Each chapter covers a specific technology, and starts with a general introduction of that technology, followed by the technical details and an assessment from the user’s viewpoint. This includes the user benefits and suitability, cost, reliability, and required infrastructure. The chapter also provides illustrations or photographs of the devices, and identifies shortcomings, current research related to the technology, and possible development opportunities. Each chapter provides the range of specifications for the equipment and includes a list of manufacturers.Discusses user advantages and conditions Examines technologies for robotic wheelchairs and prostheses Helps a clinician or user understand the different devices that support people with disabilities
This book provides clinicians, users, and engineers with the details of different technologies, and also includes a guide to the technology that underpins each of these devices, making it easier for people to understand the devices. References are also included for scientists, designers, and other tech-savvy professionals interested in further information.
Easily and readily understood by researchers, engineers, clinicians, and the common layperson, the book describes a number of HCI technologies ranging from simple modification of the computer mouse and joystick to a brain–computer interface (BCI) that uses the electrical recording of the brain activity of the user. The text includes photographs or illustrations for each device, as well as references at the end of each chapter for further study.
In addition, this book:
Describes the mechanical sensors that are used as an interface to control a computer or screen for the aged and disabled Discusses the BCI using brain waves recorded by noninvasive electrodes to recognize the command from the user Presents the myoelectric interface for controlling devices such as the prosthetic/robotic hand Explains the technology of tracking the eye gaze using video Provides the fundamentals of voice recognition technologies for computer and machine control applications Examines a secure and voiceless method for the recognition of speech-based commands using video of lip movement
Human Computer Interface Technologies for the Motor Impaired considers possible applications, discusses limitations, and presents the current research taking place in the field of HCI. Dedicated to enhancing the lives of people living with disabilities, this book aids professionals in biomedical, electronics, and computer engineering, and serves as a resource for anyone interested in the developing applications of HCI.
Artificial Intelligence helps choose what books you buy, what movies you see, and even who you date. It puts the "smart" in your smartphone and soon it will drive your car. It makes most of the trades on Wall Street, and controls vital energy, water, and transportation infrastructure. But Artificial Intelligence can also threaten our existence.
In as little as a decade, AI could match and then surpass human intelligence. Corporations and government agencies are pouring billions into achieving AI's Holy Grail—human-level intelligence. Once AI has attained it, scientists argue, it will have survival drives much like our own. We may be forced to compete with a rival more cunning, more powerful, and more alien than we can imagine.
Through profiles of tech visionaries, industry watchdogs, and groundbreaking AI systems, Our Final Invention explores the perils of the heedless pursuit of advanced AI. Until now, human intelligence has had no rival. Can we coexist with beings whose intelligence dwarfs our own? And will they allow us to?
Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the mind”—from the alphabet to maps, to the printing press, the clock, and the computer—Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways.
Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic—a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption—and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection.
Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes—Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive—even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.
This booklet serves as a guide of basic principles of trunk stabilization and individual exercise positions for self-treatment according to Dynamic Neuromuscular Stabilization (DNS). The DNS concept will help you train optimal trunk stabilization and muscle coordination, which is a fundamental aspect in rehabilitation of any musculoskeletal pain and dysfunction. During rehabilitation or any athletic activities, proper trunk stabilization is the first step in prevention of overloading and protection of body during movement activities. Exercising in DNS positions allows for an ideal trunk stabilization with permanent analgesic effect.
Please download this booklet and view a sequence of photographs of DNS self-treatment positions with easy to understand instructions.
As Dr. Jordan Metzl says, "Exercise is medicine." Now he puts that philosophy--along with cutting-edge research and a motivational bedside manner--into a groundbreaking book delivering a head-to-toe list of maladies that affect quality of life for millions. He then offers the specific exercise prescriptions that will help fix them--from type 2 diabetes to depression, from arthritic joints to PMS, from addiction to sleep apnea.
The Exercise Cure received an amazing amount of publicity for its simple approach to weight loss and better health for everyone. The book offers an exhaustive (and exhausting) collection of fun, fat-torching, life-changing workouts that can be tailored to any fitness level.
"Doctors have long focused on the treatment of disease. Now we have a manual that highlights a means of prevention. As Dr. Metzl touts, exercise is one of the world's most effective medicines."
--Sanjay Gupta, MD, chief medical correspondent, CNN
Why do some games become boring quickly, while others remain fun for years? How do games serve as fundamental and powerful learning tools? Whether you’re a game developer, dedicated gamer, or curious observer, this illustrated, fully updated edition helps you understand what drives this major cultural force, and inspires you to take it further.
