Civility in the Digital Age: How Companies and People Can Triumph over Haters, Trolls, Bullies and Other Jerks

Que Publishing
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Re-civilize Life Online!

PROVEN Conflict Management and Prevention for Social Media and the Web

Ever seem like the Web is just one big screaming match? Ever feel like you’re refereeing a worldwide tantrum on YOUR social media sites, blogs, and online forums? That’s not good for your goals—or your sanity. Stop. Now. Step back. Take a breath. And solve the problem. Thought you couldn’t? You can: there are proven best practices for getting people to be civil online. Even when they disagree. Even if they’re complaining. You can avoid misunderstandings that lead to flame wars, and promote constructive conversation amongst those with strongly held views. And, finally, you can handle the people that just can’t be civilized. Today, these skills are flat-out imperative. Everyone who leads, curates, manages, or participates in online communities needs them. Andrea Weckerle hasn’t just compiled them: she’s created a 30-Day Action Plan for restoring civility to your corner of the digital world. This plan works—and not one moment too soon.
  • Master the foundational skills you need to resolve and prevent conflict online
  • Understand the dynamics of each online conflict, from procedural disputes to online lynch mobs
  • Stay cool and effectively manage conflict in even the highest-pressure online environments
  • Differentiate between what people say and what they really want
  • Create a positive online footprint—or start cleaning up a negative image
  • Recognize online troublemakers and strategize ways to handle them
  • Manage your own anger—and, when necessary, express it online safely and productively
  • Strategically manage others’ online hostility and frustration
  • Limit risks to your organization’s online reputation due to actions it can’t control
  • Draft and implement corporate social media policies that actually work

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About the author

Andrea Weckerle, an attorney, founded and leads CiviliNation, a nonprofit dedicated to reducing online hostility and character assassination. She previously worked at the Legal Management Services division of a global professional services firm, helping to design, develop, and implement comprehensive alternative dispute resolution systems for Fortune® 500 firms. She also underwent extensive mediation training, earning certificates in Commercial Mediation and Conflict Resolution Processes. Her work has been featured in The Wall Street Journal,, NY Daily News, and Advertising Age. In addition to a JD, she holds an MA in Public Relations/Conflict Analysis and Resolution.

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Additional Information

Que Publishing
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Published on
Feb 13, 2013
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Business & Economics / General
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Content Protection
This content is DRM protected.
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Eligible for Family Library

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Cofounder of Fast Company magazine and bestselling author of Mavericks at Work and Practically Radical shows how true business innovation can spring from the unlikeliest places.
Far away from Silicon Valley, in familiar, traditional, even unglamorous fields, ordinary people are unleashing extraordinary advances that amaze customers, energize employees, and create huge economic value. Their secret? They understand that the work of inventing the future doesn't just belong to geeks designing mobile apps and virtual-reality headsets, or to social-media entrepreneurs hoping to launch the next Facebook. Some of today's most compelling organizations are doing brilliant things in simple settings such as retail banks, office cleaning companies, department stores, small hospitals, and auto dealerships.

William C. Taylor, cofounder of Fast Company and best-selling author of Practically Radical, traveled thousands of miles to visit these hotbeds of simple brilliance and unearth the principles and practices behind their success. He offers fascinating case studies and powerful lessons that you can apply to do ordinary things in extraordinary ways, regardless of your industry or profession. Consider, for instance, how...
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As Taylor writes: “The story of this book, its message for leaders who aim to do something important and build something great, is both simple and subversive: In a time of wrenching disruptions and exhilarating advances, of unrelenting turmoil and unlimited promise, the future is open to everybody. The thrill of breakthrough creativity and breakaway performance . . . can be summoned in all sorts of industries and all walks of life, if leaders can reimagine what’s possible in their fields.” Simply Brilliant shows you how.
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