Eat This, Not That! Supermarket Survival Guide: Thousands of easy food swaps that can save you 10, 20, 30 pounds--or more!

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Revised, expanded, and updated with all-new nutrition facts and information, Eat This, Not That! Supermarket Survival Guide is the ultimate authority on packaged foods, produce, and dairy and meat products when it’s time to go shopping for your family.
 
With more than 50,000 food products in the average supermarket, it’s no wonder shoppers feel confused and overwhelmed. How do they know what to buy to eat healthier and avoid packing on pounds? And as food prices skyrocket, how do consumers know they’re getting the best deals?
 
Eat This, Not That! Supermarket Survival Guide will steer buyers away from nutritional danger zones and protect them with the power of knowledge. On every page, readers will find easy-to-follow tips and nutrition facts that help them make the best choices for cutting calories, shedding pounds, and even saving money!
 
Based on extensive research and market reporting, Eat This, Not That! Supermarket Survival Guide finally puts the shopper in control of his or her family’s diet and health.
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About the author

David Zinczenko is the #1 New York Times bestselling author of Zero Belly Diet, Zero Belly Cookbook, Zero Belly Smoothies, and Zero Belly Breakfasts, and the co-author of the Eat This, Not That! franchise (which has sold more than eight million copies worldwide) and the Abs Diet book series. He is a health and wellness contributor at NBC News and has appeared on Today, Good Morning America, The Oprah Winfrey Show, and Rachael Ray and is the award-winning former editor in chief of Men’s Health and editorial director of Women’s Health, Prevention, and Best Life magazines. Zinczenko is also the founder and chief executive of Galvanized Media, where he oversees a number of life-changing wellness brands. He lives in New York City.
 
Matt Goulding is the former food editor of Men’s Health and the co-author of the New York Times bestselling Eat This, Not That! series. He has also written for The Wall Street Journal, The New York Times, Food & Wine, and New York. He divides his time between the Gothic Quarter of Barcelona and the open skies of rural North Carolina.
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Reviews

4.4
64 total
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Additional Information

Publisher
Galvanized Books
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Published on
Nov 11, 2014
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Pages
368
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ISBN
9781101884454
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Features
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Language
English
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Genres
Health & Fitness / Diet & Nutrition / Diets
Health & Fitness / Diet & Nutrition / Food Content Guides
Health & Fitness / Diet & Nutrition / Nutrition
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Content Protection
This content is DRM protected.
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Eligible for Family Library

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David Zinczenko
David Zinczenko and Matt Goulding build on the success of their wildly popular Eat This, Not That! series to create a complete morning-to-night, 365-day eating plan that will have you enjoying all your favorite foods—and help you shed pounds with ease.
 
Imagine a diet plan that lets you eat at Burger King, McDonald’s, Dunkin’ Donuts, and Olive Garden—and still strip away 10, 20, even 30 pounds or more. A diet plan that lets you order takeout pizza, whip up a box of macaroni and cheese, even reach into the freezer section for ice cream—and never worry about gaining weight or going hungry. A diet plan that lets you enjoy your most indulgent comfort foods whenever you want—and actually teaches you how to eat them more often! The Eat This, Not That! No-Diet Diet is the easiest, most revolutionary weight-loss plan ever created.
 
Whether you’re in the drive-through, the family restaurant, the supermarket aisle, or your own kitchen, you make dozens of decisions every day that affect your weight and your health. Now, those decisions will be a breeze.
 
Dana Bickelman of Waltham, Massachusetts, lost 70 pounds in one year, while still enjoying her favorite restaurants: Dunkin’ Donuts and Olive Garden. “Boys want to say hi to me now, and that’s awesome,” she exclaims. “I’ve never had this kind of attention before, and it’s wonderful.”
 
Michael Colombo of Staten Island, New York, lost 91 pounds in less than 9 months, while eating his favorite McDonald’s sandwiches—and skipping products labeled as “health food.” “It’s a lot easier than [I] thought,” he says. “My confidence has skyrocketed.”
 
Erika Bowen of Minneapolis, Minnesota, dropped 84 pounds in 17 months, just by shopping smarter in the supermarket. “There was a time when I refused to wear tank tops,” she says. “But now I’m very comfortable in my own skin, and I’m wearing things I’d never have worn before.”
 
No matter where you are or what you crave, you’ll be stunned to discover how easy losing weight can be.
David Zinczenko
NEW YORK TIMES BESTSELLER

Zero Belly Diet is the revolutionary new plan to turn off your fat genes and help keep you lean for life! Nutrition expert David Zinczenko—the New York Times bestselling author of the Abs Diet series, Eat This, Not That! series, and Eat It to Beat It!—has spent his entire career learning about belly fat—where it comes from and what it does to us. And what he knows is this: There is no greater threat to you and your family—to your health, your happiness, even your financial future.