You’ll discover that:Games play into our innate ability to seek patterns and solve puzzlesMost successful games are built upon the same elementsSlightly more females than males now play gamesMany games still teach primitive survival skillsFictional dressing for modern games is more developed than the conceptual elementsTruly creative designers seldom use other games for inspirationGames are beginning to evolve beyond their prehistoric origins
From the Trade Paperback edition.
This innovative, comprehensive book examines the user-centered design process from the perspective of a designer. With rich imagery, Interactive Design introduces the different UX players, outlines the user-centered design process from user research to user testing, and explains through various examples how user-centered design has been successfully integrated into the design process of a variety of design studios worldwide.
The answer is time management. And not just any time management theory--you want Time Management for System Administrators, to be exact. With keen insights into the challenges you face as a sys admin, bestselling author Thomas Limoncelli has put together a collection of tips and techniques that will help you cultivate the time management skills you need to flourish as a system administrator.
Time Management for System Administrators understands that an Sys Admin often has competing goals: the concurrent responsibilities of working on large projects and taking care of a user's needs. That's why it focuses on strategies that help you work through daily tasks, yet still allow you to handle critical situations that inevitably arise.
Among other skills, you'll learn how to:Manage interruptionsEliminate timewastersKeep an effective calendarDevelop routines for things that occur regularlyUse your brain only for what you're currently working onPrioritize based on customer expectationsDocument and automate processes for faster execution
What's more, the book doesn't confine itself to just the work environment, either. It also offers tips on how to apply these time management tools to your social life. It's the first step to a more productive, happier you.
Widely used by physical therapists, chiropractors and personal trainers, kinesiology tape provides incredible support while simultaneously stretching so your body can perform its normal range of motion. Now you can utilize this amazing material at home. Simply buy a roll at your local drugstore and follow the taping methods described in this book to reduce pain, rehab an injury and get back in the game.
Providing clear step-by-step instructions and helpful photos, the author shows how to tape the most common injuries and conditions anywhere on the body:
• Neck pain
• Frozen shoulder
• Bicep strain
• Tennis elbow
• Wrist sprain
• Tight IT band
• ACL/MCL sprains
• Achilles tendinitis
• Ankle sprain
• Plantar fasciitis
A long life in a healthy, vigorous, youthful body has always been one of humanity's greatest dreams. Recent progress in genetic manipulations and calorie-restricted diets in laboratory animals hold forth the promise that someday science will enable us to exert total control over our own biological aging.
Nearly all scientists who study the biology of aging agree that we will someday be able to substantially slow down the aging process, extending our productive, youthful lives. Dr. Aubrey de Grey is perhaps the most bullish of all such researchers. As has been reported in media outlets ranging from 60 Minutes to The New York Times, Dr. de Grey believes that the key biomedical technology required to eliminate aging-derived debilitation and death entirely—technology that would not only slow but periodically reverse age-related physiological decay, leaving us biologically young into an indefinite future—is now within reach.
In Ending Aging, Dr. de Grey and his research assistant Michael Rae describe the details of this biotechnology. They explain that the aging of the human body, just like the aging of man-made machines, results from an accumulation of various types of damage. As with man-made machines, this damage can periodically be repaired, leading to indefinite extension of the machine's fully functional lifetime, just as is routinely done with classic cars. We already know what types of damage accumulate in the human body, and we are moving rapidly toward the comprehensive development of technologies to remove that damage. By demystifying aging and its postponement for the nonspecialist reader, de Grey and Rae systematically dismantle the fatalist presumption that aging will forever defeat the efforts of medical science.
Part I provides background in the history and concepts of social media and social networks. Also included here is social network analysis, which flows from measuring, to mapping, and modeling collections of connections. The next part focuses on the detailed operation of the free and open-source NodeXL extension of Microsoft Excel, which is used in all exercises throughout this book. In the final part, each chapter presents one form of social media, such as e-mail, Twitter, Facebook, Flickr, and Youtube. In addition, there are descriptions of each system, the nature of networks when people interact, and types of analysis for identifying people, documents, groups, and events.Walks you through NodeXL, while explaining the theory and development behind each step, providing takeaways that can apply to any SNADemonstrates how visual analytics research can be applied to SNA tools for the mass marketIncludes case studies from researchers who use NodeXL on popular networks like email, Facebook, Twitter, and wikisDownload companion materials and resources at https://nodexl.codeplex.com/documentation
The three sections of the text describe the foundation for physical therapy practice in women’s health and the role of the physical therapist in gynecologic and obstetric care, respectively. Chapters have been updated, streamlined and reorganized, as well as expanded to reflect the evolution of this specialty practice. Chapters cover topics on women’s health care in physical therapy, anatomical considerations, maternal physiology, and postpartum care. There are also new chapters on special pregnancies (including high risk and women with chronic illness and disabilities), evaluation and treatment of pelvic floor dysfunction, and on the aging female’s needs.
