“Inspired, generous and filled to the brim with action--your action. Go!” - Seth Godin, Author, The Icarus Deception
“WARNING: This book will radically transform your thinking.” - Matt R Johnson, Director of Cyber Security for a major global financial institution, London, UK
“This is a great book! Jen is a personal trainer for your brain - and we all need that.” - Andrew Griffiths, Australia’s #1 Small Business and Entrepreneurial Author
“Five out of five! A highly enjoyable and beautifully illustrated book.” - Dr Nik Whitehead, Lecturer, University of Wales: Trinity St David, UK
There is no currency in circulation today that wasn't first birthed by an IDEA. What would just one brilliant and original idea be worth to you in your lifetime? How about a dozen?
Ideation expert Jen Fraser reveals a range of innovative and exciting new ways to solve problems and come up with incredible ideas - helping you to change your life forever and make a real impact on the world. Take for example, the gaping chasm between what we believe to be impossible, and what can actually be achieved. In 2012, the aviation industry globally was estimated to be worth more than $700 billion. That's not a bad result for an industry based on an idea which was once known to be utterly impossible: human flight.
Not since Napoleon Hill's masterpiece 'Think and Grow Rich' has there been a book as game-changing and so easy to understand, yet filled to bursting with inspirational stories, effective techniques, tips and tricks to expand your imagination and bring better quality ideas to life.
Jen Fraser is The Ideation Expert and founder of Ideation Training. She transforms people into ideas engines for corporate organisations across Australia.
Fraser has worked at the coalface of creativity, spanning a 15 year international career in which she delivered quality design solutions for Fortune 500 clients.
Endorsed by Seth Godin, her award winning book ‘Everyone’s a Genius’, not only shows readers how to think outside the box, it actually shifts your mental gears into inventor’s mode while you read it.
Do you want more out of your life and your job with less effort and better results? Have you ever felt that there just has to be a better way to get there? If so, you're not alone. Millions of people, just like you, are faced with many challenges in their professional and personal lives on their journey to success. Superpower! takes you on a journey where you'll discover seven principles that will help you solve problems faster, make better decisions, and improve your professional and personal life.
Develop the common sense insights and critical thinking strategies to unlock your personal power and performance at work and in life.Leverage common sense insights to develop your critical thinking and decision making skills, thus improving your performance and results in the business world Discover ways to make better decisions, implement them faster, get more done with less effort, and enjoy a better quality of life at work
In today's competitive, information-overloaded, and challenging economic conditions, there is no such thing as job security—only skills security. The more you learn, the more you can earn and this book gives you the ultimate roadmap for how to think, act, and perform with less effort and better results.
The War of Art identifies the enemy that every one of us must face,
outlines a battle plan to conquer this internal foe, then pinpoints just
how to achieve the greatest success.
The War of Art emphasizes the resolve needed to recognize and
overcome the obstacles of ambition and then effectively shows how to
reach the highest level of creative discipline.
Think of it as tough love . . . for yourself.
In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the technology actually offers improvements in productivity. The challenge for innovators and marketers is to narrow this chasm and ultimately accelerate adoption across every segment.
This third edition brings Moore's classic work up to date with dozens of new examples of successes and failures, new strategies for marketing in the digital world, and Moore's most current insights and findings. He also includes two new appendices, the first connecting the ideas in Crossing the Chasm to work subsequently published in his Inside the Tornado, and the second presenting his recent groundbreaking work for technology adoption models for high-tech consumer markets.
Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?
These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first “owner’s manual” for creating a successful platform business.
Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy.
As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.