Every day, more and more people want to learn some HTML and CSS.Joining the professional web designers and programmers are newaudiences who need to know a little bit of code at work (update acontent management system or e-commerce store) and those who wantto make their personal blogs more attractive. Many books teachingHTML and CSS are dry and only written for those who want to becomeprogrammers, which is why this book takes an entirely newapproach.Introduces HTML and CSS in a way that makes them accessible toeveryone—hobbyists, students, and professionals—andit’s full-color throughoutUtilizes information graphics and lifestyle photography toexplain the topics in a simple way that is engagingBoasts a unique structure that allows you to progress throughthe chapters from beginning to end or just dip into topics ofparticular interest at your leisure
This educational book is one that you will enjoy picking up,reading, then referring back to. It will make you wish othertechnical topics were presented in such a simple, attractive andengaging way!
Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the mind”—from the alphabet to maps, to the printing press, the clock, and the computer—Carr interweaves a fascinating account of recent discoveries in neuroscience by such pioneers as Michael Merzenich and Eric Kandel. Our brains, the historical and scientific evidence reveals, change in response to our experiences. The technologies we use to find, store, and share information can literally reroute our neural pathways.
Building on the insights of thinkers from Plato to McLuhan, Carr makes a convincing case that every information technology carries an intellectual ethic—a set of assumptions about the nature of knowledge and intelligence. He explains how the printed book served to focus our attention, promoting deep and creative thought. In stark contrast, the Internet encourages the rapid, distracted sampling of small bits of information from many sources. Its ethic is that of the industrialist, an ethic of speed and efficiency, of optimized production and consumption—and now the Net is remaking us in its own image. We are becoming ever more adept at scanning and skimming, but what we are losing is our capacity for concentration, contemplation, and reflection.
Part intellectual history, part popular science, and part cultural criticism, The Shallows sparkles with memorable vignettes—Friedrich Nietzsche wrestling with a typewriter, Sigmund Freud dissecting the brains of sea creatures, Nathaniel Hawthorne contemplating the thunderous approach of a steam locomotive—even as it plumbs profound questions about the state of our modern psyche. This is a book that will forever alter the way we think about media and our minds.
"I laughed so hard and uncontrollably I could hardly breathe. Reading this on public transport is not a good idea." (Penthouse magazine)
"Brilliantly funny." (Jezebel.com)
From the notorious Internet troublemaker who brought the world the explosively popular "Next Time I'll Spend the Money on Drugs Instead", in which he attempted to pay his chiropractor with a picture he drew of a spider; "Please Design a Logo for Me. With Pie Charts. For Free," which has been described as one of the most passed-on viral e-mails of all time; and, most recently, the staggeringly popular "Missing Missy", which has appeared everywhere from The Guardian to Jezebel to Andrew Sullivan's The Daily Dish, comes this profoundly funny collection of irreverent Internet mischief and comedy.
Featuring all of Thorne's viral success, including "Missing Missy", The Internet Is a Playground culls together every article and e- mail from Thorne's wildly popular website 27bslash6.com, as well as enough new material, available only in these pages, to keep you laughing-and, indeed, crying-until Thorne's next stroke-of-genius prank. Or hilarious hoax. Or well-publicized almost-stint in jail (really).
People around the world have access to enjoy YouTube with the exception of a few countries including China. There are three main components that constitute the YouTube ecosystem: the users who are the members of the YouTube communities and the consumers of YouTube videos; the creators who produce videos; and the advertisers who make the money flow within the YouTube ecosystem.
YouTube is open to anybody who wants to create and upload videos, and all users are equally eligible to become creators. YouTube is operating the YouTube partnership program to encourage users to become creators of videos.
This is YouTube reference book proofread by the person who is currently in charge of the YouTube partnership program.
This book explains everything that you need to know about YouTube if you want to become a creator and manage your own channel; how to sign up to become a YouTuber; how to upload videos; how to manage your channel; how to monetize YouTube videos; and the knowhow to generate more profits. All lessons about basic YouTube features are accompanied by “Follow These Simple Steps,” where you are encouraged to practice what you have learned.
The book also includes a “Special Page” section, where some of the popular YouTube channels are introduced by different categories, in addition to ways on how to use YouTube to promote businesses and to protect your copyrights.
In this revelatory book, Don Tapscott, the bestselling author of Wikinomics, and his son, blockchain expert Alex Tapscott, bring us a brilliantly researched, highly readable, and essential book about the technology driving the future of the economy.
Blockchain is the ingeniously simple, revolutionary protocol that allows transactions to be simultaneously anonymous and secure by maintaining a tamperproof public ledger of value. Though it’s best known as the technology that drives bitcoin and other digital currencies, it also has the potential to go far beyond currency, to record virtually everything of value to humankind, from birth and death certificates to insurance claims, land titles, and even votes.
Blockchain is also essential to understand if you’re an artist who wants to make a living off your art, a consumer who wants to know where that hamburger meat really came from, an immigrant who’s tired of paying big fees to send money home to your loved ones, or an entrepreneur looking for a new platform to build a business. And those examples are barely the tip of the iceberg.
As with major paradigm shifts that preceded it, blockchain technology will create winners and losers. This book shines a light on where it can lead us in the next decade and beyond.
Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own first-hand experience of key figures integral to Alibaba’s rise to create an authoritative, compelling narrative account of how Alibaba and its charismatic creator have transformed the way that Chinese exercise their new found economic freedom, inspiring entrepreneurs around the world and infuriating others, turning the tables on the Silicon Valley giants who have tried to stand in his way.
Duncan explores vital questions about the company’s past, present, and future: How, from such unremarkable origins, did Jack Ma build Alibaba? What explains his relentless drive and his ability to outsmart his competitors? With over 80% of China’s e-commerce market, how long can the company hope to maintain its dominance? As the company sets its sights on the country’s financial and media markets, are there limits to Alibaba’s ambitions, or will the Chinese government act to curtail them? And as it set up shop from LA and San Francisco to Seattle, how will Alibaba grow its presence and investments in the US and other international markets?
Clark tells Alibaba’s tale within the wider story of China’s economic explosion—the rise of the private sector and the expansion of Internet usage—that haver powered the country’s rise to become the world’s second largest economy and largest Internet population, twice the size of the United States. He also explores the political and social context for these momentous changes. An expert insider with unrivaled connections, Clark has a deep understanding of Chinese business mindset. He illuminates an unlikely corporate titan as never before, and examines the key role his company has played in transforming China while increasing its power and presence worldwide.
—Tom Vanderbilt, New York Times bestselling author of Traffic
In Tubes, Andrew Blum, a correspondent at Wired magazine, takes us on an engaging, utterly fascinating tour behind the scenes of our everyday lives and reveals the dark beating heart of the Internet itself. A remarkable journey through the brave new technological world we live in, Tubes is to the early twenty-first century what Soul of a New Machine—Tracy Kidder’s classic story of the creation of a new computer—was to the late twentieth.
Hands-on exercises help you learn to code like a pro
Online exercises developed by Codecademy, a leading online code training site, help hone coding skills and demonstrate results as you practice.