Obstetric and Gynecological Care in Physical Therapy, Second Edition, can be used as an introduction to the field for students and clinicians unfamiliar with obstetric and gynecology practice, as well as a resource to initiate practice in the field for the experienced clinician. With a greatly expanded glossary, tables, illustrations, case studies, product information and resource appendix, and chapter self-assessment quizzes, Obstetric and Gynecologic Care in Physical Therapy, Second Edition is essential for all physical therapists involved with the evaluation and treatment of women.
The second edition of a bestseller, Human Factors in Simple and Complex Systems provides the necessary understanding of the breadth and depth of human factors issues that influence the design, implementation, and evaluation of products and systems. Emphasizing the close relationship between basic theory and application, the authors delineate a framework for the research process, present an integrated view of the current state of knowledge, and examine how these factors can be applied to system design. The new edition addresses such concepts as situation awareness and highlights topics of interest, with a special focus on computer applications and human-computer interaction.
See what’s new in the Second Edition
New topics, such as situational awareness, that capture the tremendous changes in human factors and ergonomics Tightly integrates basic research and application, strengthening the link between knowledge and practice Each chapter includes a separate box that discusses a topic of current interest related to human interaction with computers and recent technology
Demonstrating a general approach to solving a broad range of system problems, the book provides coverage of the theoretical foundation on which the discipline of human factors is built. Structured around human information processing, it covers the full range of contemporary human factors and ergonomics, then shows you how to apply them.
The book begins by defining the roles played by each of the key team members working with the life care planner. It provides planners with insights critical to successful interactions with medical and health-related professionals as well as the team members they are most likely to encounter as they work to build a successful and accurate life care plan. Next, the book offers up-to-date information on the disabilities most frequently encountered by the life care planner. The contributors also address issues typically left out of similar texts which have been made critical by Daubert v. Merrell Dow in the forensic setting — issues related to ethics, standards, research and credentials.Build a Client-Centered Life Care Plan
Includes the Updated Standards of Practice from the International Academy of Life Care Planners (IALCP)
Supplies Valuable Step-by-Step Charts and Checklists
Completely Revised and Expanded with Five New Chapters
Because even if content strategy isn’t your job, content’s probably your problem—and probably more than you think. You or your business has a message you want to deliver, right? You can deliver that message through various channels and content types, from Tweets to testimonials and photo galleries galore, and your audience has just as many ways of engaging with it. So many ways, so much content... so where’s the problem? That is the problem. And you can measure it in time, creativity, money, lost opportunity, and the sobs you hear equally from creative directors, project managers, and search engine marketing specialists.
The solution is content strategy, and this book offers real-world examples and approaches you can adopt, no matter your role on the team. Put content strategy to work for you by gathering this book into your little hands and gobbling up never-before seen case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more. Content Strategy at Work is a book for designers, information architects, copywriters, project managers, and anyone who works with visual or verbal content. It discusses how you can communicate and forge a plan that will enable you, your company, or your client get that message across and foster better user experiences.Presents a content strategy framework and ways to implement in both in-house marketing departments and consultanciesIncludes case studies, interviews, and lessons learned from retail, apparel, network television, business-to-business, automotive, non-profit, and higher ed brandsDetails practical sales techniques to sell content strategy and use content strategy processes to sell other services and larger projects
In clear and approachable prose, design pro Tynan Sylvester also looks at the day-to-day process necessary to keep your project on track, including how to work with a team, and how to avoid creative dead ends. Packed with examples, this book will change your perception of game design.Create game mechanics to trigger a range of emotions and provide a variety of playExplore several options for combining narrative with interactivityBuild interactions that let multiplayer gamers get into each other’s headsMotivate players through rewards that align with the rest of the gameEstablish a metaphor vocabulary to help players learn which design aspects are game mechanicsPlan, test, and analyze your design through iteration rather than deciding everything up frontLearn how your game’s market positioning will affect your design
Brain Injury Medicine, 2nd Edition Features:The acknowledged gold standard reference-brings together knowledge, experience, and evidence-based medicineComprehensive and current-completely revised, updated, and expanded to include emerging topics and the latest clinical and research advances Multi-disciplinary focus-expert authorship from a wide range of specialties promotes a holistic team approach to a complex, many-faceted condition Covers the entire continuum of care from early diagnosis and assessment through acute management, rehabilitation, associated medical and quality of life issues, and functional outcomes
New to the Second Edition:Three new Associate Editors from related disciplines provide added expertise Five new sections: acute rehabilitative care, pediatric TBI, special senses, autonomic and other organ system problems, post-trauma pain disorders 25 new chapters running the gamut from health policy to biomechanics, to military TBI to pediatric issues and more Print + Digital Access: Purchase price includes enhanced e-book containing the complete and fully searchable text plus additional digital-only content
Here, Dr. Mann, a nationally recognized hypertension specialist, identifies the drugs most likely to have side effects, and those that can be used in their place. He describes the shortcomings of some of the new drugs, while also introducing readers to some excellent old drugs that are woefully underused as a result of the publicity blitz surrounding the new, expensive ones. He emphasizes the importance of matching the medication and dosage to the individual who will be taking them, and presents the overlooked clues that can tell us who should be on which drug (even an excellent drug can be the wrong one if it is given to the wrong person or in the wrong dose). Hypertension and You is directed at the more than 50 million Americans (including a majority of people over the age of 60) who are taking blood pressure medication. Many patients suspect they might be on the wrong medication, but don’t know enough to be sure. This book shows how medications can be prescribed more wisely to achieve better results and gives patients the knowledge they need to capably discuss their medications with their health care providers.
