The Evaluation of Yves Saint Laurent Beauty

· GRIN Verlag
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Ebook
24
Pages
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About this ebook

Essay from the year 2016 in the subject Business economics - Offline Marketing and Online Marketing, grade: 84, Roehampton University London (University), course: Business Management and Entrepreneurship, language: English, abstract: This essay will analyse one product, branding and packaging problems of Yves Saint Laurent Beauty, it will explore the extent to which the brand is successful, evaluate the threats it faces and it will give some advice regarding the development of new products.

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About the author

My name is Herman Tubanza and I was born and grew up in France (Creteil). I did a business management and entrepreneurship bachelor at Roehampton university. I would define myself as an active person, spending my days at library, charity events and my football trainings. I am a person with a pure determination and ambition, despite difficulties I always try very hard to achieve my goals. Since a young age, I knew how to make and use the money, which help me to execute personal projects such as organising events or developing a small fast food start-up "Bolia Mataba" in France. I want to use my passion in business and entrepreneurship to work in a new hopeful start-up in any sector, with an aim to contribute as much as possible in the company subsequently I desire to set up my own company when I will be an experienced businessman.

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