The site provides an environment where you can try out tutorials built into the text and see the actual output from your coding. You'll also gain access to end-of-chapter challenges to apply newly acquired skills to a less-defined assignment. So what are you waiting for?The current demand for workers with coding and computer science skills far exceeds the supplyTeaches the foundations of web development languages in an easy-to-understand formatOffers unprecedented opportunities to practice basic coding languagesReaders can access online hands-on exercises and end-of-chapter assessments that develop and test their new-found skills
If you're a student looking for an introduction to the basic concepts of coding or a professional looking to add new skills, Coding For Dummies has you covered.
Nicholas C. Zakas worked with the Web for over a decade. He has worked on corporate intranet applications used by some of the largest companies in the world and large-scale consumer websites such as MyYahoo! and the Yahoo! homepage. He regularly gives talks at companies and conferences regarding front-end best practices and new technology.
HTML5 and CSS3 All-in-One For Dummies, 3rd Edition servesas the perfect reference for both web development beginners andseasoned professionals looking to learn more about how to get themost out of the powerful combination of HTML5 and CSS3.
Facebook Marketing All-in-One For Dummies, 3rdEdition is a detailed resource for businesses, brands, andpeople who are interested in promoting themselves, their goods, andtheir services on Facebook. Fully updated to cover new Facebookfeatures, this new Third Edition includes guidance on GraphSearch, the updated News Feed design, cover photo rules,advertising changes, updated mobile apps, and more. Examples andcase studies illustrate best practices, and the book providesstep-by-step guidance on creating a successful Facebook marketingcampaign, from setting up a fan page to analyzing results.
Facebook is considered the most fully-engaged social mediaplatform for most marketers. With more than a billion users whocomment over 3.2 billion times per day, Facebook provides a readyand willing customer base to businesses savvy enough to takeadvantage. Facebook Marketing All-in-One For Dummies,3rd Edition walks you through the creation of acustomized fan page, and guides you through interacting with fansand building a community around your brand. The book explainsFacebook applications and Facebook advertising, and shows you howto make Facebook come alive.Learn how to claim your presence on FacebookBuild pages to engage, retain, and sell to customersDiscover advanced Facebook marketing tacticsFind out why measuring, monitoring, and analyzing areimportant
Create and curate engaging content, including photos, video,contests, and more, and watch your fan base grow. Social mediamarketing is a major force in the success of a business, andFacebook is at the forefront of it all. Facebook MarketingAll-in-One For Dummies, 3rd Edition provides theguidance and information you need to get in there and claim yourspace.
Author Melanie Swan, Founder of the Institute for Blockchain Studies, explains that the blockchain is essentially a public ledger with potential as a worldwide, decentralized record for the registration, inventory, and transfer of all assets—not just finances, but property and intangible assets such as votes, software, health data, and ideas.
Topics include:Concepts, features, and functionality of Bitcoin and the blockchainUsing the blockchain for automated tracking of all digital endeavorsEnabling censorship?resistant organizational modelsCreating a decentralized digital repository to verify identityPossibility of cheaper, more efficient services traditionally provided by nationsBlockchain for science: making better use of the data-mining networkPersonal health record storage, including access to one’s own genomic dataOpen access academic publishing on the blockchain
This book is part of an ongoing O’Reilly series. Mastering Bitcoin: Unlocking Digital Crypto-Currencies introduces Bitcoin and describes the technology behind Bitcoin and the blockchain. Blockchain: Blueprint for a New Economy considers theoretical, philosophical, and societal impact of cryptocurrencies and blockchain technologies.
Google AdWords is a unique tool that allows you to set your ownbudget and create ads and choose keywords that are specificallyrelated to your business. This handy guide walks you through thenewest tips, tricks, and techniques for maximizing your AdWordscampaign. Presenting coverage that is nearly entirely rewritten orrevised, this practical guide adds chapters on topics such as adextensions, feeds for e-commerce, mobile advertising, advanced adwriting, and the new Google display network. In addition, theauthor provides updates that reflect helpful new bestpractices.Boasts approximately 85 percent updated or new contentUpdates popular topics such as experiments, ad extensions,feeds for e-commerce, mobile advertising, advanced ad writing, andmoreIncorporates changes to the AdWords interfacesShares best practices in split testing, opt-in landing pagestructure, and ad group structureReviews new, free tools included in AdWords as well as new andimproved third-party tools
With this handy reference by your side, you'll discover the bestway to make a Google AdWords campaign to work for you!
Jaron Lanier is the father of virtual reality and one of the world’s most brilliant thinkers. Who Owns the Future? is his visionary reckoning with the most urgent economic and social trend of our age: the poisonous concentration of money and power in our digital networks.
Lanier has predicted how technology will transform our humanity for decades, and his insight has never been more urgently needed. He shows how Siren Servers, which exploit big data and the free sharing of information, led our economy into recession, imperiled personal privacy, and hollowed out the middle class. The networks that define our world—including social media, financial institutions, and intelligence agencies—now threaten to destroy it.
But there is an alternative. In this provocative, poetic, and deeply humane book, Lanier charts a path toward a brighter future: an information economy that rewards ordinary people for what they do and share on the web.
Starting an online business can be a tricky undertaking. Luckily, Starting an Online Business All-in-One For Dummies, 4th Edition gives you the business savvy needed to make your online business boom. Cutting through technical jargon and hype, this plain-English guide arms you with everything you need to succeed, from developing a business plan and designing your website to making the most of marketing through social media—and everything in between. Plus, you'll get ideas for funding your online start-up, tips for moving your brick-and-mortar customers online, ways to breathe new life into a tired business, the latest on trademarks and copyrights, and much more.Includes updated information on web page design with HTML 5 and CSS, new analysis tools, and search engine optimization Gives you trusted information on Internet security Covers niche and advanced e-commerce topics
If you're in the exciting position of planning, launching, or maintaining a successful online business, this all-encompassing guide will make you an online entrepreneur in no time.
This is the ultimate guide for those who want to quickly getbeyond AdWords basics to learn and apply the advanced techniquesand tactics that are used by Fortune 500 companies. The bookprovides insight into AdWords' functionality and advanced features,explaining how they work and providing tips, tactics, and hands-ontutorials, which readers can immediately use on their own PPCcampaigns.
The third edition features more than 50 pages of new materialand has been completely revised to cover all the changes toGoogle's system, including changes to the campaign structure, bidmodifiers, new quality score analysis techniques, and the latest adextension updates. Expert author Brad Geddes gives advancedinsight, direction, and strategies for every aspect of usingAdWords to create and manage a successful pay-per-click marketingcampaign, and also shows you the best tools and techniques forkeyword research, including negative keywords. In additionyou'll:Discover how to craft winning ad copy, and explore advanced PPCcampaign optimization techniques, including how to optimize for agood quality scoreExplore the intricacies of the Display Network and learn how tointerpret reportsLearn how to use the AdWords Editor to create thousands ofkeywords and ad copy configurationsUnderstand advanced bidding strategies, and how to bestorganize and manage an AdWords accountLearn how to best test everything from landing pages to adcopy
The book concludes with detailed chapters on understanding,interpreting, and acting upon the detailed AdWords reports so youcan confidently make decisions to positively impact your campaigns.Advanced Google AdWords is detailed, in-depth, and full ofinsights, techniques, tips, tactics, and fascinating real-worldcase studies, making it the ultimate step-by-step guide fordeveloping advanced AdWords expertise.
