The AIGA Guide to Careers in Graphic and Communication Design

Bloomsbury Publishing USA
Free sample

What graphic design is, what designers need to know, and who becomes a designer have all evolved as the computer went from being a tool to also becoming our primary medium for communication. How jobs are advertised and how prospective candidates communicate with prospective employers have changed as well, as has the culture and context for many workplaces, requiring new approaches for how to find your first (and last) position.

Through clear prose, a broad survey of contexts where designers find themselves in the present day, and interviews with designers, The AIGA Guide to Careers in Graphic and Communication Design is an invaluable resource for finding your place in this quickly changing and growing field.

The book includes interviews with over 40 designers at all levels working in-house and out-of-house in studios, consultancies, or alone, including: Nicholas Blechman, The New Yorker; Rob Giampietro, Google; Njoki Gitahi, IDEO; Hilary Greenbaum, Whitney Museum; Holly Gressley, Vox Media; Cemre Güngör, Facebook; Natasha Jen, Pentagram; Renda Morton, The New York Times; and Alisa Wolfson, Leo Burnett Worldwide.
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About the author

Juliette Cezzar is a designer, educator, and author based in New York City. She is an Assistant Professor of Communication Design at The New School's Parsons School of Design, USA, where she directed the BFA design programs from 2011–14. She also served as president of AIGA/NY from 2014–16.

AIGA is the oldest and largest professional organization for designers in the United States. Founded in 1914 as the American Institute of Graphic Arts, its members now practice all forms of design, from strategic consulting to business design strategy, creative direction, branding, visual design, information design, customer experience design, interactive and motion design, and education.
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Additional Information

Publisher
Bloomsbury Publishing USA
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Published on
Mar 8, 2018
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Pages
224
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ISBN
9781501323676
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Language
English
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Genres
Business & Economics / Careers / General
Business & Economics / Careers / Job Hunting
Design / Graphic Arts / Commercial & Corporate
Design / Graphic Arts / General
Education / Counseling / Career Development
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Content Protection
This content is DRM protected.
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Read Aloud
Available on Android devices
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#1 New York Times Bestseller 

An inspiring and thought-provoking graduation gift: At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage 

Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve.

In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.


"Designing Your Life walks readers through the process of building a satisfying, meaningful life by approaching the challenge the way a designer would. Experimentation. Wayfinding. Prototyping. Constant iteration. You should read the book. Everyone else will." 
—Daniel Pink, bestselling author of Drive
 
“This [is] the career book of the next decade and . . . the go-to book that is read as a rite of passage whenever someone is ready to create a life they love.”
—David Kelley, Founder of IDEO

“An empowering book based on their popular class of the same name at Stanford University . . . Perhaps the book’s most important lesson is that the only failure is settling for a life that makes one unhappy. With useful fact-finding exercises, an empathetic tone, and sensible advice, this book will easily earn a place among career-finding classics.”
—Publishers Weekly
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