Rain: What a Paperboy Learned About Business

Sold by John Wiley & Sons
Free sample

RAIN is the first business parable written by bestselling businessbook author Jeffrey J. Fox. The parable follows a young New Englandpaperboy, named Rain, as he learns the business of being inbusiness and quickly becomes the best paperboy in town.

Through a series of humorous poignant vignettes, Jeff illustratesforty "rainmaker" business lessons that can be applied to not onlypaperboys, but anyone in business and sales. Rain's time as apaperboy proves to be just as valuable as getting an MBA.

As with Jossey-Bass' popular Lencioni business fables, the formatfor Rain includes an actionable business model at the end of thebook with instant takeaways and practical advice.
Read more

About the author

The author Jeffrey J. Fox is the founder and president of Fox & Company, Inc., a marketing consulting firm that specializes in marketing strategy development, innovation, enhancement, and selling skills training. In addition, Fox is a popular speaker and the acclaimed author of a series of hard-hitting international business best-sellers, How to Become CEO, How to Become a Rainmaker, and Secrets of Great Rainmakers among others.
Read more
1 total

Additional Information

John Wiley & Sons
Read more
Published on
Feb 4, 2009
Read more
Read more
Read more
Read more
Business & Economics / General
Read more
Content Protection
This content is DRM protected.
Read more
Read Aloud
Available on Android devices
Read more

Reading information

Smartphones and Tablets

Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.

Laptops and Computers

You can read books purchased on Google Play using your computer's web browser.

eReaders and other devices

To read on e-ink devices like the Sony eReader or Barnes & Noble Nook, you'll need to download a file and transfer it to your device. Please follow the detailed Help center instructions to transfer the files to supported eReaders.
Now Updated and with New Success Tips!

The Great Boss Simple Success Formula:
Companies Do What the Boss Does Groom 'Em, or Broom 'Em Hire Slow, Fire Fast Don't Be Tired The Rule of the Ds Delegate Down, Down, Down Don't Hire a Dog and Bark Yourself Don't Shoot from the Lip Never Be Little, Never Belittle Listen to Phonies, Fools, and Frauds Don't Check Expense Accounts "Quit" Is for Scrabble® It's Okay to Be QuirkyDid you ever have a great boss? Everyone should have one, but not enough people do. If you're a boss, or hope to become one, or have a less-than-great boss, then this is the book that could change your career--and your life.

In times like these, being a great boss can be harder than ever. If you want surprising and useful advice on how to handle the tough stuff--from having to fire a long-time employee to being a new boss with a demoralized team--the stories, observations, and advice contained in this gem of a book will set your feet in the right direction. And if you just want advice on living up to the legend who preceded you in the job, or even ways to emulate someone who was a great boss to you, Jeffrey Fox has gathered anecdotes from some of the mightiest and most respected bosses in America. The bestselling author who brought you How to Become CEO and How to Become a Rainmaker knows the territory about which he speaks.

Fox is the master of the counterintuitive angle. For every boss who has implied "I know what's best, that's why I'm the boss," Fox counsels, "Listen to Phonies, Fools, and Frauds" and "Don't Check Expense Accounts." His stories from bosses who have cared equally for employees' lives and the bottom line will inspire you to see that profit counts, but so do camaraderie, motivation, and a great place to work.

In a time of considerable corporate downsizing, it's more important than ever for bosses to surround themselves with motivated employees. Jeffrey Fox's How to Become a Great Boss will have a place on the shelves of top brass everywhere who want to remain leaders of their pack.
How companies turn value-added into real profits
The Dollarization Discipline shows organizations and marketers howto effectively communicate the economic value created by theirproducts and services. Too often, when companies compete usingconventional sales and marketing approaches, they force customersto make financial decisions (how much to spend), based onnon-financial arguments (product features and benefits). On thisplaying field, the company that can show true financial advantagein real dollars and cents wins every time. This book offers astep-by-step strategy for doing just that.
Every day, good companies suffer because they create value forcustomers but aren't able to keep their fair share. This is becausemost marketers can't fully explain the value customers get fromtheir products, and the argument falls to the lowest commondenominator-price. The solution is an approach to sales andmarketing that goes beyond articulating features and benefits, butcalculates the monetary value a customer receives from a product orservice. This enables the seller to price the product as a truereflection of its value-and also let's the seller prove it to thecustomer!
With real case studies and detailed, step-by-step guidance oneffective dollarization, The Dollarization Discipline finallyoffers a practical, straightforward way for marketers and businessleaders to prove the value of their "value-added."
Jeffrey J. Fox (Gilford, New Hampshire) is the founder andPresident of Fox & Company, Inc., a marketing consulting firm.Fox is also the author of the bestsellers How to Become a CEO, Howto Become a Rainmaker, and How to Become a Great Boss. Richard C.Gregory (Farmington, Connecticut) is a Senior Consultant with Fox& Company.
©2018 GoogleSite Terms of ServicePrivacyDevelopersArtistsAbout Google|Location: United StatesLanguage: English (United States)
By purchasing this item, you are transacting with Google Payments and agreeing to the Google Payments Terms of Service and Privacy Notice.