The Basics of Web Hacking provides a simple and clean explanation of how to utilize tools such as Burp Suite, sqlmap, and Zed Attack Proxy (ZAP), as well as basic network scanning tools such as nmap, Nikto, Nessus, Metasploit, John the Ripper, web shells, netcat, and more. Dr. Josh Pauli teaches software security at Dakota State University and has presented on this topic to the U.S. Department of Homeland Security, the NSA, BlackHat Briefings, and Defcon. He will lead you through a focused, three-part approach to Web security, including hacking the server, hacking the Web app, and hacking the Web user.
With Dr. Pauli’s approach, you will fully understand the what/where/why/how of the most widespread Web vulnerabilities and how easily they can be exploited with the correct tools. You will learn how to set up a safe environment to conduct these attacks, including an attacker Virtual Machine (VM) with all necessary tools and several known-vulnerable Web application VMs that are widely available and maintained for this very purpose. Once you complete the entire process, not only will you be prepared to test for the most damaging Web exploits, you will also be prepared to conduct more advanced Web hacks that mandate a strong base of knowledge.Provides a simple and clean approach to Web hacking, including hands-on examples and exercises that are designed to teach you how to hack the server, hack the Web app, and hack the Web user Covers the most significant new tools such as nmap, Nikto, Nessus, Metasploit, John the Ripper, web shells, netcat, and more! Written by an author who works in the field as a penetration tester and who teaches Web security classes at Dakota State University
Join the Facebook fun! These experts show you how to set up your Profile, protect your privacy, find friends and family members, learn what's happening in their lives, and keep them up to date on yours. Here's just what you need for a safe and happy Facebook experience.
Open the book and find:
Advice for creating the perfect Profile
How to find friends
Tips on keeping in touch
Privacy controls and how to use them
Steps for sending private messages to friends
Even though new technologies enable people to do much more withthe Web, in the end HTML, XHTML and CSS are still at the root ofany Web site. The newest edition of this bestselling guide is fullyupdated and revised for the latest technology changes to the field,including HTML5 and CSS3. Illustrated in full color, this bookprovides beginner and advanced coders the tools they need to beproficient at these programming languages.Shows you how to create a Web page and formulate XHTML documentstructureAddresses working with content management systems (WordPress,Drupal, and Joomla), and designing for mobile devices (iPhone,BlackBerry, and Android)Introduces HTML5 and CSS3, tools critical to mobile WebdevelopmentReviews working with text, lists, and images, and customizinglinksDemonstrates ways to employ cascading style sheets (CSS) andget creative with colors and fontsDetails integrating scripts with XHTML and understandingdeprecated HTML markup tags
Written by two veteran computer whizzes, HTML, XHTML and CSSFor Dummies will help you get the design results you want!
Are you ready to make your mark on the Internet with a personal blog, but aren't quite sure where to start? Blogging For Dummies gives you the lowdown on blogging basics, the anatomy of a good blog, and all the tools you need to get started. Plus, you'll find advice on choosing a blog topic, picking a domain name and host, writing your first blog post, planning an editorial calendar, and much more.
Whether you're interested in casual blogging or creating a more professional online presence, Blogging For Dummies covers it all—and makes it easier than ever to put your thoughts and words out to the masses. Updated to include coverage of the latest trends and techniques in the blogosphere—like technology changes in blogging software and social media—it helps you choose a blogging platform, use SEO effectively to drive traffic to your blog, create content that's pinnable and shareable, and integrate your blog with social media through plug ins. Best of all, you'll discover how you can make real money from your passion and become a professional blogger.Choose a blogging topic and platformUse your blog to build your personal brandMonetize your blog through advertising and sponsorshipsCreate content that easily integrates with social media
Blogging is a great way to express yourself, build and audience, and test out your ideas, and Blogging For Dummies will help you jump in with both feet!
Telecom 101 covers the core knowledge set required in the telecommunications business today: the technologies, the players, the products and services, jargon and buzzwords, and most importantly, the underlying ideas... and how it all fits together.
The course materials for Teracom’s famous Course 101 Telecom, Datacom and Networking for Non-Engineers, augmented with additional topics and bound in this one volume bring you consistency, completeness and unbeatable value.
Our approach can be summed up with a simple philosophy: Start at the beginning. Progress in a logical order. Build one concept on top of another. Finish at the end. Avoid jargon. Speak in plain English.
Bust the buzzwords, demystify jargon, and cut through doubletalk!
Fill gaps and build a solid base of structured knowledge.
Understand how everything fits together.
... knowledge and understanding that lasts a lifetime.
Ideal for anyone needing a book covering all major topics in telecom, data communications, IP and networking… in plain English.
A wealth of clear, concise, organized knowledge, impossible to find in one place anywhere else!
Join thousands of satisfied customers. Get your copy today!
7" x 9" softcover textbook • 488 pages
4th edition • Published March 2016
print ISBN 9781894887038
eBook ISBN 9781894887786
Print quantities are limited. Order today to avoid disappointment.
Your Go-To Telecommunications Resource
Covering all major topics, we begin with the Public Switched Telephone Network (PSTN), then
• progress in a logical order, building one concept on top of another,
• from voice and data fundamentals to digital, packets, IP and Ethernet, VoIP,
• fiber and wireless, DSL and cable, routers and networks, MPLS, ISPs and CDNs,
• and finish with the Brave New World of IP Telecom, where voice, data and video are the same thing.
• An invaluable day-to-day reference handbook
• Learn and retain more reading a hard copy, professionally printed and bound
• Up-to-date: published 2016
• Allows you to study and review topics before attending a course
• An economical and convenient way to self-study
... these are the materials to an instructor-led course that costs $1395 to attend.
• The Certification Study Guide for the prestigious Telecommunications Certification Organization (TCO) Certified Telecommunications Analyst (CTA) telecommunications certification.
Written by our top instructor, Eric Coll, M.Eng., Telecom 101 contain 35 years of knowledge and learning distilled and organized into an invaluable study guide and practical day-to-day reference for non-engineers.
Looking through the chapter list and detailed outline below, you'll see that many chapters of Telecom 101 are like self-contained reference books on specific topics, like the PSTN, IP, LANs, MPLS and cellular.
You can get all of these topics bound in one volume for one low price.
Compare this to hunting down and paying for multiple books by different authors that may or may not cover what you need to know- and you'll agree this is a very attractive deal.
Career- and productivity-enhancing training... an investment that will be repaid many times over.
Telecom 101 is composed of three parts: Fundamentals of Telecommunications, Telecommunications Technologies, and the IP Telecommunications Network.
PART I FUNDAMENTALS OF TELECOMMUNICATIONS
2 FUNDAMENTALS OF TELEPHONY
4 THE TELECOMMUNICATIONS INDUSTRY
We begin with the fundamentals of telephony and the telephone network – the basis for understanding everything else.