Hypertension and You provides many ideas and approaches that will be new to readers, and also to many physicians, and which no other book offers. It’s the first book to make the case that something is terribly wrong with how doctors are prescribing drugs for this condition. It provides readers with better knowledge of the available medications, empowering them to work with their physician to get onto the medications that are right for them.
Incident Management Systems (IMS) provide the means by which to coordinate the efforts of individual agencies in order to stabilize an incident and protect life, property, and the environment. Born from the FireScope project of the late 1960s, which was developed in response to the major wildfires that regularly plagued Southern California, these systems have evolved with many similarities and certain fundamental differences.
Emergency Incident Management Systems: Fundamentals and Applications contrasts the major forms of Incident Management/Incident Command Systems. The author illuminates these differences and offers a fresh perspective on the concepts on which these systems are founded in order to make them more accessible and user-friendly. Without suggesting major changes in the systems, he bridges the gap between their theoretical and academic foundations and their real-world applications, and makes them more applicable to the professional's daily needs.
Timely features of the book include:
* An "in the field" point of view
* Coverage of incidents of mass destruction
* Filled-out sample forms designed to aid professionals in completing reports
In post-9/11 America, where incident management has become a national priority-one that must be easilyunderstood and applicable across all emergency systems-this book provides a useful tool for helping today's emergency workers be more informed and more prepared than ever.
The new editors offer essential breath of experience on aviation human factors from multiple perspectives (i.e. scientific research, regulation, funding agencies, technology, and implementation) as well as knowledge about the science. The contributors are experts in their fields.
Topics carried over from the first edition are fully updated, several by new authors who are now at the fore of the field. New material - which represents 50% of the volume - focuses on the challenges facing aviation specialists today. One of the most significant developments in this decade has been NextGen, the Federal Aviation Administration's plan to modernize national airspace and to address the impact of air traffic growth by increasing airspace capacity and efficiency while simultaneously improving safety, environmental impacts and user access. NextGen issues are covered in full. Other new topics include: High Reliability Organizational Perspective, Situation Awareness & Workload in Aviation, Human Error Analysis, Human-System Risk Management, LOSA, NOSS and Unmanned Aircraft System.Comprehensive text with up-to-date synthesis of primary source material that does not need to be supplementedNew edition thoroughly updated with 50% new material and full coverage of NexGen and other modern issuesInstructor website with test bank and image collection makes this the only text offering ancillary supportLiberal use of case examples exposes readers to real-world examples of dangers and solutions
Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
"Yes, they can," says Dr. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase "Captology"(an acronym for computers as persuasive technologies) to capture the domain of research, design, and applications of persuasive computers.In this thought-provoking book, based on nine years of research in captology, Dr. Fogg reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior. Technology designers, marketers, researchers, consumers—anyone who wants to leverage or simply understand the persuasive power of interactive technology—will appreciate the compelling insights and illuminating examples found inside.
Persuasive technology can be controversial—and it should be. Who will wield this power of digital influence? And to what end? Now is the time to survey the issues and explore the principles of persuasive technology, and B.J. Fogg has written this book to be your guide.
