Over the last twenty-five years, legendary music producer and record man LA Reid—the man behind artists such as Toni Braxton, Kanye West, Rihanna, TLC, Outkast, Mariah Carey, Pink, Justin Bieber, and Usher—has changed the music business forever. In addition to discovering some of the biggest pop stars on the planet, he has shaped some of the most memorable and unforgettable hits of the last two generations, creating an impressive legacy of talent discovery and hit records.
Now, for the first time, he tells his story, taking fans on an intimate tour of his life, as he chronicles the fascinating journey from his small-town R&B roots in Cincinnati, Ohio, and his work as a drummer to his fame as a Grammy Award-winning music producer and his gig as a judge on the hit reality show, The X Factor. In Sing to Me, Reid goes behind the scenes of the music industry, charting his rise to fame and sharing stories of the countless artists he’s met, nurtured, and molded into stars. With fascinating insight into the early days of artists as diverse as TLC, Usher, Pink, Kanye West, and Justin Bieber, his story offers a detailed look at what life was like for stars at the start of their meteoric rise and how he always seemed to know who would be the next big thing.
What emerges is a captivating portrait from the inside of popular music evolution over the last three decades. Part music memoir, part business story of climbing to the top, this beautifully designed book, jam packed with photos, showcases Reid's trademark passion and ingenuity and introduces a multifaceted genius who continues to shape pop culture today.
Bobby Bones is the youngest inductee ever into the National Radio Hall of Fame alongside legends Dick Clark, Larry King, and Howard Stern. As "the most powerful man in country music" (Forbes), he has reached the peak of his profession and achieved his childhood dreams. Each weekday morning, more than five million fans tune in to his radio show.
But as Bobby reveals, a lot of what made him able to achieve his goals were mistakes, awkward moments, and embarrassing situations—lemons that he turned into lemonade through hard work and humility. In this eye-opening book, he’ll include ideas and motivations for finding success even when seemingly surrounded by impossible odds or tough failures. He also includes anecdotes from some of his famous friends—Andy Roddick, Chris Stapleton, Charlamagne Tha God, Charles Esten, Brooklyn Decker, Walker Hayes and Asa Hutchinson—who open up about their own missteps.
Bobby’s mantra is Fight. Grind. Repeat. A man who refuses to give up, he sees failure as something to learn from—and the recollections in this funny, smart book, full of Bobby’s brand of self-effacing humor, show how he’s become such a beloved goofball.