, resident at the Cape or visiting, went to see him. He was supported in his work by his wife, who ran an enormous establishment and bore a huge family, but who nevertheless found time to travel in the country around the western Cape with him and to assist in his observations.
The diaries and letters are supplemented by especially valuable editorial notes that provide much needed and highly interesting information concerning persons and events mentioned and described by Sir John. All the original manuscript material used in this volume is archived at the Harry Ransom Center at the University of Texas at Austin. Sir John’s camera lucida drawings are from the South African Public Library in Cape Town.
All of these essays, it should be noted, are written by critics of the government's efforts to regulate Microsoft. Indeed, many are by individuals who were closely involved in the company's legal defense and served as consultants to Microsoft. But their work should be judged on the merits rather than their provenance. For all represent serious scholarship by researchers committed to advancing the debate over government regulatory policies.
America’s space program is at a turning point. After decades of global primacy, NASA has ended the space-shuttle program, cutting off its access to space. No astronauts will be launched in an American craft, from American soil, until the 2020s, and NASA may soon find itself eclipsed by other countries’ space programs.
With his signature wit and thought-provoking insights, Neil deGrasse Tyson—one of our foremost thinkers on all things space—illuminates the past, present, and future of space exploration and brilliantly reminds us why NASA matters now as much as ever. As Tyson reveals, exploring the space frontier can profoundly enrich many aspects of our daily lives, from education systems and the economy to national security and morale. For America to maintain its status as a global leader and a technological innovator, he explains, we must regain our enthusiasm and curiosity about what lies beyond our world.
Provocative, humorous, and wonderfully readable, Space Chronicles represents the best of Tyson’s recent commentary, including a must-read prologue on NASA and partisan politics. Reflecting on topics that range from scientific literacy to space-travel missteps, Tyson gives us an urgent, clear-eyed, and ultimately inspiring vision for the future.
13.7 billion years old. 93 billion light-years across. It contains over 100 billion galaxies, each containing hundreds of billions of stars. This infinite, vast and complex Universe has been the subject of human fascination and scientific exploration for thousands of years. The wonders of the Universe might seem alien to us and impossible to understand, but away from the telescopes, the labs and the white coats, Professor Brian Cox uses the evidence found in the natural world on Earth to brilliantly explain the truth of the cosmos.
Professor Cox will show how the vast and unfathomable phenomena of deep space can be explained, and even experienced, by re-examining the familiar here on Earth. He is determined to answer the most profound questions we can ask about ourselves and the world in which we live, but in a uniquely understandable way. The laws of light, gravity, time, matter and energy that govern us here on Earth are the same as those applied in the Universe. Using his expert knowledge and his infectious enthusiasm, Professor Cox shows us that if we can understand the impact of these governing laws on Earth it will bring us a step closer to an understanding of our Universe.
Eric Schmidt is one of Silicon Valley’s great leaders, having taken Google from a small startup to one of the world’s most influential companies. Jared Cohen is the director of Google Ideas and a former adviser to secretaries of state Condoleezza Rice and Hillary Clinton. With their combined knowledge and experiences, the authors are uniquely positioned to take on some of the toughest questions about our future: Who will be more powerful in the future, the citizen or the state? Will technology make terrorism easier or harder to carry out? What is the relationship between privacy and security, and how much will we have to give up to be part of the new digital age?
In this groundbreaking book, Schmidt and Cohen combine observation and insight to outline the promise and peril awaiting us in the coming decades. At once pragmatic and inspirational, this is a forward-thinking account of where our world is headed and what this means for people, states and businesses.
With the confidence and clarity of visionaries, Schmidt and Cohen illustrate just how much we have to look forward to—and beware of—as the greatest information and technology revolution in human history continues to evolve. On individual, community and state levels, across every geographical and socioeconomic spectrum, they reveal the dramatic developments—good and bad—that will transform both our everyday lives and our understanding of self and society, as technology advances and our virtual identities become more and more fundamentally real.