First is the Public Switched Telephone Network (PSTN): loops and trunks, circuit-switching, analog, the voiceband and Plain Ordinary Telephone Service (POTS). Plus, new for the fourth edition: Voice over IP (VoIP) is now part of the fundamentals.
Next is switching, starting with traditional telephone switches: Centrex, PBX and PBX trunks, and how that relates to the newer ideas of softswitches, Hosted PBX and SIP trunking.
This part is completed with a chapter on the telecommunications business: Local Exchange Carriers and Inter-Exchange Carriers, ILECs and CLECs, the main players and how carriers interconnect.
PART II TELECOMMUNICATIONS TECHNOLOGIES
6 TRANSMISSION SYSTEMS
7 THE NETWORK CLOUD AND SERVICE PROVISIONING
8 FIBER OPTICS
9 DSL AND CABLE MODEMS: LAST MILE ON COPPER
The second part is devoted to telecommunications technologies: the actual methods used to implement circuits and services.
We begin with digital: what digital is, how voice and video are digitized, and how digitized information is actually transmitted.
The next chapter is transmission systems: the high-capacity systems developed to carry many users’ traffic. This starts with the installed base of channelized systems, the hierarchy of DS0, DS1 and DS3 rates and an overview of T1, T3, SONET and ISDN.
Then our attention turns to the new generation packetized systems, introducing the concepts of overbooking and bandwidth on demand instead of channels, how this is implemented with frames and packets, coexistence and transition from channels to packets.
Then we understand the “Network Cloud”, how services are actually implemented, the three basic types of services and the equipment used for each.
Completing this part are chapters on the technologies used to implement the network:
Fiber Optics, including fundamentals of fiber, wave-division multiplexing, the network core, Metropolitan Area Networks, Passive Optical Networks and fiber to the premise.
Last Mile on Copper: DSL and Cable Modems, including fundamentals of modems, DSLAMs, VDSL, broadband and cable modems.
Wireless, concentrating on mobile communications: cellular and mobility concepts, the technologies TDMA, CDMA and OFDM, the generations from 1G to 4G, and the systems GSM, UMTS, 1X and LTE. This chapter is completed with WiFi and satellite.
PART III THE IP PACKET-SWITCHED TELECOM NETWORK (IP-PSTN)
11 "DATA" COMMUNICATIONS CONCEPTS
12 CODING, FRAMES AND PACKETS
13 THE OSI LAYERS AND PROTOCOL STACKS
14 ETHERNET, LANS AND VLANS
15 IP NETWORKS, ROUTERS AND ADDRESSES
16 MPLS AND CARRIER NETWORKS
17 THE INTERNET
18 WRAPPING UP
The third part of Telecom 101 is dedicated to the new-generation IP telecommunications network.
We begin by understanding how convergence was achieved by treating voice and video like data – then accordingly, cover the fundamentals of what used to be called “data communications”: DTEs, DCEs, LANs and WANs and the crucial concepts of packets and frames.
There are so many functions that need to be performed to implement phone calls, television, web browsing, email and everything else over the IP network, a structure is necessary to be able to identify and discuss separate issues separately. For this purpose, there is a chapter on the OSI Reference Model and its layers, identifying what the layers are, examples of protocols for each layer and how they work together in a protocol stack.
Then we begin moving up the layers. The next chapter is on Ethernet, LANs and VLANs (Layer 2), including MAC addresses and MAC frames, LAN cables, Optical Ethernet, LAN switches and how VLANs are used to separate traffic.
The next chapter is all about IP (Layer 3): how routers implement the network, routing tables, IP addresses, subnets, IPv4 address classes, static addresses, dynamic addresses and DHCP; public addresses, private addresses and NAT; and an overview of IP version 6.
On a real-world telecom network, a traffic management system is required. This is implemented with a technique called in general virtual circuits, and in particular with MPLS. The next chapter in the book covers the fundamentals, briefly reviews legacy technologies X.25, Frame Relay and ATM, then focuses on MPLS and how it is used to implement VPNs, Class of Service, service integration and traffic aggregation.
The last main chapter is on the Internet: its origins, what an ISP is and how an ISP connects to the rest of the Internet via transit and peering, the web, the Domain Name System, HTML and HTTP, SSL, MIME and base- 64 encoding for email, Internet telephony and Internet VPNs vs. business customer “MPLS service”.
The final chapter is a summary and wrap-up, covering technology deployment from the top down, useful reference charts listing all of the technologies, standard network designs and ending with a look at The Future.
Telecommunications technology is in constant change – and some technologies that used to be of prime importance are not so important today, and so have been moved from the main part of the book into appendices.
The very last part of the book provides a comprehensive list decoding mainstream acronyms and abbreviations used in telecom.
A ALL ABOUT T1
B LEGACY VOICE SERVICES AND JARGON
C ACRONYMS AND ABBREVIATIONS
7" x 9" softcover textbook • 488 pages
4th edition • Published March 2016
print ISBN 9781894887038
eBook ISBN 9781894887786
Get your copy today!
As the second most-visited site on the web, Facebook offersmyriad marketing opportunities and a host of new tools. Thisbestselling guide is now completely updated to cover all of thelatest tools including Deals, sponsored stories, the Send button,and more. It explains how to develop a winning strategy, implementa campaign, measure results, and produce usable reports. Casestudies, step-by-step directions, and hands-on tutorials in thepopular Hour-a-Day format make this the perfect handbook formaximizing marketing efforts on Facebook.This revised guide fills you in on the latest Facebookconventions, tools, and demographics, and outlines the importantstrategic considerations for planning a campaignTakes you step by step through crafting an initial Facebookpresence, developing an overall marketing strategy, setting goals,defining metrics, developing reports, and integrating your strategywith other marketing activitiesCovers using features such as events, applications, andpay-per-click advertisingIncludes case studies and directions for updating, monitoring,and maintaining your campaign
This popular guide is packed with up-to-date information to helpyou develop, implement, measure, and maintain a successful Facebookmarketing program.
Professional WordPress is the only WordPress booktargeted to developers, with advanced content that exploits thefull functionality of the most popular CMS in the world. Fullyupdated to align with WordPress 4.1, this edition has updatedexamples with all new screenshots, and full exploration ofadditional tasks made possible by the latest tools and features.You will gain insight into real projects that currently useWordPress as an application framework, as well as the basic usageand functionality of the system from a developer's perspective. Thebook's key features include detailed information and real-worldexamples that illustrate the concepts and techniques at work, pluscode downloads and examples accessible through the companionwebsite. Written by practicing WordPress developers, the content ofthis edition focuses on real world application of WordPressconcepts that extend beyond the current WordPress version.
WordPress started in 2003 with a single bit of code to enhancethe typography of everyday writing, and has grown to be the largestself-hosted website platform in the world. This book helps you useWordPress efficiently, effectively, and professionally, with newideas and expert perspectives on full system exploitation.Get up to speed on the new features in WordPress 4.1Learn cutting edge uses of WordPress, including real-worldprojectsDiscover how to migrate existing websites to WordPressUnderstand current best practices and tools in WordPressdevelopment
WordPress was born out of a desire for an elegant,well-architected personal publishing system built on PHP and MySQL,and has evolved to be used as a full content management systemthrough thousands of plugins, widgets, and themes. ProfessionalWordPress is the essential developer's guide to thismultifunctional system.
