Cheap fashion has fundamentally changed the way most Americans dress. Stores ranging from discounters like Target to traditional chains like JCPenney now offer the newest trends at unprecedentedly low prices. Retailers are producing clothes at enormous volumes in order to drive prices down and profits up, and they’ve turned clothing into a disposable good. After all, we have little reason to keep wearing and repairing the clothes we already own when styles change so fast and it’s cheaper to just buy more.
But what are we doing with all these cheap clothes? And more important, what are they doing to us, our society, our environment, and our economic well-being?
In Overdressed, Cline sets out to uncover the true nature of the cheap fashion juggernaut, tracing the rise of budget clothing chains, the death of middle-market and independent retailers, and the roots of our obsession with deals and steals. She travels to cheap-chic factories in China, follows the fashion industry as it chases even lower costs into Bangladesh, and looks at the impact (both here and abroad) of America’s drastic increase in imports. She even explores how cheap fashion harms the charity thrift shops and textile recyclers where our masses of clothing castoffs end up.
Sewing, once a life skill for American women and a pathway from poverty to the middle class for workers, is now a dead-end sweatshop job. The pressures of cheap have forced retailers to drastically reduce detail and craftsmanship, making the clothes we wear more and more uniform, basic, and low quality. Creative independent designers struggle to produce good and sustainable clothes at affordable prices.
Cline shows how consumers can break the buy-and-toss cycle by supporting innovative and stylish sustainable designers and retailers, refashioning clothes throughout their lifetimes, and mending and even making clothes themselves.
Overdressed will inspire you to vote with your dollars and find a path back to being well dressed and feeling good about what you wear.
Featuring the Integrity Index (a simplified way of identifying the ethics behind any piece of fashion) and an easy to use rating system, you'll learn to shop anywhere while building your personal style and supporting your values- all without sacrifice. Fashion is the last frontier in the shift towards conscious living. Wear No Evil provides a roadmap founded in research and experience, coupled with real life style and everyday inspiration.
Part 1 presents the hard-hitting facts on why the fashion industry and our shopping habits need a reboot.
Part 2 moves you into a closet-cleansing exercise to assess your current wardrobe for eco-friendliness and how to shop green.
Part 3 showcases eco-fashion makeovers and a directory of natural beauty recommendations for face, body, hair, nails, and makeup.
Style and sustainability are not mutually exclusive. They can live in harmony. It's time to restart the conversation around fashion—how it is produced, consumed, and discarded—to fit with the world we live in today. Pretty simple, right? It will be, once you've read this book.
Wear No Evil gives new meaning—and the best answers—to an age-old question: “What should I wear today?”