As Schmidt and Cohen’s nuanced vision of the near future unfolds, an urban professional takes his driverless car to work, attends meetings via hologram and dispenses housekeeping robots by voice; a Congolese fisherwoman uses her smart phone to monitor market demand and coordinate sales (saving on costly refrigeration and preventing overfishing); the potential arises for “virtual statehood” and “Internet asylum” to liberate political dissidents and oppressed minorities, but also for tech-savvy autocracies (and perhaps democracies) to exploit their citizens’ mobile devices for ever more ubiquitous surveillance. Along the way, we meet a cadre of international figures—including Julian Assange—who explain their own visions of our technology-saturated future.
Inspiring, provocative and absorbing, The New Digital Age is a brilliant analysis of how our hyper-connected world will soon look, from two of our most prescient and informed public thinkers.
The authors outline how their positions have further diverged on a number of key issues, including the spatial geometry of the universe, inflationary versus cyclic theories of the cosmos, and the black-hole information-loss paradox. Though much progress has been made, Hawking and Penrose stress that physicists still have further to go in their quest for a quantum theory of gravity.
With The Structure of Scientific Revolutions, Kuhn challenged long-standing linear notions of scientific progress, arguing that transformative ideas don’t arise from the day-to-day, gradual process of experimentation and data accumulation but that the revolutions in science, those breakthrough moments that disrupt accepted thinking and offer unanticipated ideas, occur outside of “normal science,” as he called it. Though Kuhn was writing when physics ruled the sciences, his ideas on how scientific revolutions bring order to the anomalies that amass over time in research experiments are still instructive in our biotech age.
This new edition of Kuhn’s essential work in the history of science includes an insightful introduction by Ian Hacking, which clarifies terms popularized by Kuhn, including paradigm and incommensurability, and applies Kuhn’s ideas to the science of today. Usefully keyed to the separate sections of the book, Hacking’s introduction provides important background information as well as a contemporary context. Newly designed, with an expanded index, this edition will be eagerly welcomed by the next generation of readers seeking to understand the history of our perspectives on science.
Acclaimed science writer James Gleick presents an eye-opening vision of how our relationship to information has transformed the very nature of human consciousness. A fascinating intellectual journey through the history of communication and information, from the language of Africa’s talking drums to the invention of written alphabets; from the electronic transmission of code to the origins of information theory, into the new information age and the current deluge of news, tweets, images, and blogs. Along the way, Gleick profiles key innovators, including Charles Babbage, Ada Lovelace, Samuel Morse, and Claude Shannon, and reveals how our understanding of information is transforming not only how we look at the world, but how we live.
A New York Times Notable Book
A Los Angeles Times and Cleveland Plain Dealer Best Book of the Year
Winner of the PEN/E. O. Wilson Literary Science Writing Award
In The Universe, today's most influential science writers explain the science behind our evolving understanding of the universe and everything in it, including the cutting edge research and discoveries that are shaping our knowledge.
Lee Smolin reveals how math and cosmology are helping us create a theory of the whole universe. Benoit Mandelbrot looks back on a career devoted to fractal geometry. Neil Turok analyzes the fundamental laws of nature, what came before the big bang, and the possibility of a unified theory.
Seth Lloyd investigates the impact of computational revolutions and the informational revolution. Lawrence Krauss provides fresh insight into gravity, dark matter, and the energy of empty space. Brian Greene and Walter Isaacson illuminate the genius who revolutionized modern science: Albert Einstein. And much more.
Explore the universe with some of today's greatest minds: what it is, how it came into being, and what may happen next.
In this fascinating collection of articles and speeches, Albert Einstein reflects not only on the scientific method at work in his own theoretical discoveries, but also eloquently expresses a great appreciation for his scientific contemporaries and forefathers, including Johannes Kepler, Isaac Newton, James Clerk Maxwell, Max Planck, and Niels Bohr. While Einstein is renowned as one of the foremost innovators of modern science, his discoveries uniquely his own, through his own words it becomes clear that he viewed himself as only the most recent in a long line of scientists driven to create new ways of understanding the world and to prove their scientific theories.
Einstein’s thoughtful examinations explain the “how” of scientific innovations both in his own theoretical work and in the scientific method established by those who came before him.
This authorized ebook features a new introduction by Neil Berger, PhD, and an illustrated biography of Albert Einstein, which includes rare photos and never-before-seen documents from the Albert Einstein Archives at the Hebrew University of Jerusalem.
