Public Speaking for Authors, Creatives and Other Introverts: Second Edition

The Creative Penn
Free sample

Are you an author or creative preparing for success? Do you want to learn to speak effectively in front of an audience?

All successful creatives have to speak and present in public, whether that's at a festival, on a podcast or radio show, or as part of earning multiple streams of income.


But you don’t have to be like Tony Robbins, bouncing around on stage with a booming voice and larger than life personality.


You just have to be you and tell your story in your own way.


In this book, I'll share everything I know as a professional speaker, author and introvert. It includes the practicalities of speaking, as well as mindset issues like anxiety, plus the business side if you want to make speaking an income stream. You will discover:


PART 1: Practicalities of Speaking


Types of speaking, deciding on your topic, preparation, managing your energy, tips for slide packs, handouts, workbooks and more, personal presentation, giving the talk, managing people, panels, feedback and testimonials, performance tips, improving your speaking over time


PART 2: Mindset


Tackling anxiety, growing your confidence and authenticity


PART 3: The Speaking Business


How to get speaking events, running your own events, marketing, generosity and networking with others, your speaker brand, website and speaker's page, professional photos, email marketing, content marketing, social media, video, audio, how much to charge, increasing your revenue streams, financial considerations.


If you want to learn how to speak effectively in front of an audience, sample or buy now.

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Additional Information

Publisher
The Creative Penn
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Published on
Oct 1, 2019
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Pages
188
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ISBN
9781913321079
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Language
English
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Genres
Language Arts & Disciplines / Authorship
Language Arts & Disciplines / Public Speaking
Self-Help / Personal Growth / Success
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Content Protection
This content is DRM protected.
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Read Aloud
Available on Android devices
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Eligible for Family Library

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Public Speaking...your shortcut to distinction. Dale Carnegie, the father of modern public speaking training, had a long list of students whose rise to prominence demonstrated that public speaking is, indeed, a shortcut to distinction. This continues to hold true. In every class, club, community, county, country, or even continent, men and women who can express themselves well in public, find themselves on the fast-track to success.

The parade of individuals who have risen from obscurity to public prominence on the strength of their public speaking abilities include the following: Abraham Lincoln, Winston Churchill, Sojourner Truth, Nelson Mandela, Dr. Martin Luther King Jr., Malcolm X, Hillary Clinton, Cornel West, Junichiro Koizumi, Barack Obama, Barbara Jordan, and Anthony Robbins.

Guaranteed Formula for Public Speaking Success will allow you to: 1) Discover a variety of concrete techniques to become a versatile speaker, 2) Improve your speaking skills quickly, 3) Master impromptu speaking skills, and 4) Review the ingredients of a winning speech.

About the Author
Everett Ofori, MBA (Heriot-Watt University, Scotland), has extensive experience as an instructor of English as a Second Language, Writing, and Public Speaking. He has provided training in communication for consultants and staff at companies such as Goldman Sachs, Disney Japan, Mizuho Corporate Bank, JP Morgan, McKinsey, Accenture, and ExxonMobil. Everett is a longstanding member of Toastmasters International and holds the Advanced Communicator Silver designation.

Would you like to make a living with your writing?

This book will show you how.

I spent 13 years working as a cubicle slave in the corporate world. I was miserable in my job and my creativity was stunted by the crushing daily grind.

Then I started writing books and blogging, using my words to create products and attract readers. In September 2011, I left my corporate job to become a full-time author and creative entrepreneur and since then I've grown my business year on year, all based on my writing. More importantly, I'm finally living the happy life I always wanted.

I'm not a Kindle or blogging millionaire and this is not a get rich quick scheme. But I will share with you how I make a multi-six-figure income from writing books, blogging and marketing in an ethical manner.

We're living in the best time ever to make a living with your writing! Read on to learn more.

The book includes the following Table of Contents:

Overview of how I make a living and income split

First principles

Tips on writing and productivity

Tips on mindset


Part 1: How to make money from books

It's not just one book

Your publishing options: Traditional publishing

Changes in the publishing industry

Your publishing options: Becoming an indie author

How to self-publish an ebook

How to self-publish a print book

How to self-publish an audiobook


Part 2: How to make money online in other ways

A business powered by content marketing

Product sales

Affiliate income

Consulting or coaching

Professional speaking

Advertising and sponsorship

Freelance writing

Tips for content marketing


The transition and your next steps

Plus/ Companion Workbook so you can answer the questions in the book for yourself.

If you'd like to make a living with your writing, click to sample or buy now.

Are you ready to take the next step in your author journey?

Art for the sake of art is important. Writing for the love of it, or to create something beautiful on the page, is absolutely worthwhile and critical to expand the sum of human expression.

But I’m not here to talk about creativity or the craft of writing in this book. My aim is to take the result of your creativity into the realm of actually paying the bills.

To take you from being an author to running a business as an author.

I was a business consultant for 13 years before I gave up my job in September 2011 to become a full-time author-entrepreneur. I worked for large corporates and small businesses, implementing financial systems across Europe and Asia Pacific.