* Filled with key term definitions in persuasive computing
*Provides frameworks for understanding this domain
*Describes real examples of persuasive technologies
If you are a robotics developer, whether a hobbyist, researchers or professional, and are interested in learning about ROS through a hands-on approach, then this book is for you. You are encouraged to have a working knowledge of GNU/Linux systems and Python.What You Will LearnGet to know the fundamentals of ROS and apply its concepts to real robot examplesControl a mobile robot to navigate autonomously in an environmentModel your robot designs using URDF and Xacro, and operate them in a ROS Gazebo simulationControl a 7 degree-of-freedom robot arm for visual servoingFly a quadcopter to autonomous waypointsGain working knowledge of ROS tools such as Gazebo, rviz, rqt, and Move-ItControl robots with mobile devices and controller boardsIn Detail
The visionaries who created ROS developed a framework for robotics centered on the commonality of robotic systems and exploited this commonality in ROS to expedite the development of future robotic systems.
From the fundamental concepts to advanced practical experience, this book will provide you with an incremental knowledge of the ROS framework, the backbone of the robotics evolution. ROS standardizes many layers of robotics functionality from low-level device drivers to process control to message passing to software package management. This book provides step-by-step examples of mobile, armed, and flying robots, describing the ROS implementation as the basic model for other robots of these types. By controlling these robots, whether in simulation or in reality, you will use ROS to drive, move, and fly robots using ROS control.Style and approach
This is an easy-to-follow guide with hands-on examples of ROS robots, both real and in simulation.
You’ll learn how to avoid common mistakes, make informed decisions about application design, and elevate the ordinary. We’ll review three key principles that affect application design – consistency, hierarchy, and personality – and illustrate how to apply tools like typography, color, and layout to digital application design. Whether you’re a UI professional looking to fine-tune your skills, a developer who cares about making applications beautiful and usable, or someone entirely new to the design arena, Visual Usability is your one-stop, practical guide to visual design.Discover the principles and rules that underlie successful application design Learn how to develop a rationale to support design strategy and move teams forwardMaster the visual design toolkit to increase user-friendliness and make complicated processes feel straightforward for your product
With a consistent presentation of each examination technique, this pocket-sized guide is both a tutorial for students and a reference for experienced practitioners. Each examination includes detailed photographs of models with labeled structures, and a standard format that covers:
What action the patient performsWhat action the examiner performsFindings that indicate a positive testWhat the positive test signifiesCovering a comprehensive collection of the conditions for which a patient would seek medical care, The 3-Minute Musculoskeletal & Peripheral Nerve Exam features:
Small, discreet trim size, perfect for quick review prior to seeing a patientExtensive use of detailed photographs for each examA section on the American Spinal Cord Injury Association examination and classification protocolsAn illustrative tutorial on gait and postureA comprehensive table of clinically relevant muscles and their action, location for EMG/Botox needle placement and nerve/root innervationA quick reference guide to all of these conditions and proceduresThe 3-Minute Musculoskeletal & Peripheral Nerve Exam will aid in the evaluation of joint problems through physical exam maneuvers and will teach the detection of muscle weakness and the examination of peripheral nerves and reflexes. It is an essential means of quick reference for residents and clinicians in physiatry, neurology, pain medicine, orthopedics, internal medicine, and family practice.
"A fascinating, frightening window into the world of gambling in Las Vegas and the technological innovations that deliberately enhance and sustain the 'zone'--the odd, absorbed state for which extreme machine gamblers yearn. An astute and provocative look at addiction and its complex moral, social, and emotional entanglements."--T. M. Luhrmann, Stanford University
"At the heart of Schull's book is the interplay between the players and the machine; between the players and the machine manufacturers; between the players and the math program; and between the players and the 'zone' that the machines help produce. A tour de force that changes the dialogue on gambling addiction."--Henry Lesieur, author of "The Chase: Career of the Compulsive Gambler"
"Schull's clear and dramatic writing style is itself addictive. One is drawn into the ways in which the interactions among the different stakeholders lead to players' experience of being drawn into a 'zone' where they remain until all resources are gone. This is a must-read narrative that points to the many variants of screen addiction possible today."--Don Ihde, author of "Bodies in Technology"
"This gripping, insightful, and poignant analysis of machine gambling offers a kind of object lesson in the intensified forms of consumption that computer-based technologies enable. An exemplary case of the way in which close, critical investigation of specific sites of capitalism can provide a deeper understanding of both intimate experience and widespread socioeconomic arrangements."--Lucy A. Suchman, author of "Human-Machine Reconfigurations"
"Schull offers a provocative and important study of the imperative some people feel to lose themselves in a machine. The ethnography is rich and deep, shedding original light on the significance of addiction and gambling in American culture. The story told in the book is absolutely riveting."--Emily Martin, author of "Bipolar Expeditions""
Complete with case studies and experience drawn directly from global content projects, you are invited to observe the inner workings of successful content engagements. You’ll learn how to juggle the demands of IT, design, and content teams, while acquiring all the practical tools you need to devise a roadmap for connecting and engaging with your customers.