In this rich, irreverent, and compelling history, Nobel Prize-winning physicist Steven Weinberg takes us across centuries from ancient Miletus to medieval Baghdad and Oxford, from Plato’s Academy and the Museum of Alexandria to the cathedral school of Chartres and the Royal Society of London. He shows that the scientists of ancient and medieval times not only did not understand what we understand about the world—they did not understand what there is to understand, or how to understand it. Yet over the centuries, through the struggle to solve such mysteries as the curious backward movement of the planets and the rise and fall of the tides, the modern discipline of science eventually emerged. Along the way, Weinberg examines historic clashes and collaborations between science and the competing spheres of religion, technology, poetry, mathematics, and philosophy.
An illuminating exploration of the way we consider and analyze the world around us, To Explain the World is a sweeping, ambitious account of how difficult it was to discover the goals and methods of modern science, and the impact of this discovery on human knowledge and development.
A brilliant book about modern physics, quantum mechanics, the fate of stars and the deep mysteries of black holes, Leonard Susskind's account of the Black Hole War is mind-bending and exhilarating reading.
In Seeing Further, New York Times bestseller Bill Bryson takes readers on a guided tour through the great discoveries, feuds, and personalities of modern science. Already a major bestseller in the UK, Seeing Further tells the fascinating story of science and the Royal Society with Bill Bryson’s trademark wit and intelligence, and contributions from a host of well known scientists and science fiction writers, including Richard Dawkins, Neal Stephenson, James Gleick, and Margret Atwood. It is a delightful literary treat from the acclaimed author who previous explored the current state of scientific knowledge in his phenomenally popular book, A Short History of Nearly Everything.
From the Trade Paperback edition.
For the first time, a former member of MI6 reveals her conversation with Neil Armstrong at a NASA conference, when she confirmed that there were “other” spacecraft on the moon when Apollo 11 landed in 1969. Armstrong also confirmed that the CIA was behind the cover-up.
In a further admission in December 2012, Russian Prime Minister Dmitry Medvedev revealed “the president of Russia is given a special top secret folder [that] in its entirety contains information about aliens who have visited our planet. Along with this, the president is given a report of the Special Service that exercises control over aliens in our country. I will not tell you how many of them are among us because it may cause panic.”
A heartfelt and personal journey filled with both humor and drama, How I Killed Pluto and Why It Had It Coming is the book for anyone, young or old, who has ever imagined exploring the universe—and who among us hasn’t?
Famous for his pioneering contributions to the electronic age, his lifelong feud with Thomas Edison, and his erratic behavior, Nikola Tesla was one of the most brilliant and daring inventors and visionaries of his time. My Inventions is Tesla's autobiography, with meditations on his major discoveries and innovations, including the rotating magnetic field, the magnifying transmitter, and the Tesla coil. This volume also includes three articles by Tesla, as well as an enlightening introduction that discredits many of the myths surrounding the thinker's eccentric life. This rare window into the industrial age's most tragic genius will fascinate historians, scientists, aspiring inventors, and curious fans alike.
For more than seventy years, Penguin has been the leading publisher of classic literature in the English-speaking world. With more than 1,700 titles, Penguin Classics represents a global bookshelf of the best works throughout history and across genres and disciplines. Readers trust the series to provide authoritative texts enhanced by introductions and notes by distinguished scholars and contemporary authors, as well as up-to-date translations by award-winning translators.
At the height of WWI, history’s most lethal influenza virus erupted in an army camp in Kansas, moved east with American troops, then exploded, killing as many as 100 million people worldwide. It killed more people in twenty-four months than AIDS killed in twenty-four years, more in a year than the Black Death killed in a century. But this was not the Middle Ages, and 1918 marked the first collision of science and epidemic disease. Magisterial in its breadth of perspective and depth of research and now revised to reflect the growing danger of the avian flu, The Great Influenza is ultimately a tale of triumph amid tragedy, which provides us with a precise and sobering model as we confront the epidemics looming on our own horizon. John M. Barry has written a new afterword for this edition that brings us up to speed on the terrible threat of the avian flu and suggest ways in which we might head off another flu pandemic.
