CLAYTON M. CHRISTENSEN is the Kim B. Clark Professor at Harvard Business School, the author of nine books, a five-time recipient of the McKinsey Award for Harvard Business Review’s best article, and the cofounder of four companies, including the innovation consulting firm Innosight. In 2011 and 2013 he was named the world’s most influential business thinker in a biennial ranking conducted by Thinkers50.
A native of Australia, JAMES ALLWORTH is a graduate of the Harvard Business School, where he was named a Baker Scholar, and the Australian National University. He previously worked at Booz & Company and Apple.
KAREN DILLON is the former editor of the Harvard Business Review and coauthor of the New York Times bestseller How Will You Measure Your Life? She is a graduate of Cornell University and Northwestern University’s Medill School of Journalism. In 2011 she was named by Ashoka as one of the world’s most influential and inspiring women.
Master your mental strength—revolutionary new strategies that work for everyone from homemakers to soldiers and teachers to CEOs.Don’t waste time feeling sorry for yourselfDon’t give away your powerDon’t shy away from changeDon’t focus on things you can’t controlDon’t worry about pleasing everyoneDon’t fear taking calculated risksDon’t dwell on the pastDon’t make the same mistakes over and overDon’t resent other people’s successDon’t give up after the first failureDon’t fear alone timeDon’t feel the world owes you anythingDon’t expect immediate results
Every organization has its share of political drama: Personalities clash. Agendas compete. Turf wars erupt. But you need to work productively with your colleagues—even difficult ones—for the good of your organization and your career. How can you do that without compromising your personal values? By acknowledging that power dynamics and unwritten rules exist—and navigating them constructively.
The HBR Guide to Office Politics will help you succeed at work without being a power grabber or a corporate climber. Instead you’ll cultivate a political strategy that’s authentic to you. You’ll learn how to:Gain influence without losing your integrityContend with backstabbers and bulliesWork through tough conversationsManage tensions when resources are scarceGet your share of choice assignmentsAccept that not all conflict is bad
Arm yourself with the advice you need to succeed on the job, from a source you trust. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.
How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Harvard Business School professor Clayton Christensen has the answer. A generation ago, Christensen revolutionized business with his groundbreaking theory of disruptive innovation. Now, he goes further, offering powerful new insights.
After years of research, Christensen has come to one critical conclusion: our long held maxim—that understanding the customer is the crux of innovation—is wrong. Customers don’t buy products or services; they "hire" them to do a job. Understanding customers does not drive innovation success, he argues. Understanding customer jobs does. The "Jobs to Be Done" approach can be seen in some of the world’s most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. But this book is not about celebrating these successes—it’s about predicting new ones.
Christensen contends that by understanding what causes customers to "hire" a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they’ll pay premium prices to bring into their lives. Jobs theory offers new hope for growth to companies frustrated by their hit and miss efforts.
This book carefully lays down Christensen’s provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world—and, most importantly, how not to squander the insights it provides.