This is your next step on the journey to creating and managing winning content to engage your audience and keep them coming back for more.Discover easy-to-follow, simple breakdowns of the major ideas behind engaging with your customer
Learn both the theoretical and practical applications of content and communication on-line
Maximize on the case studies and real-world examples, enabling you to find the best fit for your own business
Storytelling and directingShooting, editing, and renderingCreating your very own channelBroadcasting user-generated contentRe-broadcasting commercial contentCultivating a devoted audienceFitting into the YouTube communityBecoming a success story
Join Alan, who makes part of his living from YouTube, and Michael, a successful filmmaker, author, and D.I.Y. art pioneer. They'll take you from the basics of gear to making it big on YouTube, with a focus on networking and interaction. You'll also sit in on informative interviews with YouTube stars LisaNova, Hank Green (vlogbrothers), WhatTheBuckShow, nalts, and liamkylesullivan.
Alan and Michael understand viral marketing -- and they know what it takes to get your work on everyone's YouTube radar. And, once you read this book, so will you.
In her six years at Walter Reed Army Medical Center, Adele Levine rehabilitated soldiers admitted in worse and worse shape. As body armor and advanced trauma care helped save the lives—if not the limbs—of American soldiers fighting in Afghanistan and Iraq, Walter Reed quickly became the world leader in amputee rehabilitation. But no matter the injury, physical therapy began the moment the soldiers emerged from surgery.
Days at Walter Reed were intense, chaotic, consuming, and heartbreaking, but they were also filled with camaraderie and humor. Working in a glassed-in fishbowl gymnasium, Levine, her colleagues, and their combat-injured patients were on display at every moment to tour groups, politicians, and celebrities. Some would shudder openly at the sight—but inside the glass and out of earshot, the PTs and the patients cracked jokes, played pranks, and compared stumps.
With dazzling storytelling, Run, Don’t Walk introduces a motley array of oddball characters including: Jim, a retired lieutenant-colonel who stays up late at night baking cake after cake, and the militant dietitian who is always after him; a surgeon who only speaks in farm analogies; a therapy dog gone rogue; —and Levine’s toughest patient, the wild, defiant Cosmo, who comes in with one leg amputated and his other leg shattered.
Entertaining, engrossing, and ultimately inspiring, Run, Don’t Walk is a fascinating look into a hidden world.
As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring the User Experience provides the quantitative analysis training that these professionals need. The second edition presents new metrics such as emotional engagement, personas, keystroke analysis, and net promoter score. It also examines how new technologies coming from neuro-marketing and online market research can refine user experience measurement, helping usability and user experience practitioners make business cases to stakeholders. The book also contains new research and updated examples, including tips on writing online survey questions, six new case studies, and examples using the most recent version of Excel.Learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal, and physical, as well as more specialized metrics such as eye-tracking and clickstream dataFind a vendor-neutral examination of how to measure the user experience with web sites, digital products, and virtually any other type of product or systemDiscover in-depth global case studies showing how organizations have successfully used metrics and the information they revealedCompanion site, www.measuringux.com, includes articles, tools, spreadsheets, presentations, and other resources to help you effectively measure the user experience
Environmental pressures have been increasing on businesses over many years. New legislation has forced companies to look at their impact on the environment through such issues as use of resources, emissions, energy use, transport and waste management. Accidents such as the recent pollution incident by BP in the Gulf of Mexico grab the attention of the media and bring it into the public domain. In addition to its focus on the NEBOSH course, this book covers all of the essential elements managers will need to understand correct environmental health and safety management, including the broad legal framework, risk assessment and pointers to relevant standards.
Brian Waters has 15 years’ experience in the water supply industry, and 13 years of experience in senior management roles with the National Rivers Authority and the Environment Agency. He has subsequently worked in training and consultancy, giving him a wealth of experience in this area.