The book is organized into five sections: the Nature of Planet Earth; the Sun-Earth System; Modeling the Moon; Dynamic Solar System; and Stars, Galaxies, and the Universe. As the authors note, it's not always easy to help students untangle mistaken ideas. Using this powerful set of tools to identify students' preconceptions is an excellent first step to helping your students achieve scientific understanding.
In First Contact, Marc Kaufman provides a gripping tour of the magnificent new science of astrobiology that is closing in on the discovery of extraterrestrial life. In recent decades, scientists generally held that the genesis of life was unique to Earth: It was too delicate a process, and the conditions needed to support it too fragile, for it to exist anywhere else. But we are now on the verge of the biggest discovery since Copernicus and Galileo told us that Earth is not at the center of the universe. New scientific breakthroughs have revolutionized our assumptions about the building blocks of life and where it may be found. Scientists have hunted down and identified exoplanets, those mysterious balls in the universe that orbit distant suns not too different from our own. They have discovered extremophiles, the extraordinary microbes that thrive in environments of intense heat or cold that may mimic the inhospitable conditions of other planets. They have landed rovers on Mars and detected its methane, a possible signature of past life. And they have created sophisticated equipment to sweep the sky for distant radio signals and to explore the deep icebound lakes of Antarctica. Each of these developments has brought forth a new generation of out-of-the-box researchers, adventurers, and thinkers who are each part Carl Sagan, part Indiana Jones, part Watson and Crick—and part forensic specialists on CSI: Mars.
In this masterful book, Kaufman takes us to the frontiers of astrobiology’s quest for extraterrestrial life and shows how this quest is inextricably linked with the quest to understand life on Earth. He takes us deep under the glaciers of Antarctica, into the mouth of an Alaskan volcano, and beneath the Earth into the unbearable heat of a South African mine, and leads us to the world’s driest desert. For thousands of years, humans have wondered about who and what might be living beyond the confines of our planet. First Contact transports us into the cosmos to bring those musings back to Earth and recast our humanity.
On New Years Day in 1925, a young Edwin Hubble released his finding that our Universe was far bigger, eventually measured as a thousand trillion times larger than previously believed. Hubble’s proclamation sent shock waves through the scientific community. Six years later, in a series of meetings at Mount Wilson Observatory, Hubble and others convinced Albert Einstein that the Universe was not static but in fact expanding. Here Marcia Bartusiak reveals the key players, battles of will, clever insights, incredible technology, ground-breaking research, and wrong turns made by the early investigators of the heavens as they raced to uncover what many consider one of most significant discoveries in scientific history.
Interweaving physics, astronomy, chemistry, geology, and biology, this sweeping account tells Earth’s complete story, from the synthesis of chemical elements in stars, to the formation of the Solar System, to the evolution of a habitable climate on Earth, to the origin of life and humankind. The book also addresses the search for other habitable worlds in the Milky Way and contemplates whether Earth will remain habitable as our influence on global climate grows. It concludes by considering the ways in which humankind can sustain Earth’s habitability and perhaps even participate in further planetary evolution.
Like no other book, How to Build a Habitable Planet provides an understanding of Earth in its broadest context, as well as a greater appreciation of its possibly rare ability to sustain life over geologic time.
Leading schools that have ordered, recommended for reading, or adopted this book for course use:Arizona State University Brooklyn College CUNY Columbia University Cornell University ETH Zurich Georgia Institute of Technology Harvard University Johns Hopkins University Luther College Northwestern University Ohio State University Oxford Brookes University Pan American University Rutgers University State University of New York at Binghamton Texas A&M University Trinity College Dublin University of Bristol University of California-Los Angeles University of Cambridge University Of Chicago University of Colorado at Boulder University of Glasgow University of Leicester University of Maine, Farmington University of Michigan University of North Carolina at Chapel Hill University of North Georgia University of Nottingham University of Oregon University of Oxford University of Portsmouth University of Southampton University of Ulster University of Victoria University of Wyoming Western Kentucky University Yale University
"Bad Astronomy is just plain good! Philip Plait clears up every misconception on astronomy and space you never knew you suffered from." --Stephen Maran, Author of Astronomy for Dummies and editor of The Astronomy and Astrophysics Encyclopedia
"Thank the cosmos for the bundle of star stuff named Philip Plait, who is the world s leading consumer advocate for quality science in space and on Earth. This important contribution to science will rest firmly on my reference library shelf, ready for easy access the next time an astrologer calls." --Dr. Michael Shermer, Publisher of Skeptic magazine, monthly columnist for Scientific American, and author of The Borderlands of Science
"Philip Plait has given us a readable, erudite, informative, useful, and entertaining book. Bad Astronomy is Good Science. Very good science..." --James "The Amazing" Randi, President, James Randi Educational Foundation, and author of An Encyclopedia of Claims, Frauds, and Hoaxes of the Occult and Supernatural
"Bad Astronomy is a fun read. Plait is wonderfully witty and educational as he debunks the myths, legends, and 'conspiracies that abound in our society. 'The Truth Is Out There' and it's in this book. I loved it!" --Mike Mullane, Space Shuttle astronaut and author of Do Your Ears Pop in Space?
