"Brian Tracy is the master in understanding and teachingself-enrichment. In this priceless book, he unlocks the key to yourdoor of success and fulfillment—belief in your ownpotential. Internalize his wisdom and you will surely realizeyour goals."
—DENIS WAITLEY, author of Psychology ofSuccess
"Brian continues to impact the lives of everyone he touches.This book provides a logical road map that everyone can use tomaximize their true potential."
—JOSEPH SHERREN, CSP, HoF, author of iLead: FiveInsights for Building Sustainable Organizations
"When Brian Tracy writes a new book, I drop everything and startreading. We all need sharp lessons on developing moreself-confidence and pursuing challenging goals. This book will makea significant difference in your life."
—PAT WILLIAMS, Orlando Magic Senior Vice President andauthor of Leadership Excellence
"The one quality that makes all the success principles work isunshakable confidence in yourself. Brian now shows you how to growyour confidence to the point where you become unstoppable."
—JACK CANFIELD, coauthor of Chicken Soup for theSoul
"Lacking confidence erodes your self-worth and paralyzes yourproductivity. In this book, Brian Tracy shares the secrets todeveloping and maintaining high levels of self-confidence—sothat you can live the greatest life!"
—KRISTIN ARNOLD, author of Boring to Bravo: ProvenPresentation Techniques to Engage, Involve, and Inspire YourAudience to Action
Can you articulate your answers with confidence, passion and speed?
If you are a Financial Entrepreneur, and you've answered "no" or you are not sure, after reading, mirror mirror on the wall am i the most valued of them all? you will answer a resounding "yes." The book reveals the seven powerful questions every prospect and client will ask you or will be thinking about. You will learn the proven process of delivering your answers clearly and with consistency, you will learn how to distinguish yourself in a crowded marketplace, how to compete on value, and much much more.
Internationally known coach/lecturer, Leo J. Pusateri, guides you through an introspective journey of discovering and articulating your value. His unique seven-step Value LadderTM process teaches you world-class answers to the seven core questions.
Who are you? What do you do? Why do you do what you do? How do you do what you do? Who have you done it for? What makes you different? Why should I do business with you?
With the mantra, "YOU are the value," seize the opportunity to take your organization, your team, or your practice from good...to great...to extraordinary...to becoming the best that you are capable of becoming. This book will help you take your business to the next level as you create your Unique Value PropositionTM, and other key elements of this dynamic and highly acclaimed process of discovering your value.