Pro Web Project Management is written for both the full-time project manager and the aspiring project manager who might have a role that blends client support, web development, and project management. The project budget sweet spot for this book is $50,000 to $500,000. If you manage a project in this space, reading this book will make you a better project manager.Learn how to manage a modern web project with a budget of $50,000 to $500,000 Get actionable tips on dealing with real project management challenges Learn the simple, defined process—refined over the years—to take simple and complex projects from proposal to successful launch
an integrated text and video combination,
Strap Taping for
Sports and Rehabilitation presents taping
techniques for use on all body areas in both physical therapy and modified
athletic training. This easy-to-use reference contains 50 strap taping
techniques with Leukotape that help support or control joint mobility and
provide greater stability than other methods of taping. Though the text focuses
on strap taping for physical therapy, it also includes a variety of
sport-related taping and other techniques used in orthopedic rehabilitation.
Many of these techniques can also be used or modified for use with neurological
and pediatric patients or clients.
Videos embedded directly within the enhanced e-book provide detailed
demonstrations of all tape applications. By referring to more than 200 photos
and illustrations with these video sequences, readers will experience a dynamic
and detailed presentation for learning strap taping techniques.
Strap Taping for Sports and Rehabilitation follows a regional approach
in presenting appropriate techniques for injuries and other conditions for the
ankle and foot; the knee; the cervical, thoracic, and lumbopelvic area; the
shoulder; and the elbow, wrist, and hand. The text includes a discussion of the
types of tape currently used in treatment and rehabilitation of injuries and
presents theories on effectiveness of taping. It also details taping
precautions, supplies, and guidelines for application so that readers can be
confident they are applying the appropriate taping methods to suit the needs of
their patients, clients, and athletes. In addition to an explanation of taping
techniques, the text includes
photos and illustrations of anatomical references and landmarks. Readers will
find reviews of functional range of motion, current evidence on the efficacy of
taping, screening tools used in determining the appropriate technique,
alternative bracing techniques, and case studies illustrating the benefits of
Strap Taping for Sports and Rehabilitation is an excellent resource for
both students and professionals in physical therapy, occupational therapy, and
athletic training seeking guidance in the proper selection and effective
application of strap taping techniques. With embedded video and full-color
photos, Strap Taping for Sports and Rehabilitation offers readers a
dynamic way to learn and review a range of taping techniques used in treating
sport and orthopedic
Filling the void, Biotechnology Operations: Principles and Practices reflects this integrative philosophy, serving as a practical guide for students, professionals, or anyone else with interests in the biotech industry. Although many books emphasize specific technical aspects of biotech, this is perhaps the first to integrate essential concepts of product development and scientific and management skills with the seven functional areas of biotechnology:
Biomanufacturing Clinical trials Nonclinical studies Project management Quality assurance Quality control Regulatory affairs
A practical roadmap to optimizing biotechnology operations, this reference illustrates how to use specific product planning, design, and project management processes to seamlessly merge plans and efforts in the key functional areas. Applying lessons learned throughout the nascent history of biotech, author Michael Roy highlights developmental principles that could bring future products to market more safely and efficiently. Drawing from his experiences working in industry and teaching a graduate course at the University of Wisconsin, this hotly anticipated book clarifies basic methodologies and practices to help reduce risks and resolve problems as future technological discoveries are developed into tangible products.
Bisesi and Kohn's Industrial Hygiene Evaluation Methods, Second Edition introduces basic methods for evaluating work and some non-work environments in order to detect and measure physical, chemical and biological agents, as well as hazardous ergonomic factors. The book is divided into relatively short units that provide concise overviews and descriptions of basic concepts. Each unit is followed by practical technical exercises. These exercises foster the understanding of basic industrial hygiene principles and practices for collection, detection, identification, calculation, and interpretation of qualitative and quantitative data. Exercises can be conducted in a setting in which agents and other factors are detectable and measurable. Alternatively, the simulated evaluation exercises that are included can be conducted in a classroom or laboratory.
This book is an introductory reference for environmental and occupational health and safety students and practitioners. It is an indispensable tool that illustrates methods fundamental to industrial hygiene practice, and is just as valuable in the professional's office as it is in the classroom.
Each of us exists in three-dimensional, physical space. But, as a constellation of everyday digital phenomena rewires our lives, we are increasingly coaxed from the containment of our predigital selves into a wonderful and eerie fourth dimension, a world of ceaseless communication, instant information, and global connection.
Our portals to this new world have been wedged open, and the silhouette of a figure is slowly taking shape. But what does it feel like to be four-dimensional? How do digital technologies influence the rhythms of our thoughts, the style and tilt of our consciousness? What new sensitivities and sensibilities are emerging with our exposure to the delights, sorrows, and anxieties of a networked world? And how do we live in public with these recoded private lives?