Misa brings his acclaimed text up to date by examining how today's unsustainable energy systems, insecure information networks, and vulnerable global shipping have helped foster geopolitical risks and instability. A masterful analysis of how technology and culture have influenced each other over five centuries, Leonardo to the Internet frames a history that illuminates modern-day problems and prospects faced by our technology-dependent world
This great work supplied the momentum for the Scientific Revolution and dominated physics for over 200 years.
It was the ancient opinion of not a few, in the earliest ages of philosophy, that the fixed stars stood immoveable in the highest parts of the world; that, under the fixed stars the planets were carried about the sun; that the earth, us one of the planets, described an annual course about the sun, while by a diurnal motion it was in the mean time revolved about its own axis; and that the sun, as the common fire which served to warm the whole, was fixed in the centre of the universe.
This was the philosophy taught of old by Philolaus, Aristarchus of Samos, Plato in his riper years, and the whole sect of the Pythagoreans; and this was the judgment of Anaximander, more ancient than any of them; and of that wise king of the Romans, Numa Pompilius, who, as a symbol of the figure of the world with the sun in the centre, erected a temple in honour of Vesta, of a round form, and ordained perpetual fire to be kept in the middle of it.
The shattering report that stunned the world's top leaders now available to the public!
Are UFOs in our midst? The evidence mounts....
1952. UFO squadrons over Washington, D.C. Tracked on radar. Visual sightings by military. Verdict: "Unexplainable."
1976. UFO dogfight with F-4 Phantom II jets over Tehran. Weapons "jammed." Radar/visual confirmation. Verdict: "Unavailable: Top Secret."
1981. UFO lands in Trans-en-Provence. Investigated by French police. Soil samples analyzed. Verdict: "UFO. No hoax."
Compiled here are the most compelling and authenticated UFO cases ever recorded. Fresh from the government's secret files, spanning over a half century of eyewitness testimony, documented sightings, and unexplained phenomena, this groundbreaking compilation presents the chilling evidence that UFOs are real--and that a government cover-up has long suppressed the stunning truth.
Complete with excerpts from official transcripts, diagrams, and photos, UFO Briefing Document, funded by Laurance Rockefeller and presented to Congress, contains critical information the public has a right to know....now, before it is too late.
From the Paperback edition.
Deke! is Deke Slayton's' story--told in his own words and in the voices of the men and women who worked with him and knew him best. Deke Slayton's knowledge of how the .S. manned space program worked is the missing piece of every space buff's puzzle. Now, after decades of silence, he tells his priceless stories of those years when American was engaged in the greatest voyage of exploration in human history.
At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
The riveting true story of a small town ravaged by industrial pollution, Toms River melds hard-hitting investigative reporting, a fascinating scientific detective story, and an unforgettable cast of characters into a sweeping narrative in the tradition of A Civil Action, The Emperor of All Maladies, and The Immortal Life of Henrietta Lacks.
One of New Jersey’s seemingly innumerable quiet seaside towns, Toms River became the unlikely setting for a decades-long drama that culminated in 2001 with one of the largest legal settlements in the annals of toxic dumping. A town that would rather have been known for its Little League World Series champions ended up making history for an entirely different reason: a notorious cluster of childhood cancers scientifically linked to local air and water pollution. For years, large chemical companies had been using Toms River as their private dumping ground, burying tens of thousands of leaky drums in open pits and discharging billions of gallons of acid-laced wastewater into the town’s namesake river.