I’ve also started a number of my own businesses ”" a scuba dive charter boat in New Zealand, a customized travel website, a property investment portfolio in Australia as well as my freelance consultancy. I’ve failed a lot and learned many lessons in my entrepreneurial life and I share them all in this book.

In the last six years of being an author, through tempestuous changes in the publishing world, I've learned the business side of being a writer and I now earn a good living as an author-entrepreneur. I’m an author because it's my passion and my joy but also because it's a viable business in this age of global and digital opportunity.

In the book, you will learn:

Part 1: From Author To Entrepreneur

The arc of the author’s journey, definition of an author-entrepreneur, deciding on your definition of success. Plus/ should you start a company?

Part 2: Products and Services

How you can turn one manuscript into multiple streams of income by exploiting all the different rights, various business models for authors and how to evaluate them, information on contracts, copyright and piracy. Plus/ putting together a production plan.

Part 3: Employees, Suppliers and Contractors

The team you need to run your business. Your role as author and what you’re committing to, as well as co-writing. Editors, agents and publishers, translators, book designers and formatters, audiobook narrators, book-keeping and accounting, virtual assistants. Plus/ how to manage your team.

Part 4: Customers

In-depth questions to help you understand who your customers are and what they want, as well as customer service options for authors.

Part 5: Sales and Distribution

How to sell through distributors and your options, plus all the information you need to sell direct. ISBNs and publishing imprints ”" do you need them? Plus/ your options for pricing.

Part 6: Marketing

Key overarching marketing concepts. Book-based marketing including cover, back copy and sales pages on the distributors. Author-based marketing around building your platform, and customer-based marketing around your niche audience and targeted media.

Part 7: Financials

Revenues of the author business and how to increase that revenue. Costs of the author business and funding your startup. Banking, PayPal, accounting, reporting, tax and estate planning.

Part 8: Strategy and Planning

Developing your strategy and business plan. Managing your time and developing professional habits. The long-term view and the process for becoming a full-time author. Plus/ looking after yourself.

Part 9: Next Steps

Questions from the book to help you work out everything to do with your business, plus encouragement for your next steps.

Appendices, Workbook and Bonus Downloads including a workbook and business plan template.

If you want to go from being an author to running a business as an author, download a sample or buy now.

Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. This ability is the single greatest skill that will help you accomplish your dreams. Many people have a fear of public speaking or are insecure about their ability to give a successful presentation. Now public speaking coach and bestselling author Carmine Gallo explores what makes a great presentation by examining the widely acclaimed TED Talks, which have redefined the elements of a successful presentation and become the gold standard for public speaking. TED ? which stands for technology, entertainment, and design ? brings together the world's leading thinkers. These are the presentations that set the world on fire, and the techniques that top TED speakers use will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking.

In his book, Carmine Gallo has broken down hundreds of TED talks and interviewed the most popular TED presenters, as well as the top researchers in the fields of psychology, communications, and neuroscience to reveal the nine secrets of all successful TED presentations. Gallo's step-by-step method makes it possible for anyone to deliver a presentation that is engaging, persuasive, and memorable.

Carmine Gallo's top 10 Wall Street Journal Bestseller Talk Like TED will give anyone who is insecure about their public speaking abilities the tools to communicate the ideas that matter most to them, the skill to win over hearts and minds, and the confidence to deliver the talk of their lives.

The opinions expressed by Carmine Gallo in TALK LIKE TED are his own. His book is not endorsed, sponsored or authorized by TED Conferences, LLC or its affiliates.

Do you want to successfully self-publish in ebook, print or audiobook formats?

There are thousands of new books being published every day, but many self-published books quickly sink to the bottom of the pile.

Many authors are frustrated because there are so many options for self-publishing, and they don't know which one to choose or what will be best for their book.

Others spend thousands of dollars to publish and end up broken-hearted with the result. 

But it doesn't have to be this way. 

I've spent the last ten years self-publishing bestselling fiction and non-fiction books and in 2011, I left my day job to become a full-time author-entrepreneur. I've made lots of mistakes along the way, but through the process of self-publishing 27 books, I've learned the most effective way to publish and market your books. In this book, I'll share everything with you.

The book includes: 

- What you need to know before you self-publish 

- Why self-publishing an ebook is a good idea

- How to format an ebook 

- Exclusivity and going direct

- How to self-publish an ebook 

- Why self-publish a print book 

- Print-on-demand will change your life

- What you need to know before you print 

- How to self-publish a print book

- What to do if you want help with the publishing process

- How to self-publish an audiobook

- After self-publishing 

- How much does it cost to self-publish? 

- How do you get paid when you self-publish? 

- Book marketing principles 

- How to market fiction 

- How to market non-fiction 

Plus, links to more useful resources. 

If you're ready to successfully self-publish, then download a sample or buy now.

Updated: April 2019 with a new chapter on how to self-publish an audiobook

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