Go-Givers Sell More

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With their national bestseller The Go-Giver, Bob Burg and John David Mann took the business world by storm, showing that giving is the most fulfilling and effective path to success. That simple, profound story has inspired hundreds of thousands of readers around the world-but some have wondered how its lessons stand up to the tough challenges of everyday real-world business.

Now Burg and Mann answer that question in Go-Givers Sell More, a practical guide that makes giving the cornerstone of a powerful and effective approach to selling.

Most of us think of sales as convincing potential customers to do something they don't really want to. This mentality sets up an adversarial relationship and makes the sales process much harder than it has to be.

As Burg and Mann demonstrate, it's far more productive (and satisfying) when salespeople think like Go-Givers. Cultivate a trusting relationship and focus exclusively on creating value for the other person, say the authors, and great results will follow automatically.

Drawing on a wide range of examples of real-life salespeople who have prospered by giving more, Burg and Mann offer tips and strategies that anyone in sales can start applying right away.
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About the author

Bob Burg is a popular conference speaker who teaches the tenets of The Go-Giver to audiences around the world. A former sales professional, he is also the author of Endless Referrals.

John David Mann is an award-winning author whose titles include the New York Times bestsellers The Red Circle and Flash Foresight and the international bestseller The Go-Giver.
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Additional Information

Publisher
Penguin
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Published on
Feb 18, 2010
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Pages
208
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ISBN
9781101195734
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Features
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Language
English
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Genres
Business & Economics / Customer Relations
Business & Economics / Motivational
Business & Economics / Sales & Selling / General
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Content Protection
This content is DRM protected.
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Eligible for Family Library

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NEW YORK TIMES BESTSELLER

WALL STREET JOURNAL BUSINESS BESTSELLER

USA TODAY MONEY BESTSELLER

"Tough times make or break people. My friend Gary teaches you how to make the tragic into magic. Read & reap from this great book."
--Mark Victor Hansen, Co-creator, #1 New York Times best selling series Chicken Soup for the Soul
Co-author, Cracking the Millionaire Code, The One Minute Millionaire, and Cash in a Flash. Author, Richest Kids in America

"Real estate buyers and sellers have to SHIFT their mindset to new and more creative strategies in this challenging real estate market. This book shows them excellent ways to survive and thrive."
--Robert Allen, author of the New York Times bestsellers Nothing Down, Creating Wealth, Multiple Streams of Income and The One Minute Millionaire.

"Change happens. It's natural. It's ever present. It's reoccurring. So when markets shift you need to as well. No one explains this better in the real estate industry than my good friend Gary Keller and his team of talented co-authors. Their latest book, SHIFT, is perfect for all real estate professionals. It captures the very essence of a shifting housing market and what Realtors need to do to thrive therein. SHIFT will help you alter your focus and your actions to ensure that you get your head back in the game and increase your market share, irrespective of strong or weak market conditions. It's a great book – read it today."
--Stefan Swanepoel, author of Swanepoel TRENDS Report, 2006-2009

"Need help weathering the storm in today's real estate market? If so, reach for Gary Keller's new book, Shift-- it's the lifesaver you need today to thrive tomorrow. Shift is rich in easy-to-understand strategies, charts, and illustrations that show you exactly what you need to do to thrive in today's very challenging and 'shifted' real estate market."
--Bernice Ross, Inman News

The Millionaire Real Estate Series
More than 1,000,000 copies sold!

SHIFTS happen...

Markets shift, and you can too. Sometimes you'll shift in response to a falling market, and other times you'll shift to take your business to the next level. Both can transform your business and your life. You can change your thinking, your focus, your actions, and, ultimately, your results to get back in the game and ahead of the competition. The tactics that jump-start your business in tough times will power it forward in good times. No matter the market-shift!

SHIFT explores twelve proven strategies for achieving success in any real estate market, including

Master the Market of the Moment: Short Sales, Foreclosures, and REOs Create Urgency: Overcoming Buyer Reluctance Re-Margin Your Business: Expense Management Find the Motivated: Lead Generation Expand the Options: Creative Financing
Suntem făcuți să fim fericiți! Programul în patru pași pentru fericire de lungă durată

Cu toții am trăit, într-un moment sau altul al vieții noastre, un sentiment de fericire extatică, de euforie provocată de simpla senzație de a fi viu.

Te-ai întrebat vreodată de ce această stare este atât de rară și de efemeră?

Răspunsul este că nu trebuie să fie așa!

Toate afirmațiile, gândirea pozitivă, terapia prin dialog și produsele farmaceutice din lume nu vor fi de ajuns ca să ne facă fericiți așa cum am fost creați să fim, afirmă renumiții psihologi clinicieni dr. George Pratt și dr. Peter Lambrou. Asta deoarece abordările sus-menționate nu reușesc să valorifice un al treilea aspect al organismului uman, unul care construiește o punte peste golul dintre minte și corp: biocâmpul.

Combinând șase decenii de experiență clinică și cercetări de ultimă oră, autorii au dezvoltat un program revoluționar cu ajutorul căruia îți vei redescoperi fericirea înnăscută în patru pași simpli și demonstrați clinic.

Programul conceput de Pratt și Lambrou a schimbat deja viețile a peste 45 000 de clienți, printre care s-au numărat sportivi profesioniști, conducători ai unor firme de top și celebrități. Conținând toate instrumentele bazate pe știință și sfaturile necesare pentru a putea să devii mai concentrat, mai puternic și mai împlinit, Codul fericirii îți va schimba viața.

„Una dintre marile descoperiri ale secolului XX a fost conexiunea intimă dintre corp, minte și spirit. Doctorii Pratt și Lambrou au făcut o muncă de pionierat, transformând această descoperire în tehnici care funcționează. Dacă vreți să aveți parte de mai multă fericire și împlinire, citiți Codul fericirii. V-ar putea schimba viața.“ – Dr. Larry dossey, autorul cărților Puterea premonițiilor și Cuvinte tămăduitoare (Editura Lifestyle Publishing)

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