In an astonishing feat of investigative reporting, prize-winning journalist Dan Fagin recounts the sixty-year saga of rampant pollution and inadequate oversight that made Toms River a cautionary example for fast-growing industrial towns from South Jersey to South China. He tells the stories of the pioneering scientists and physicians who first identified pollutants as a cause of cancer, and brings to life the everyday heroes in Toms River who struggled for justice: a young boy whose cherubic smile belied the fast-growing tumors that had decimated his body from birth; a nurse who fought to bring the alarming incidence of childhood cancers to the attention of authorities who didn’t want to listen; and a mother whose love for her stricken child transformed her into a tenacious advocate for change.
A gripping human drama rooted in a centuries-old scientific quest, Toms River is a tale of dumpers at midnight and deceptions in broad daylight, of corporate avarice and government neglect, and of a few brave individuals who refused to keep silent until the truth was exposed.
NAMED ONE OF THE BEST BOOKS OF THE YEAR BY NPR AND KIRKUS REVIEWS
“A thrilling journey full of twists and turns, Toms River is essential reading for our times. Dan Fagin handles topics of great complexity with the dexterity of a scholar, the honesty of a journalist, and the dramatic skill of a novelist.”—Siddhartha Mukherjee, M.D., author of the Pulitzer Prize–winning The Emperor of All Maladies
“A complex tale of powerful industry, local politics, water rights, epidemiology, public health and cancer in a gripping, page-turning environmental thriller.”—NPR
“Unstoppable reading.”—The Philadelphia Inquirer
“Meticulously researched and compellingly recounted . . . It’s every bit as important—and as well-written—as A Civil Action and The Immortal Life of Henrietta Lacks.”—The Star-Ledger
“Fascinating . . . a gripping environmental thriller.”—Kirkus Reviews (starred review)
“An honest, thoroughly researched, intelligently written book.”—Slate
“[A] hard-hitting account . . . a triumph.”—Nature
“Absorbing and thoughtful.”—USA Today
From the Hardcover edition.
A National Bestseller, a New York Times Notable Book, and an Entertainment Weekly Best Book of the Year
From Steven Johnson, the dynamic thinker routinely compared to James Gleick, Dava Sobel, and Malcolm Gladwell, The Ghost Map is a riveting page-turner about a real-life historical hero, Dr. John Snow. It's the summer of 1854, and London is just emerging as one of the first modern cities in the world. But lacking the infrastructure -- garbage removal, clean water, sewers -- necessary to support its rapidly expanding population, the city has become the perfect breeding ground for a terrifying disease no one knows how to cure. As the cholera outbreak takes hold, a physician and a local curate are spurred to action-and ultimately solve the most pressing medical riddle of their time.
In a triumph of multidisciplinary thinking, Johnson illuminates the intertwined histories and interconnectedness of the spread of disease, contagion theory, the rise of cities, and the nature of scientific inquiry, offering both a riveting history and a powerful explanation of how it has shaped the world we live in.
The theory of relativity also gives us the cosmic speed limit of the speed of light, the mind-bending ideas of time dilation and curvature of spacetime, and what may be the most famous equation in history: e = mc2. Indeed, the theory of relativity shapes much of our modern understanding of the universe, and it is not “just a theory:” every major prediction of relativity has been tested to exquisite precision and its practical applications include the Global Positioning System (GPS). Bennett proves anyone can understand the basics of Einstein’s ideas. His intuitive, nonmathematical approach gives a wide audience its first real taste of how relativity works and why it is so important not only to science but also to the way we view ourselves as human beings.
With lively prose and an eye for colorful and unusual details, Le Couteur and Burreson offer a novel way to understand the shaping of civilization and the workings of our contemporary world.
Fifty years ago, a young astronomer named Frank Drake first pointed a radio telescope at nearby stars in the hope of picking up a signal from an alien civilization. Thus began one of the boldest scientific projects in history, the Search for Extraterrestrial Intelligence (SETI). After a half-century of scanning the skies, however, astronomers have little to report but an eerie silence—eerie because many scientists are convinced that the universe is teeming with life. Physicist and astrobiologist Paul Davies has been closely involved with SETI for three decades and chairs the SETI Post-Detection Taskgroup, charged with deciding what to do if we’re suddenly confronted with evidence of alien intelligence. He believes the search so far has fallen into an anthropocentric trap—assuming that an alien species will look, think, and behave much like us. In this provocative book Davies refocuses the search, challenging existing ideas of what form an alien intelligence might take, how it might try to communicate with us, and how we should respond if it does.
