Discover how to listen, search, and scope out your Google+ environment…connect and network with Circles…create, teach, shorten sales cycles, and close business with Hangouts…collaborate on Pages to make your offerings even more valuable…build a winning business profile…use Events…leverage Google+ integration with Google Search…add value to your client's day…attract qualified referrals…and a whole lot more.
Google+ social networking gives your small business a huge potential advantage over your slower, less clued-in competitors. Grab that advantage right now, with Google+ for Small Business !
The important stuff you need to knowMassage your profile. Control what the public, specific groups, or certain individuals can see about you.Move in the right circles. Assign folks to different groups and share the right stuff with the right people.Jump into streams. Get all the updates, pictures, and links from people you know.Host hangouts. Organize and attend group video chats.View and share photos. Make them available to whomever you like—whether or not they’re Google+ members.Get notifications. Monitor what others do (and share about you) on Google+.Go mobile. Use Google+ on your Android, iPhone, or mobile web browser.
Tips point out shortcuts and solutions
Cautions help you avoid common pitfalls
Notes provide additional information
Plain English definitions explain new terms
10 minutes is all you need to learn how to…Create a great Google+ profile, fast! Understand Google’s new privacy changes and regain control of your privacy Navigate Google+ easily using the new Google+ sidebar ribbon Use Circles to control exactly what you share and who you share it with Design Google+ pages that attract customers to your business or brand Find interesting, relevant content easily with Google+ search Control your conversation streams with new notification controls Discover Google+’s exciting new photo-sharing and enhancement tools Collaborate in real time through Google+’s improved Hangouts features Connect from your Android smartphone, iPhone, iPad, or other mobile device Play the latest social games on Google+
Haven't used Google+ before (or even Facebook)? No sweat: Pitman gently acclimates you, writing from the viewpoint of a non-profit pro who knows you already have a full-time job! You'll find expert tips for everything from uploading images to getting board buy-in. Next, you'll walk through using Google+ to improve your entire donor relations cycle: research, engage, ask, and love. Pitman helps you discover what people are already saying about your cause–and then respectfully engage, involve, and thank them. To make it all 100% real, "Putting It Into Practice" sections interview leading non-profit Google+ practitioners–including a Monterey Bay Aquarium innovator who's achieved truly amazing results. Whether you're a fundraising specialist, non-profit marketer, manager, or executive director, this book empowers you with today's #1 new secret of fundraising success: Google+.
Something more than a text message, something less than a phone call, not engaging in these new types of online social messaging could mean you are missing out on the action without either "friends" or "followers". Business, leisure and everything in-between is covered and this guide walks the uninitiated through setup to maintenance and gives you the skills to make your pages lively and relevant to the people you know or work with, and the folk you're about to meet or reach out to.
The term "social media" covers an ever-expanding suite of apps, blogs and wikis, but this book focuses on the most popular, and personal, forms of social media: Facebook and Twitter. Significant attention is also paid to Google+, the latest direct challenge to Facebook's overwhelming dominance of social networking.
Start connecting now with The Rough Guide to Social Media for Beginners.
Now available in ePub format.
Google+ is Google's social network that has the social media world abuzz with excitement. With Google tools like YouTube, Picasa, Blogger, and Picnik being integrated with Google+, marketers will find Google+ is the best way to reach the long-time users of Google?s other tools. Google+ expert Jesse Stay shows you how to create and maximize your Google+ presence to connect with your customers.Explains how to sign up for your account and set up your brand profile Shows you how to use Circles, craft targeted messages for the Stream, and add multimedia features to your posts Helps you discover content and the value of the +1 button Shows you how to be mindful of SEO, so that your Google+ brand page can be found Addresses using Google+ to launch a product or promote an event
Confidently enter the exciting new Google+ social neighborhood with Google+ Marketing For Dummies.
Set up your profile. Create and manage your circles. Share links, photos, video—even your location (or not). Take control of your stream, including how to mute and block unwanted posts. Join a hangout or start one yourself. Share notes, Google Docs, and your screen in a hangout.
Upload photos and create and manage albums.
Go mobile with Google+ apps for iOS and Android. To keep up with Google’s constantly changing social site, check out www.peachpit.com/googleplusguide for news on updates to Google+.
Unlike other social networks, Google+ allows photographers to upload, personalize, and update images easily. The Google+ interface is intuitive and attractive—images appear large and uncropped in the stream, preserving their original integrity; and the infinite scrolling feature creates a fluid, enjoyable photo browsing experience. In addition, the Google+ interface is built to encourage social interaction, not in miniature sound bites, but in full-length discussions with diverse groups of people. Users can build circles to connect with just those they want to include in different conversations, and they can use the Hangouts feature to talk with other users in real time from anywhere in the world.
With this book, you'll see why Google+ has quickly become the most inspiring and interactive social network for photographers, and you'll learn how to leverage Google+ to build a following and connect with other photographers–and potential customers. Explains how to effectively showcase your work for the vibrant and growing Google+ photography community Shows how to upload, organize, and share your images; and hone your skills through photo-critique circles Features interviews with leading photographers who share their own photos and tips on how to make the most of Google+ to build an online presence
Although there are many books on social media, this volume is unique because it presents complete teaching scripts that can be adapted for various classroom situations along with general guidelines and tips. You'll find general advice on social media as well as suggestions for getting support for the program, creating a syllabus tailored to community needs, and planning class format and logistics. Entire chapters cover Twitter, Facebook, LinkedIn, Foursquare, Pinterest, Yelp, and Google+, explaining how these sites work and how to use them to your advantage, as well as some of the privacy and safety concerns surrounding them and how they are trending. Class variations such as Twitter for Business and How to Plan Your Trip Online are also discussed, as are other classes to consider—for example, Tumblr and Instagram—and how to develop them.
Google+ has lot many things to offer whether you would like to:
1. Improves your search engine ranking
2. Video chat with customers, colleagues and media — for free
3. Wants to get answers to questions or elicit customer feedback
4. Looking to connect with other businesses-B2B marketing
5. Wants to promote brand awareness
6. Looking for a potentially powerful PR tool
7. Need to advertise promotions
8. Wants fast and easy domestic and cross-border sharing [of documents, images and so on] OR
9. Want to get your message to the right audience with just a click
Google+ Simplified is the answer to all your questions if you are wondering how to best use Google+ to enhance your marketing!