Complete MBA For Dummies: Edition 2

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Want to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today’s most innovative business strategies. From management to entrepreneurship to strategic planning, you’ll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing.

This fun, easy-to-access guide is full of useful information, tips, and checklists that will help you lead, manage, or participate in any business at a high level of competence. You’ll find out how to use databases to your advantage, recognize and reward your employees, analyze financial statements, and understand the challenges of strategic planning in a global business environment. You’ll also learn the basic principals of accounting, get a grip on the concepts behind stocks and bonds, and find out how technology has revolutionized everything from manufacturing to marketing. Discover how to:

  • Know and respond to your customers’ needs
  • Handle budgets and forecasts
  • Recruit and retain top people
  • Establish and run employee teams
  • Use Sarbanes-Oxley to your company’s advantage
  • Negotiate with the best of them
  • Build long-term relationships with clients
  • Avoid common managerial mistakes
  • Improve cash flow
  • Market your products and services
  • Make the most of your advertising dollar

Once you know what an MBA knows, the sky’s the limit. Read The Complete MBA For Dummies, 2nd Edition, and watch your career take off!

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About the author

Dr. Kathleen Allen directs the USC Marshall Center for Technology Commercialization and is the author of several books on entrepreneurship.

Peter Economy has authored or co-authored several books including Consulting For Dummies.

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Additional Information

John Wiley & Sons
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Published on
Feb 9, 2011
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Best For
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Business & Economics / Education
Political Science / Public Affairs & Administration
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Content Protection
This content is DRM protected.
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Make your mark in the world of management

Good management is vital to the success of every business but being a good manager isn't always easy. This book offers you expert advice on hiring the right staff, building effective teams, resolving office politics and maintaining your own work/life balance. Inside you'll find examples and guidance to help you identify the styles of management you need to succeed and to deal with the challenges of being a manager today.

Be the best – learn great techniques for coaching, mentoring and inspiring your employees to perform at their best

Get to the point – set goals and targets, and discover how to manage people and projects

Connect with others – use effective communication skills and discover the best ways to convey your messages

Get political – assess a wide range of management risks and learn key techniques for dealing with office politics

Become a 21st-century manager – harness the power of technology and use it to help with budgeting and accounting

Open the book and find:

How to take the first steps into management

Advice on being a truly great interviewer

Techniques on developing and mentoring employees

Guidance on juggling priorities

Why understanding your stakeholders is vital

A guide to 21st-century functions of management

Learn to:

Use the latest management techniques, tools and technology

Develop leadership skills and integrate them into your management style

Manage a business and team through difficult times

Become a great global manager

A complete set of tools for applying entrepreneurial strategies and techniques to your nonprofit

As a follow-up to their book Enterprising Nonprofits, the authors of Strategic Tools for Social Entrepreneurs provide a full set of practical tools for putting the lessons of business entrepreneurship to work in your nonprofit. The book offers hands-on guidance that helps social sector leaders hone their entrepreneurial skills and carry out their social missions more effectively than ever before. This practical and easy-to-use book is filled with examples, exercises, checklists, and action steps that bring the concepts, frameworks, and tools to life. Detailed explanations of all the tools and techniques will help you personalize and apply them to your nonprofit organization-making it stronger, healthier, and better able to serve the needs of our communities.

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