Early studies of the human brain used a simple method: wait for misfortune to strike -- strokes, seizures, infectious diseases, horrendous accidents -- and see how victims coped. In many cases their survival was miraculous, if puzzling. Observers were amazed by the transformations that took place when different parts of the brain were destroyed, altering victims' personalities. Parents suddenly couldn't recognize their own children. Pillars of the community became pathological liars. Some people couldn't speak but could still sing.
In The Tale of the Dueling Neurosurgeons, Sam Kean travels through time with stories of neurological curiosities: phantom limbs, Siamese twin brains, viruses that eat patients' memories, blind people who see through their tongues. He weaves these narratives together with prose that makes the pages fly by, to create a story of discovery that reaches back to the 1500s and the high-profile jousting accident that inspired this book's title.* With the lucid, masterful explanations and razor-sharp wit his fans have come to expect, Kean explores the brain's secret passageways and recounts the forgotten tales of the ordinary people whose struggles, resilience, and deep humanity made neuroscience possible.
*"The Tale of the Dueling Neurosurgeons" refers to the case of French king Henri II, who in 1559 was lanced through the skull during a joust, resulting in one of the most significant cases in neuroscience history. For hundreds of years scientists have gained important lessons from traumatic accidents and illnesses, and such misfortunes still represent their greatest resource for discovery.
In his characteristically clear and elegant style, Davies shows how recent scientific discoveries point to a perplexing fact: many different aspects of the cosmos, from the properties of the humble carbon atom to the speed of light, seem tailor-made to produce life. A radical new theory says it’s because our universe is just one of an infinite number of universes, each one slightly different. Our universe is bio-friendly by accident -- we just happened to win the cosmic jackpot.
While this "multiverse" theory is compelling, it has bizarre implications, such as the existence of infinite copies of each of us and Matrix-like simulated universes. And it still leaves a lot unexplained. Davies believes there’s a more satisfying solution to the problem of existence: the observations we make today could help shape the nature of reality in the remote past. If this is true, then life -- and, ultimately, consciousness -- aren’t just incidental byproducts of nature, but central players in the evolution of the universe.
Whether he’s elucidating dark matter or dark energy, M-theory or the multiverse, Davies brings the leading edge of science into sharp focus, provoking us to think about the cosmos and our place within it in new and thrilling ways.
The probes are invaluable formative assesment tools to use before you begin teaching a topic or unit. The detailed teacher materials that accompany each probe review science content, give connections to National Science Education Standards and Benchmarks; present developmental considerations; summarize relevant research on learning; and suggest instructional approaches for elementary, middle, and high school students. Other books may discuss students' general misconceptions about scientific thinking about scientific ideas. Only this one provides probes, single, reproducible sheets, you can use to determine students' thinking about, for example, photosynthesis, moon phases, conservation of matter, reflections, chemical change, and cells. Each probe has been field-tested with hundreds of students across multiple grade levels, so they're proven effective for helping your students reexamine and further develop their understanding of science concepts.
It sounds like science fiction, but Stephen Petranek considers it fact: Within twenty years, humans will live on Mars. We’ll need to. In this sweeping, provocative book that mixes business, science, and human reporting, Petranek makes the case that living on Mars is an essential back-up plan for humanity and explains in fascinating detail just how it will happen.
The race is on. Private companies, driven by iconoclastic entrepreneurs, such as Elon Musk, Jeff Bezos, Paul Allen, and Sir Richard Branson; Dutch reality show and space mission Mars One; NASA; and the Chinese government are among the many groups competing to plant the first stake on Mars and open the door for human habitation. Why go to Mars? Life on Mars has potential life-saving possibilities for everyone on earth. Depleting water supplies, overwhelming climate change, and a host of other disasters—from terrorist attacks to meteor strikes—all loom large. We must become a space-faring species to survive. We have the technology not only to get humans to Mars, but to convert Mars into another habitable planet. It will likely take 300 years to “terraform” Mars, as the jargon goes, but we can turn it into a veritable second Garden of Eden. And we can live there, in specially designed habitations, within the next twenty years.
