2- You will discover how to refine your offer and its promotion for maximum attraction.
3- You will have a clear and proven roadmap to build your best digital presence.
4- You will learn how to produce the most creative ideas for promoting your product or service.
5- You will have a menu of tactics and strategies that work today.
Alex Rodríguez is a Creative Digital Marketer who develops high-end digital campaigns for companies looking to transform their brand and grow their business further.
He specializes in digital product and brand launches. Throughout almost two decades, he has created highly-performing launch campaigns for Fortune 500 and global brands, most of which have resulted in millions of dollars in sales in record periods of time.
Alex has created strategic digital content for clients in 4 different continents and 3 separate languages (English, Spanish, and Mandarin).
As a result of his strategic creative, he has been honored with some of the most distinguished awards in Web, Advertising, and Social Media.
Alex heads up the team at YMMY Marketing (ymmymarketing.com), a digital creative agency in Florida, USA.
He often writes about how to strategically attract audiences at CreativeStrategyTips.com .
Alex is also the host and producer of The Digital Marketing Minute, a daily podcast.
Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to start. No matter what industry you're in, the web offers efficiencies and solutions for sales, marketing and customer service, and many other business functions. For businesspeople, small business owners, and marketers, Web Marketing That Works offers proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more.Features insider advice and proven tactics for small business owners and marketers who want to tap into the power of the web Covers web strategy, execution, content marketing, and social media Includes 33 free, downloadable templates Written by the founders of Bluewire Media, one of Australia's top web marketing firms
Every business, large or small, can benefit from the web. If you're not already using the web to boost your business, you're falling behind the competition. Web Marketing That Works shows you how to get ahead—starting right now.
—Andrew Hedges, Tapulous
What’s so special about this book?
The authors also include examples covering a variety of different integration technologies, such as JMS, MSMQ, TIBCO ActiveEnterprise, Microsoft BizTalk, SOAP, and XSL. A case study describing a bond trading system illustrates the patterns in practice, and the book offers a look at emerging standards, as well as insights into what the future of enterprise integration might hold.
This book provides a consistent vocabulary and visual notation framework to describe large-scale integration solutions across many technologies. It also explores in detail the advantages and limitations of asynchronous messaging architectures. The authors present practical advice on designing code that connects an application to a messaging system, and provide extensive information to help you determine when to send a message, how to route it to the proper destination, and how to monitor the health of a messaging system. If you want to know how to manage, monitor, and maintain a messaging system once it is in use, get this book.
Discover how to get more than ever before out of Apple’s incredibly thin and light notebooks with help from this hands-on guide. How to Do Everything: MacBook Air shows you how to harness the power of the new Mac OS X Mountain Lion operating system, and use iTunes, iWork, iLife, iCloud, Safari, Contacts, Calendar, Reminders, Notification Center, Mail, and other powerful apps. Tap into all the computing power built into Apple’s ultra-portable MacBook Air while you’re at home, at work, or on-the-go.Custom configure your MacBook Air and navigate with the Multi-Touch trackpad Get the most out of the new Mac OS X Mountain Lion operating system Transfer data from a PC or another Mac Manage your email accounts with the Mail app Sync all of your data and devices via iCloud Connect peripherals—Bluetooth devices, printers, cameras, and more Use your MacBook Air to connect to Facebook, Twitter, Google+, Flickr, Tumblr, LinkedIn, and other services Maximize productivity tools, such as Microsoft Office and the iWork apps Download and play movies, TV shows, and games Manage your iTunes Library Get organized with the new Contacts, Calendar, and Reminders apps Communicate efficiently using the Messages app Video chat with FaceTime or Skype Run Microsoft Windows programs on your MacBook Air Update, back up, troubleshoot, and maintain your MacBook Air
You’ll Learn How ToGet the power of today’s top productivity applications Track, organize, and report on all your data, from personal collections to customer relationships Simplify the way you manage your tasks, events, and appointments Store anything you create or find on the Web--and access it from anywhere Use Zoho’s powerful collaboration tools, including web conferencing and wiki-building Create invoices and estimates for your small business or freelance work Manage marketing, sales, and HR teams more efficiently than ever before