The 4 Essentials: A Misfit's Journey to Mindset, Strategies, Values & Purpose (With Over 100 Famous Mentors and Entrepreneurs)
PEER REVIEWS
''Cliff's writing is full of creativity, inspiration, and practical lessons. I highly recommend The 4 Essentials.'' Blake Mycoskie • Founder, TOMS Shoes
''Cliff Michaels delivers a powerful path to profits, passion, and purpose.'' Tony Hsieh • CEO, Zappos
“Cliff provides entrepreneurial conditioning with an achiever’s mindset.” Darren Hardy • Publisher, SUCCESS Magazine
''The 4 Essentials is a fun read. Like Cliff, it's full of passion with a blend of new ideas and timeless wisdom.'' Dave Logan • Former Associate Dean, USC Business School
About the author
Cliff Michaels has been a broker, strategic coach, angel investor, education activist, and social entrepreneur for over 25 years. His e-learning programs and live training provide Essentials for life, careers, and entrepreneurs (CliffMichaels.com). From 1996-2004, Cliff was a member, education chair, forum trainer, and President of the Young Entrepreneurs’ Organization Los Angeles (known today as EO). He also launched EO’s first student mentor programs and philanthropy events. Cliff Michaels & Associates (real estate, mortgages, investments) has closed one billion dollars in transactions since 1992. Cliff was also Co-Founder of First Use (1999), a pioneering online platform that featured the world’s first digital-notary technology. A Southern California native, Cliff ’s passions include movies, music, yoga, animal rights, helping kids at risk, and raising the bar for global education.