Inside, you’ll learn about:Interaction design and physical computing The Arduino hardware and software development environment Basics of electricity and electronics Prototyping on a solderless breadboard Drawing a schematic diagram
Getting started with Arduino is a snap. To use the introductory examples in this guide, all you need an Arduino Uno or earlier model, along with USB A-B cable and an LED. The easy-to-use Arduino development environment is free to download.
Join hundreds of thousands of hobbyists who have discovered this incredible (and educational) platform. Written by the co-founder of the Arduino project, Getting Started with Arduino gets you in on all the fun!
Packed with tips, tricks, and secrets, SEO For Dummies shows you how to create and maintain a website that ranks at the top of search engines and drives high-volume traffic. Using plain-English explanations and easy-to-follow instructions, this friendly guide helps you come to grips with search engine basics—what they are, which ones are important, and how to get started—and build a search-engine-friendly site.
SEO is an integral part of getting a site to rank in the various search engines in order to attract potential customers. In the new edition of this bestselling guide to search engine optimization, you'll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among searches and draws the masses. Covering the latest information on pay-per-click options, using social media to boost your profile, and managing your platform and reputation to positively impact your search engine rankings, this hands-on guide is the fun and friendly place to start learning how to move your site to the top of the rankings.Develop a search strategy and use local search capabilitiesBuild sites that increase your search visibilityAnalyze results with updated tracking toolsMaximize content marketing strategies
If you're asking yourself the essential question of "how do I get people to visit my site," you've come to the right place!
Each performance rule is supported by specific examples, and code snippets are available on the book's companion web site. The rules include how to:
If you're building pages for high traffic destinations and want to optimize the experience of users visiting your site, this book is indispensable.
"If everyone would implement just 20% of Steve's guidelines, the Web would be adramatically better place. Between this book and Steve's YSlow extension, there's reallyno excuse for having a sluggish web site anymore."
-Joe Hewitt, Developer of Firebug debugger and Mozilla's DOM Inspector
"Steve Souders has done a fantastic job of distilling a massive, semi-arcane art down to a set of concise, actionable, pragmatic engineering steps that will change the world of web performance."
-Eric Lawrence, Developer of the Fiddler Web Debugger, Microsoft Corporation
- Standard ePub Format
===== UPDATED 2015-10-17 =====
- Information about Marshmallow 6.0 is added.
- Simulated Marshmallow screen is added.
===== UPDATED 2015-06-29 =====
- Now based on Lollipop 5.1
- Scenario in how to efficiently update your phone. No root needed.
Android Marshmallow and Android Lollipop with Material Design is great things to see. And setting it up for the first time is easier than ever. Google Account setup now comply with two factor authentication, which is makes your account more secure.
Follow this guide to see how you can setup your Android Marshmallow or Android Lollipop phone or tablet for the first time, with existing Google Account.
W3Schools.com is the number one online education source forbeginning Web developers. This book packages W3Schools content inan attractive two-color design that gets beginning Web developersand designers up and running with the core Web developmenttechnologies. To-the-point tutorials with clear examples and simpleexplanations give novices the knowledge they need to get going withconfidence.W3Schools is the top Google search result for instruction onHTML, CSS, and other key Web technologies; this book presentsW3Schools tutorials in an easy-to-follow format for quicklearningFeatures a thorough reference section for easy review of suchitems as lists of tags, attributes, and symbolsCovers elements and attributes, headings and paragraphs,formatting and styles, links and images, tables, lists, forms,colors, fonts, frames, entities, head and meta, style sheets, styletags, and more
Designed to get beginning Web developers up and running asquickly as possible, Learn HTML and CSS with W3Schoolspresents a proven, highly focused course of instruction in aneasy-to-use format.
Google Apps is a service providing independently, customizable versions of several Google products under a common domain name, featuring free applications such as Docs, Spreadsheets, Presentations, Calendar, Gmail, Talk, Chrome, Dashboard, and more! Google offers a stunning array of free applications for doing everything from handling your email to managing your calendar, to serving as a word processor and even as a spreadsheet program.
USING Google Apps is a media-rich learning experience designed to help new users master Google Apps quickly, and get the most out of it, fast! EVERY chapter has multiple video and audio files integrated into the learning material which creates interactive content that works together to teach everything mainstream Google Apps users need to know.
You’ll Learn How to:
- Manage all Your Documents and Applications Through a Single Web Page
- Exchange Documents with Microsoft Office Users
- Create, Edit, Format, and Share Documents with Google Docs
- Collaborate Online, Share Calendars, and Organize Events
- Build Powerful Spreadsheets with Functions, Charts, Forms, and Gadgets
- Deliver In-Person or Internet-Based Presentations
- Make the Most of the Speedy, Efficient Google Chrome Web Browser
- Use Gmail and Google Talk to Communicate More Effectively, and Save Money
- Work with Google Apps Even if You’re Disconnected from the Internet
- Save Money by Using Google Apps in Your Business
Examples of Topics Covered in VIDEO TUTORIALS, which Walk You Through Tasks You’ve Just Got to See!
- Use Google Calendar to Manage Events and Tasks that Everyone in Your Family and Business Can See
- Collaborate on One Document Using Google Doc's Group Editing Features
- Master Formula and Functions in Google Spreadsheets
Examples of Topics Covered in AUDIO SIDEBARS, which Deliver Insights Straight From the Experts!
- Learn How Google Docs Compares to Microsoft Office
- Learn the Pros and Cons of Web-based Email (Gmail) vs. Traditional POP Email (e.g. Outlook)
- How does Google Chrome Stack up Against Industry Bully, Internet Explorer?
Please note that due to the incredibly rich media included in your Enhanced eBook, you may experience longer download times. Please be patient while your product is delivered. This Enhanced eBook has been developed to match the Apple Enhanced eBook specifications for the iPad and may not render well on older iPhones or iPods or perform on other devices or reader applications.
C# is a complicated programming language for building.NET-connected software for Microsoft Windows, the Web, and a widerange of devices. The friendly All-in-One For Dummies formatis a perfect way to present it. Each minibook is a self-containedpackage of necessary information, making it easy to find whatyou're looking for.
Upgrades in C# 2010 include the ability to build Windows 7applications and compatibility with Python and Ruby.C# is a somewhat complex programming language for building.NET-connected software for Microsoft Windows, the Web, and otherdevicesBeginning C# programmers will appreciate how the All-in-Oneformat breaks the topic into minibooks, each one addressing a keybody of informationMinibooks include creating your first C# program, Windows 7programming, basic C# programming, object-based programming,object-oriented programming, Windows programming with C# and VisualStudio, and debuggingCompanion Web site includes all sample code
Beginning C# programmers will find C# 2010 All-in-One ForDummies explains a complicated topic in an easy, understandableway.
Note: CD-ROM/DVD and other supplementary materials arenot included as part of eBook file.