Laurence Scott—hailed as a “New Generation Thinker” by the Arts and Humanities Research Council and the BBC—shows how this four-dimensional life is dramatically changing us by redefining our social lives and extending the limits of our presence in the world. Blending tech-philosophy with insights on everything from Seinfeld to the fall of Gaddafi, Scott stands with a rising generation of social critics hoping to understand our new reality. His virtuosic debut is a revelatory and original exploration of life in the digital age.
Features of Sports Medicine: Study Guide and Review for Boards Include Written in outline format for ease of use Comprehensive review of all topics covered on the Sports Medicine board examination Mirrors organization of the offi cial exam content outline material is weighted according to space allotted on the actual test Editors and authors are noted experts and teachers in the field of sports medicine and come from multiple specialties Includes numerous figures and tables to illustrate key points and enhance learning Recommended reading for further study Can be used for board preparation or as a concise clinical text"
In this insightful book, author Steve Talbott, software programmer and technical writer turned researcher and editor for The Nature Institute, challenges us to step back and take an objective look at the technology driving our lives. At a time when 65 percent of American consumers spend more time with their PCs than they do with their significant others, according to a recent study, Talbott illustrates that we're forgetting one important thing--our Selves, the human spirit from which technology stems.
Whether we're surrendering intimate details to yet another database, eschewing our physical communities for online social networks, or calculating our net worth, we freely give our power over to technology until, he says, "we arrive at a computer's-eye view of the entire world of industry, commerce, and society at large...an ever more closely woven web of programmed logic."
Digital technology certainly makes us more efficient. But when efficiency is the only goal, we have no way to know whether we're going in the right or wrong direction. Businesses replace guiding vision with a spreadsheet's bottom line. Schoolteachers are replaced by the computer's dataflow. Indigenous peoples give up traditional skills for the dazzle and ease of new gadgets. Even the Pentagon's zeal to replace "boots on the ground" with technology has led to the mess in Iraq. And on it goes.
The ultimate danger is that, in our willingness to adapt ourselves to technology, "we will descend to the level of the computational devices we have engineered--not merely imagining ever new and more sophisticated automatons, but reducing ourselves to automatons."
To transform our situation, we need to see it in a new and unaccustomed light, and that's what Talbott provides by examining the deceiving virtues of technology--how we're killing education, socializing our machines, and mechanizing our society.Once you take this eye-opening journey, you will think more clearly about how you consume technology and how you allow it to consume you.
"Nothing is as rare or sorely needed in our tech-enchanted culture right now as intelligent criticism of technology, and Steve Talbott is exactly the critic we've been waiting for: trenchant, sophisticated, and completely original. Devices of the Soul is an urgent and important book."
--Michael Pollan, author of The Omnivore's Dilemma: A Natural History of Four Meals and The Botany of Desire: A Plant's Eye View of the World
"Steve Talbott is a rare voice of clarity, humanity, and passion in a world enthralled by machines and calculation. His new book, Devices of the Soul, lays out a frightening and at the same time inspiring analysis of what computers and computer-like thinking are doing to us, our children, and the future of our planet. Talbott is no Luddite. He fully understands and appreciates the stunning power of technology for both good and evil. His cool and precise skewering of the fuzzy thinking and mindless enthusiasm of the technology true believers is tempered by his modesty, the elegance of his writing, and his abiding love for the world of nature and our capacity for communion with it. "
--Edward Miller, Former editor, Harvard Education Letter
"Those who care about the healthy and wholesome lives of children can gain much from Steve Talbott's wisdom. He examines the need to help children spend more time touching nature and real life and less touching keyboards. He eloquently questions the assumption that speeding up learning is a good thing. Is, after all, a sped-up life a well-lived life? Most importantly, he reminds all of us that technology is just one part of life and ought not to overshadow the life of self and soul."
--Joan Almon, Coordinator, Alliance for Childhood
"One of the most original and provocative writers of our time, Steve Talbott offers a rich assortment of insightful reflections on the nature of our humanity, challenging our own thinking and conventional wisdom about advances in technology."
--Dorothy E. Denning, Department of Defense Analysis, Naval Postgraduate School, Monterey, CA
"Are you experiencing growing unease as computational metaphors have seized our discourse? Steve Talbott offers immediate relief. You are not losing your mind! Chapter after chapter, he shows how to draw on the powers of technology without losing your soul or breaking your heart."
--Peter Denning, Past President of ACM, Monterey, California
"Steve Talbott is a rare writer whose words can alter one's entire perception of the world. He is our most original and perceptive defender of the wholeness of life against the onslaught of mechanism. Devices of the Soul is written with Talbott's typical grace and clarity. It displays a quality hardly found anymore in our high tech culture--wisdom. "
--Lowell Monke, Associate Professor of Education, Wittenberg University