Only Ayoade can appreciate Ayoade's unique methodology. Only Ayoade can recognise Ayoade's talent. Only Ayoade can withstand Ayoade's peculiar scent. Only Ayoade can truly get inside Ayoade.
They have called their book Ayoade on Ayoade: A Cinematic Odyssey. Take the journey, and your life will never be the same again.
Ayoade on Ayoade captures the director in his own words: pompous, vain, angry and very, very funny.