MVC 5 is the newest update to the popular Microsoft technology that enables you to build dynamic, data-driven websites. Like previous versions, this guide shows you step-by-step techniques on using MVC to best advantage, with plenty of practical tutorials to illustrate the concepts. It covers controllers, views, and models; forms and HTML helpers; data annotation and validation; membership, authorization, and security.MVC 5, the latest version of MVC, adds sophisticated features such as single page applications, mobile optimization, and adaptive renderingA team of top Microsoft MVP experts, along with visionaries in the field, provide practical advice on basic and advanced MVC topicsCovers controllers, views, models, forms, data annotations, authorization and security, Ajax, routing, ASP.NET web API, dependency injection, unit testing, real-world application, and much more
Professional ASP.NET MVC 5 is the comprehensive resource you need to make the best use of the updated Model-View-Controller technology.
Jesse and Eric were roommates in the tiny town of Caldwell, Idaho, nineteen-year-old working class kids eking out a living with their seven-dollar-an-hour jobs selling and fixing computers. College was never in the cards. Their families had been torn apart by divorce and hard times, separation and illness. They had almost no social lives, and little to look forward to. They spent every spare cent on their computers, and every spare moment on-line.
Jesse and Eric were proud geeks— suspicious or disdainful of authority figures, proud of their status as outsiders, fervent in their belief in the positive power of technology. They'd been outsiders as long as they could remember, living far from the mainstream of school or town life. Nobody spoke for them, they were on nobody's social or political agenda.
Geeks is the story of how Jesse and Eric—and others like them—used technology to try and change their lives and alter their destiny. They rode the Internet out of Idaho to Chicago, a city they had ever set foot in, seeking the American Dream, a better life. Geeks describes this brave and difficult journey, as two self-described social misfits use the resources of the Internet to try to construct a new future for themselves, escape the boundaries of their dead-end lives, and find a community they could belong to.
Geeks explores a growing subculture about which many of us know little, a world with its own language, traditions, and taboos. In telling the stories of Jesse, Eric, and others like them, Geeks is a story about the very human face of technology.
LinkedIn is your number-one personal branding tool, and this friendly guide shows you how to harness it to build connections and relationships—and stand out in the world's largest professional network. LinkedIn For Dummies walks you step by step through creating an eye-catching profile and demonstrates how to successfully expand your reach by connecting with colleagues, customers, and like-minded individuals from around the globe. Plus, you'll discover how to become a thought leader by publishing your cutting-edge research on LinkedIn's native publishing network, Pulse, and interact with your connections through updates.
Connections have never been more vital to a successful career, and this new edition of LinkedIn For Dummies is here to make sure you don't miss out on your next big opportunity! From keeping track of your LinkedIn activities and writing and requesting recommendations to finding a job and using LinkedIn to cultivate sales leads, this friendly guide is the missing piece you've been waiting for to take your career from good to great—all with the click of a few buttons.Create a LinkedIn profile that showcases your skills and attracts contactsFind and connect with colleagues and industry leadersUnderstand LinkedIn etiquette and best practicesUse LinkedIn to find a job, develop sales leads, and market your services
Don't be left out—link up with this fully updated introduction to the Internet's hottest professional networking tool.
Since we released the last edition of this bestselling book, Google has added many new features and services to its expanding universe: Google Earth, Google Talk, Google Maps, Google Blog Search, Video Search, Music Search, Google Base, Google Reader, and Google Desktop among them. We've found ways to get these new services to do even more.
The expanded third edition of Google Hacks is a brand-new and infinitely more useful book for this powerful search engine. You'll not only find dozens of hacks for the new Google services, but plenty of updated tips, tricks and scripts for hacking the old ones. Now you can make a Google Earth movie, visualize your web site traffic with Google Analytics, post pictures to your blog with Picasa, or access Gmail in your favorite email client. Industrial strength and real-world tested, this new collection enables you to mine a ton of information within Google's reach. And have a lot of fun while doing it:Search Google over IM with a Google Talk botBuild a customized Google Map and add it to your own web siteCover your searching tracks and take back your browsing privacyTurn any Google query into an RSS feed that you can monitor in Google Reader or the newsreader of your choiceKeep tabs on blogs in new, useful waysTurn Gmail into an external hard drive for Windows, Mac, or LinuxBeef up your web pages with search, ads, news feeds, and moreProgram Google with the Google API and language of your choice
For those of you concerned about Google as an emerging Big Brother, this new edition also offers advice and concrete tips for protecting your privacy. Get into the world of Google and bend it to your will!
This isn’t a book on theory. With detailed examples, sample scripts, and solid advice, software engineers with operations experience will learn specific techniques that 9apps routinely uses in its cloud infrastructures.Build cloud applications with the "rip, mix, and burn" approachGet a crash course on Amazon Web ServicesLearn the top ten tips for surviving outages in the cloudUse elasticsearch to build a dependable NoSQL data storeCombine AWS and PostgreSQL to build an RDBMS that scales wellCreate a highly available document database with MongoDB Replica Set and SimpleDBAugment Redis with AWS to provide backup/restore, failover, and monitoring capabilitiesWork with CloudFront and Route 53 to safeguard global content delivery
Table of Contents
Introduction to Internet Scams and Fraud
Getting to Know More about Internet Scams/Identity Theft/Credit Card Theft and Internet Frauds
Difference between Internet scams And Internet Fraud
Tips and Techniques to Recognize Frauds and Scams
Rule number one – giving personal information out
Rule number two – identification documents
How does Internet fraud work?
Victim of Lottery Fraud?
Giving Money Away Free Scam
Protecting yourself from Internet fraud
Credit card thefts/work-at-home scams/banks and scammers
Work from Home Frauds – Facebook Fortune
Country Oriented Work-At-Home Scams
How to Recognize a Work-At-Home Scam
Anti Internet Fraud agencies
Social media advertising – YouTube etc. Promoting Scams
Tips for Working at Home Jobs
How to Trap Internet tricksters Through Social Media?
How Do Banks Encourage Frauds?
How Can a Bank Help in Catching a Scammer?
Banking Laissez-faire attitudes
Strict Ways of Tackling Credit Card Frauds
Banking Secrets Unfolded
Bank Update Frauds
Introduction to Internet Scams and Frauds
With the Internet becoming such an integral part of all our lives, is it a surprise that we are more vulnerable to Internet scams and Internet fraud. So for all those people who want to know about the different ways in which a person can get scammed through Internet scams and Internet fraud, here is a complete information dossier telling you all about identity thefts, credit card thefts, Internet fraud and Internet scams.
Along with this, you are going to know more about how fraudsters can gain access to your bank account, thanks to emails which you demand information from you under the garb of updating your banking details and information.
Ignorance is not bliss. In such cases you have to be one step ahead of all the scamsters who benefit from a credulous public who believe that if banking and financial company officials have written to you about a serious matter, it is serious. They thrive on such threatening and scare tactics, telling you that your account is going to be limited within three days or some such ultimatum.
Remember that no bank or any other institution which has anything to do with money is going to ask you for your details, by asking you to update them online. Anybody with a little bit of common sense knows that any information which is sent online either through mail or through tapping on supposedly secure websites can be easily accessed by any hacker with a little bit of experience and computer know how.
So apart from showing you ways and means with which you can check these Internet scamsters and credit card identity thieves, this book is going to give you information on how you can protect yourself from future financial losses.