Yes, you can: Change your destiny. Overcome your fat genes. Strip away belly fat and finally attain the lean, strong, healthy body you’ve always wanted.
 
With Zero Belly Diet, David Zinczenko reveals explosive new research that explains the mystery of why some of us stay thin, and why some can’t lose weight no matter how hard we try. He explains how some foods turn our fat genes on—causing seemingly irreversible weight gain—and uncovers the nine essential power foods that act directly on those switches, turning them to “off” and allowing for easy, rapid, and sustainable weight loss. And he shows how these foods help heal your digestive system, keeping those gene switches turned off and setting you up for a lifetime of leanness.
 
Other diets can help you lose weight, but only the Zero Belly diet attacks fat on a genetic level, placing a bull’s-eye on the fat cells that matter most: visceral fat, the type of fat ensconced in your belly. These fat cells act like an invading army, increasing inflammation and putting you at risk for diabetes, Alzheimer’s, arthritis, heart disease, and cancer. Visceral fat can also can alter your hormone levels, erode muscle tissue, increase your chances of depression, and destroy your sex drive. But you can turn the odds in your favor.
 
Zero Belly Diet shows you how to deactivate your fat genes, rev up your metabolism, banish bloat, and balance your digestive health, allowing you to easily build lean, strong stomach muscle and strip away unwanted belly fat without sacrificing calories or spending hours at the gym. The result: weight loss that is easier, faster, more lasting, and more delicious than you’d ever imagine.
 
You’ll be stunned and inspired by the results of an amazing 500-person test panel—men and women who lost weight quickly, and with ease, following the Zero Belly diet. In just the first 14 days:
 
Bob McMicken, 51, lost 16.3 pounds
Kyle Cambridge, 28, lost 15 pounds
Martha Chesler, 54, lost 11 pounds
Matt Brunner, 43, lost 14 pounds
 
Zero Belly Diet features a week-by-week menu plan, fifty tasty recipes, and a handy shopping list that leads to a minimum of cooking and plenty of feasting.
 
Best of all, Zero Belly Diet offers something more: freedom. Freedom from bloating, freedom from food deprivation, freedom from weight loss fads, freedom from stress. So say goodbye to your paunch and hello to a happier, healthier you!


From the Hardcover edition.
Matt Goulding
Winner of the 2017 IACP Award: Literary or Historical Food Writing

Gourmand World Cookbook Award Winner: Culinary Travel

Amazon Best Book of November (2016): Cookbooks, Food and Wine

Financial Times Best Books of 2017: Food and Travel

"Goulding is pioneering a new type of writing about food. His last book, Rice, Noodle, Fish, took an immersive approach to Japan that combined travel, social observation and food lore. His new book on Spain offers little cooking advice but an inquisitive foodie intellectual's experience." (Financial Times)

Crafted in the same “refreshing” (AP), “inspirational” (Publishers Weekly) and “impeccably observed” (Eater.com) style that drove Rice, Noodle, Fish, Roads & Kingdoms again presents a book that will change the way readers eat and travel abroad. The second in their series of unexpected and delightful gastro-tourism books, Grape, Olive, Pig is a deeply personal exploration of a country where eating and living are inextricably linked. As Anthony Bourdain said: “Any reasonable, sentient person who looks to Spain, comes to Spain, eats in Spain, drinks in Spain, they’re gonna fall in love. Otherwise, there’s something deeply wrong with you.”

Matt Goulding introduces you to the sprawling culinary and geographical landscape of his adoptive home, and offers an intimate portrait of this multifaceted country, its remarkable people, and its complex history. Fall in love with Barcelona’s tiny tapas bars and modernist culinary temples. Explore the movable feast of small plates and late nights in Madrid. Join the three-thousand-year-old hunt for Bluefin tuna off the coast of Cadiz, then continue your seafood journey north to meet three sisters who risk their lives foraging the gooseneck barnacle, one of Spain’s most treasured ingredients. Delight in some of the world’s most innovative and avant-garde edible creations in San Sebastian, and then wash them down with cider from neighboring Asturias. Sample the world’s finest acorn-fed ham in Salamanca, share in the traditions of cave-dwelling shepherds in the mountains beyond Granada, and debate what constitutes truly authentic paella in Valencia.

Grape, Olive, Pig reveals hidden gems and enduring delicacies from across this extraordinary country, contextualizing each meal with the stories behind the food in a cultural narrative complemented by stunning color photography. Whether you’ve visited Spain or have only dreamed of bellying up to its tapas bars, Grape, Olive, Pig will wake your imagination, rouse your hunger, and capture your heart.

Matt Goulding
David Zinczenko
TORCH FAT, LOOK YOUNGER, AND START LOSING YOUR BELLY—IN JUST 14 DAYS!