In this exciting chronicle, Petranek introduces the circus of lively characters all engaged in a dramatic effort to be the first to settle the Red Planet. How We’ll Live on Mars brings firsthand reporting, interviews with key participants, and extensive research to bear on the question of how we can expect to see life on Mars within the next twenty years.
Few other books have created such a lasting storm of controversy as The Origin of Species. Darwin’s theory that species derive from other species by a gradual evolutionary process and that the average level of each species is heightened by the “survival of the fittest” stirred up popular debate to fever pitch. Its acceptance revolutionized the course of science.
As Sir Julian Huxley, the noted biologist, points out in his illuminating introduction, the importance of Darwin’s contribution to modern scientific knowledge is almost impossible to evaluate: “a truly great book, one which can still be read with profit by professional biologist.”
Includes an Introduction by Sir Julian Huxley
McClellan and Dorn identify two great scientific traditions: the useful sciences, patronized by the state from the dawn of civilization, and scientific theorizing, initiated by the ancient Greeks. They find that scientific traditions took root in China, India, and Central and South America, as well as in a series of Near Eastern empires, during late antiquity and the Middle Ages. From this comparative perspective, the authors explore the emergence of Europe and the United States as a scientific and technological power.
The new edition reorganizes its treatment of Greek science and significantly expands its coverage of industrial civilization and contemporary science and technology with new and revised chapters devoted to applied science, the sociology and economics of science, globalization, and the technological systems that underpin everyday life.
What if we could look into space and see not only our place in the universe but also how we came to be here? As it happens, we can. Because it takes time for light to travel, we see more and more distant regions of the universe as they were in the successively greater past. Impey uses this concept—"look-back time"—to take us on an intergalactic tour that is simultaneously out in space and back in time. Performing a type of cosmic archaeology, Impey brilliantly describes the astronomical clues that scientists have used to solve fascinating mysteries about the origins and development of our universe.
The milestones on this journey range from the nearby to the remote: we travel from the Moon, Jupiter, and the black hole at the heart of our galaxy all the way to the first star, the first ray of light, and even the strange, roiling conditions of the infant universe, an intense and volatile environment in which matter was created from pure energy. Impey gives us breathtaking visual descriptions and also explains what each landmark can reveal about the universe and its history. His lucid, wonderfully engaging scientific discussions bring us to the brink of modern cosmology and physics, illuminating such mind-bending concepts as invisible dimensions, timelessness, and multiple universes.
A dynamic and unforgettable portrait of the cosmos, How It Began will reward its readers with a deeper understanding of the universe we inhabit as well as a renewed sense of wonder at its beauty and mystery.
Opening with an introduction that explains developments in the history of science over the last three decades and the controversies these initiatives have engendered, the book then proceeds in two parts. The first section considers key episodes in the development of modern science, including the Scientific Revolution and individual accomplishments in geology, physics, and biology. The second section is an analysis of the most important themes stemming from the social relations of science-the discoveries that force society to rethink its religious, moral, or philosophical values. Making Modern Science thus chronicles all major developments in scientific thinking, from the revolutionary ideas of the seventeenth century to the contemporary issues of evolutionism, genetics, nuclear physics, and modern cosmology.
Written by seasoned historians, this book will encourage students to see the history of science not as a series of names and dates but as an interconnected and complex web of relationships between science and modern society. The first survey of its kind, Making Modern Science is a much-needed and accessible introduction to the history of science, engagingly written for undergraduates and curious readers alike.
Many of the innovations that we think of as hallmarks of Western science had their roots in the Arab world of the middle ages, a period when much of Western Christendom lay in intellectual darkness. Jim al- Khalili, a leading British-Iraqi physicist, resurrects this lost chapter of history, and given current East-West tensions, his book could not be timelier. With transporting detail, al-Khalili places readers in the hothouses of the Arabic Enlightenment, shows how they led to Europe's cultural awakening, and poses the question: Why did the Islamic world enter its own dark age after such a dazzling flowering?