More people than ever are turning to podcasts for on-demand, mobile entertainment and information. Podcasting For Dummies offers a fast and easy way to get the know-how you need to produce and distribute one of your very own. Written by a pair of podcasting pioneers, this book shares insight on the technology behind recording, editing, and sharing podcasts, along with tips and tricks on how to produce a pro-level podcast.
Podcasting has enjoyed a recent boom thanks to a new crop of hit podcasts catching the ears of the public and media along with the continued growth of mobile and streaming devices as a source for entertainment. If you want to jump on the podcasting bandwagon, you've come to the right place! In this fully updated edition, would-be and experienced podcasters alike will get all the tech information, production insight, and promotional tips they need to either get a podcast off the ground or improve on an existing one.Get the gear you needFind your podcasting voiceFind and build an audiencePlan your podcast
New tools have made it easier than ever to create a podcast—and this book shows you how.
Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on web site usability. It covers how to prepare all types of content for testing, how to interpret results, recognize the seven common design mistakes, and much more. Included is a gift card for Google AdWords.Features fully updated information and case studies on landing page optimizationShows how to use Google's Website Optimizer tool, what to test and how to prepare your site for testing, the pros and cons of different test strategies, how to interpret results, and common site design mistakesProvides a step-by-step implementation plan and advice on getting support and resources
Landing Page Optimization, Second Edition is a comprehensive guide to increasing conversions and improving profits.
Updated to capture all the changes expected to come with the latest release of WordPress, the brand-new edition of this bestselling guide gives you an all-access pass to using this powerful publishing platform to get your very own blog or website up and running—in no time. In WordPress For Dummies, you'll find out how to choose and customize a theme, pick the perfect web host, manage multiple websites with multiple authors, and tons more.
Due in large part to its state-of-the-art features, WordPress has become the go-to platform for website owners and bloggers who want to be noticed. Whether you're new to the web/blogging community or want to maximize your site, this hands-on guide is packed with everything you need to navigate the wonderful world of WordPress—and ensure the fruit of your labors gets the attention and traffic it deserves.Get set up with a new WordPress.org accountLeverage the power of WordPress as a CMS toolForget one website—manage as many as you wantOptimize aesthetics, web standards, and usability
Not a WordPress guru? No worries! Everything you need to become a pro is a page—and a click—away!
This is the incredible true story of Silk Road's rise and fall, told with unparalleled insight into the main players - including alleged founder and kingpin Dread Pirate Roberts himself - by lawyer and investigative journalist Eileen Ormsby. A stunning crime story with a truth that explodes off the page.
On a budget and need help figuring out how to coupon online?This concise e-book will show you where to go online to find thebest store and manufacturer coupons, how to combine them for thebest deals, and how to stay organized. Get this bargain pricede-book with "beyond the book" extras including a videodemonstration, checklist, and more.Contains 100 pages of couponing tips, techniques, and ideas forsaving moneyIncludes extras online, including a video, checklists, andmoreShows how to find, use, and combine money-saving coupons, andkeep them organized
Tired of sifting through hundreds of blogs looking for coupons?Here?s an online couponing guide you can trust: Online CouponingIn A Day for Dummies.
This book is intended primarily for intermediate to professional-level PHP developers who are interested in Magento development. For backend developers, several topics are covered that will enable you to modify and extend your Magento 2 store. Frontend developers will also find some coverage on how to customize the look of the site in the frontend.What You Will LearnSet up the development and production environment of Magento 2Understand the new major concepts and conventions used in Magento 2Build a miniature yet fully-functional module from scratch to manage your e-commerce platform efficientlyWrite models and collections to manage and search your entity dataDive into backend development such as creating events, observers, cron jobs, logging, profiling, and messaging featuresGet to the core of frontend development such as blocks, templates, layouts, and the themes of Magento 2Use token, session, and Oauth token-based authentication via various flavors of API calls, as well as creating your own APIsGet to grips with testing Magento modules and custom themes, which forms an integral part of developmentIn Detail
Magento is one of the most exciting, flexible, and customizable e-commerce systems. It offers you an extensive suite of powerful tools for creating and managing an online store. After years of development, Magento 2 introduces itself with a strong emphasis on modularity, Web API's, automated testing and overall new technology stack platform. The long-awaited Magento 2 release introduces a whole new e-commerce platform to develop online stores. The all new Magento 2 architecture, Web APIs, and a host of other features are equally challenging to master as much as they are exciting to use.
This book will ease the learning curve by offering step-by-step guidance on how to extend the core functionality of your Magento 2 store.
This book is your one-stop guide to build and customize a quality e-commerce website from the latest version of one of the largest, fastest growing, and most popular e-commerce platforms—Magento 2.
We start off with an introduction to the fundamental concepts of Magento to give you a foundation to work from. We then move on to configure the development and basic production environment for Magento. After this, you'll get to grips with the major concepts and conventions that are new to the Magento 2 platform. We then delve deeper to get to the core of automated deployments, persisting data, writing data fixture scripts and applying various backend and frontend modifications. As we near the end of the book, you will learn to make API calls and write automated tests. Finally, you will be guided through building a full-blown helpdesk module from scratch.
By the end of this book, you will have learned a wide range of techniques to extend and customize your Magento 2 store to fit the requirements of your business.Style and approach
This book is a mix of theoretical and step-by-step approaches, explained in a conversational and easy-to-follow style. Topics are explained sequentially, giving detailed explanations of the basic and advanced features to get you working on Magento 2.
Facebook has exploded to a community of more than half a billionpeople around the world, making it a deliciously fertile playgroundfor marketers on the cutting edge. Whether you want to leverageFacebook Ads to generate "Likes," promote events, sell products,market applications, deploy next-gen PR, ,this unique guide is theultimate resource on Facebook's wildly successful pay-per-clickadvertising platform. Featuring clever workarounds, unprecedentedtricks, and little-known tips for triumphant Facebook advertising,it’s a must-have on the online marketer’s bookshelf.Facebook advertising expert Marty Weintraub shares undocumentedhow-to advice on everything from targeting methods, advancedadvertising techniques, writing compelling ads, launching acampaign, monitoring and optimizing campaigns, and tons more.
Killer Facebook Ads serves up immediately actionable tips &tactics that span the gambit.
Learn what Facebook ads are good for, how to set goals,and communicate clear objectives to your boss and stakeholders.Master highly focused demographic targeting on Facebook'ssocial graph. Zero in on relevant customers now.Get extraordinary advice for using each available adelement—headline, body text, images, logos, etc.—formaximum effectHow to launch a Facebook advertising campaign and crucialmonitoring and optimizing techniquesEssential metrics and reporting considerationsCaptivating case studies drawn from the author's extensiveFacebook advertising experience, highlighting lessons fromchallenges and successesTasty bonus: a robust targeting appendix jam-packed withamazing targeting combos
Packed with hands-on tutorials and expert-level techniquesand tactics for executing an effective advertising campaign, thisone-of-a-kind book is sure to help you develop, implement, measure,and maintain successful Facebook ad campaigns.