NBC News health and wellness contributor David Zinczenko, the #1 New York Times bestselling author of Zero Sugar Diet, Zero Belly Diet, the Abs Diet series, and the Eat This, Not That! series, discloses why some of us stay thin and some of us lose weight with ease—and reveals the secret to how you can stay lean for life. The answer lies within your metabolism, the body’s crucial, energy-burning engine that for so many of us is revving at less than half speed. With the help of this book, you can quickly and easily turn your metabolism into a fat-melting machine.
            
The Super Metabolism Diet features daily menus, handy shopping guides, a vast trove of amazing (though optional) workouts, and tons of delicious recipes—all designed to get your metabolism firing hotter than ever before! So say goodbye to bloat, harsh dieting, weight-loss fads, and even stress. Say bye-bye to belly fat and hello to a new and improved you.
            
The Super Metabolism Diet is built on five core pillars (captured in a handy acronym) to ensure that your body burns more energy and stores less fat: 
 
Super Proteins, Super Carbs, and Super Fats
Upping Your Energy Expenditure 
Power Snacks 
Essential Calories, Vitamins, and Minerals
Relaxing and Recharging

As Zinczenko reports: If you’re heavier than you want to be or moving sluggishly through your days, you don’t need to cut your favorite foods from your diet. You just need to up your intake of core proteins that will build more energy-burning muscle, consume the healthiest fats that help increase satiety and speed nutrients throughout your body, and reach for plenty of good-for-you carbs—yes, carbs!—that provide essential fiber.
           
The result will be a stronger, leaner, happier you. And you’ll be stunned at how good you look and feel in no time at all.
 
“You’ll see results almost immediately, never be hungry, and watch the weight keep coming off!”—Michele Promaulayko, editor in chief of Cosmopolitan and former editor in chief of Women’s Health
Matt Goulding
David Zinczenko
NEW YORK TIMES BESTSELLER • Lose up to 16 Pounds in 14 Days with Zero Belly Smoothies!
 
Watch the pounds disappear—with the press of a button! That’s all it takes to blend up a Zero Belly Smoothie, a unique mix of supernutrients that will flatten your gut, boost your metabolism, heal your digestive system, and turn off your fat genes for good.
 
With fat-burning proteins and a specially selected array of high-powered fruits and vegetables, Zero Belly Smoothies—based on the New York Times bestseller Zero Belly Diet—are the fastest and most delicious ways ever created to sip off the pounds!
 
Inside you’ll find a complete shopping guide, a bonus cleanse program, and more than 100 intensely flavorful recipes, including tasty green drinks, fresh and fruity smoothies, nutty, chocolatey shakes, and savory surprises.
 
Zero Belly Smoothies will help you
• Lose up to 16 pounds in 14 days.
• Melt away stubborn fat, from your belly first.
• Put an end to bloating and discomfort.
• Detox from unhealthy foods so you enjoy all-day energy.
• Turn off your fat storage genes and make long-term weight loss effortless.
• Look and feel younger and healthier than ever!
 
You’ll be stunned and inspired by the results of an amazing 500-person test panel—men and women who lost weight quickly, and with ease, following the original Zero Belly diet, which included many of these Zero Belly Smoothies. In just the first 14 days
Bob McMicken, 51, lost 16.3 pounds.
Kyle Cambridge, 28, lost 15 pounds.
Martha Chesler, 54, lost 11 pounds.
Matt Brunner, 43, lost 14 pounds.
 
Focusing your weight-loss efforts on drinks will help you quickly strip away flab in a number of ways. Here’s what makes Zero Belly Smoothies so effective:
 
1. They take the stress out of cooking and eating well.
Studies have shown that the more diverse your diet, the more likely you are to experience weight gain. In fact, those who ate the widest range of foods showed a 120 percent greater increase in waist circumference compared with those who had the least diversity. In other words, people who have the best success at weight loss pick a set number of foods and tend to stick to them. Zero Belly Smoothies allow you to do exactly that.
 
2. They crowd out the junk in your diet.
Zero Belly Smoothies come in all different flavors—chocolatey, fruity, green, and even savory—but they all have one thing in common: no added sugars. In a 2015 study in Sweden, researchers followed 42,400 men over the course of 12 years. They found that men who consumed at least two servings per day of sweetened beverages had a 23 percent higher risk of heart failure compared with those who did not.
 
3. They battle food allergies and reduce inflammation.
What’s also unique about Zero Belly Smoothies is that they are vegan: no milk, no yogurt, no whey protein. Plant-based protein powders are a low-sugar, high-fiber alternative to popular dairy-based supplements. A study by the University of Tampa that compared plant protein with whey found it to be equally as effective at changing body composition and boosting muscle recovery and growth!
 
4. They make you feel fuller longer!
Studies show that high-protein smoothies are highly effective at rushing nutrients to your muscles and that blended fruit drinks, which include all the fiber, will actually keep you fuller longer than fruit juices.


From the Trade Paperback edition.
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