CHIP R. BELL is the founder of The Chip Bell Group and author of many popular books including Wired and Dangerous. His work has been featured in The Wall Street Journal, Fortune, USA Today, Fast Company, Business Week and other major media.
"Are you bored? We're so spoiled that when something is merelygood enough, we just walk away. Chip and John explain that thesurefire method for growth and customer loyalty is simple: don't beboring."
—Seth Godin, author of Purple Cow andTribes
"Take Their Breath Away shows how legendary customerservice delivery can win and keep devoted customers for life. I LUVthis fantastic book."
—Colleen Barrett, President Emeritus, SouthwestAirlines Company
"No one knows more about creating profit through service thanChip and John. If you want to know the best way to do it, readTake Their Breath Away. The examples in this book willcertainly start your creative juices flowing and help yourorganization take your customers' breath away.
—Howard Beharformer, former president, StarbucksCoffee International.