Note: CD-ROM/DVD and other supplementary materials arenot included as part of eBook file.
eBay has changed the way products and services are purchased all over the world. Daily over 1.5 million online customers and providers log on to bid and sell virtually anything that can be bought or purchased. In 2006, eBay sellers are estimated to post $22 billion in sales. There are businesses earning $1 million a year selling products on eBay today. It is estimated that more than half a million people make full-time incomes just with their eBay business. eBay also allows you to run a business that requires no advertising costs.
eBay is a level playing field--it doesn't matter how old you are, what nationality or income level, whether you own a business now or not, what your background is, or where you are located. Start making money on eBay today!
The book starts with a complete overview of how eBay works. Then you are guided through the whole process of creating the auction and auction strategies, photography, writing copy, text and formatting, managing auctions, shipping, collecting payments, registering, About Me page, sources for merchandise, multiple sales, programming tricks, PayPal, accounting, creating marketing, merchandising, managing e-mail lists, advertising plans, taxes and sales tax, best time to list items and for how long, sniping programs, international customers, opening a storefront, electronic commerce, buy-it now pricing, keywords, Google marketing, and eBay secrets; everything you will ever need to get started making money on eBay!
Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Storytelling and directingShooting, editing, and renderingCreating your very own channelBroadcasting user-generated contentRe-broadcasting commercial contentCultivating a devoted audienceFitting into the YouTube communityBecoming a success story
Join Alan, who makes part of his living from YouTube, and Michael, a successful filmmaker, author, and D.I.Y. art pioneer. They'll take you from the basics of gear to making it big on YouTube, with a focus on networking and interaction. You'll also sit in on informative interviews with YouTube stars LisaNova, Hank Green (vlogbrothers), WhatTheBuckShow, nalts, and liamkylesullivan.
Alan and Michael understand viral marketing -- and they know what it takes to get your work on everyone's YouTube radar. And, once you read this book, so will you.
You will learn how Google Maps and Google Earth provide pinpoint military accuracy, see how bad guys can manipulate Google to create super worms, and see how they can "mash up" Google with Facebook, LinkedIn, and more for passive reconnaissance.
This third edition includes completely updated content throughout and all new hacks such as Google scripting and using Google hacking with other search engines and APIs. Noted author Johnny Long, founder of Hackers for Charity, gives you all the tools you need to conduct the ultimate open source reconnaissance and penetration testing.Third edition of the seminal work on Google hackingGoogle hacking continues to be a critical phase of reconnaissance in penetration testing and Open Source Intelligence (OSINT)Features cool new hacks such as finding reports generated by security scanners and back-up files, finding sensitive info in WordPress and SSH configuration, and all new chapters on scripting Google hacks for better searches as well as using Google hacking with other search engines and APIs
This book will teach you how to:Understand what makes "good design," from discovery through to implementationUse color effectively, develop color schemes, and create a paletteCreate pleasing layouts using grids, the rule of thirds, and symmetryEmploy textures: lines, points, shapes, volumes, and depthApply typography to make ordinary designs look greatChoose, edit, and position effective imagery
And lots more...
Updated and expanded coverage of mobile and responsive web design (RWD)A new sample projectNew sections on user interface and icon designCommon user-interface patterns and resources
This easy-to-follow guide is illustrated with beautiful, full-color examples, and will lead you through the process of creating great designs from start to finish.
The third edition of this book has been greatly revised and now features:
HTML and CSS are essential tools for creating dynamic websitesand help make your websites even more effective and unique. Thisfriendly-but-straightforward guide gets you started with the basicsof the latest versions of HTML and CSS: HTML5 and CSS3. Introducingyou to the syntax and structure of the languages, this helpfulguide shows you how to create and view a web page, explains idealusage of HTML5 and CSS3, walks you through the CSS3 rules and stylesheets, addresses common mistakes and explains how to fix them, andexplores interesting HTML5 tools.Serves as an ideal introduction to HTML5 and CSS3 for beginnerswith little to no web development experienceDetails the capabilities of HTML5 and CSS3 and how to use bothto create responsive, practical, and well-designed websitesHelps you understand how HTML5 and CSS3 are the foundation uponwhich hundreds of millions of web pages are builtFeatures full-color illustrations to enhance your learningprocess
Beginning HTML5 and CSS3 For Dummies is the perfect firststep for getting started with the fundamentals of web developmentand design.
A New York Times Book Review Editors' Choice An Amazon Best Business & Leadership Book of 2017
Longlisted for Financial Times/McKinsey Business Book of the Year 2017 A strategy+business Best Business Book of 2017
A stinging polemic that traces the destructive monopolization of the Internet by Google, Facebook and Amazon, and that proposes a new future for musicians, journalists, authors and filmmakers in the digital age.
Move Fast and Break Things is the riveting account of a small group of libertarian entrepreneurs who in the 1990s began to hijack the original decentralized vision of the Internet, in the process creating three monopoly firms--Facebook, Amazon, and Google--that now determine the future of the music, film, television, publishing and news industries.
Jonathan Taplin offers a succinct and powerful history of how online life began to be shaped around the values of the men who founded these companies, including Peter Thiel and Larry Page: overlooking piracy of books, music, and film while hiding behind opaque business practices and subordinating the privacy of individual users in order to create the surveillance-marketing monoculture in which we now live.
The enormous profits that have come with this concentration of power tell their own story. Since 2001, newspaper and music revenues have fallen by 70 percent; book publishing, film, and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Today, Google's YouTube controls 60 percent of all streaming-audio business but pay for only 11 percent of the total streaming-audio revenues artists receive. More creative content is being consumed than ever before, but less revenue is flowing to the creators and owners of that content.
The stakes here go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, as well as music and other forms of entertainment, from a small group of companies poses a real threat to democracy. Move Fast and Break Things offers a vital, forward-thinking prescription for how artists can reclaim their audiences using knowledge of the past and a determination to work together. Using his own half-century career as a music and film producer and early pioneer of streaming video online, Taplin offers new ways to think about the design of the World Wide Web and specifically the way we live with the firms that dominate it.
Cybercrime is the fastest growing area of crime as more criminals seek to exploit the speed, convenience and anonymity that the Internet provides to commit a diverse range of criminal activities. Today's online crime includes attacks against computer data and systems, identity theft, distribution of child pornography, penetration of online financial services, using social networks to commit crimes, and the deployment of viruses, botnets, and email scams such as phishing. Symantec's 2012 Norton Cybercrime Report stated that the world spent an estimated $110 billion to combat cybercrime, an average of nearly $200 per victim.
Law enforcement agencies and corporate security officers around the world with the responsibility for enforcing, investigating and prosecuting cybercrime are overwhelmed, not only by the sheer number of crimes being committed but by a lack of adequate training material. This book provides that fundamental knowledge, including how to properly collect and document online evidence, trace IP addresses, and work undercover.Provides step-by-step instructions on how to investigate crimes onlineCovers how new software tools can assist in online investigationsDiscusses how to track down, interpret, and understand online electronic evidence to benefit investigationsDetails guidelines for collecting and documenting online evidence that can be presented in court
A clarion call to action, Consent of the Networked shows that it is time to stop arguing over whether the Internet empowers people, and address the urgent question of how technology should be governed to support the rights and liberties of users around the world.