This fun, easy-to-access guide is full of useful information,tips, and checklists that will help you lead, manage, orparticipate in any business at a high level of competence.You’ll find out how to use databases to your advantage,recognize and reward your employees, analyze financial statements,and understand the challenges of strategic planning in a globalbusiness environment. You’ll also learn the basic principalsof accounting, get a grip on the concepts behind stocks and bonds,and find out how technology has revolutionized everything frommanufacturing to marketing. Discover how to:
Once you know what an MBA knows, the sky’s the limit. ReadThe Complete MBA For Dummies, 2nd Edition,and watch your career take off!
Dr. Kathleen Allen directs the USC Marshall Center for Technology Commercialization and is the author of several books on entrepreneurship.
Peter Economy has authored or co-authored several books including Consulting For Dummies.
Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why.Get a high-level view of story mapping, with an exercise to learn key concepts quicklyUnderstand how stories really work, and how they come to life in Agile and Lean projectsDive into a story’s lifecycle, starting with opportunities and moving deeper into discoveryPrepare your stories, pay attention while they’re built, and learn from those you convert to working software
So you want to write a novel? Great! That’s aworthy goal, no matter what your reason. But don’t settle forjust writing a novel. Aim high. Write a novel that you intend tosell to a publisher. Writing Fiction for Dummies is acomplete guide designed to coach you every step along the path frombeginning writer to royalty-earning author. Here are some thingsyou’ll learn in Writing Fiction for Dummies:Strategic Planning: Pinpoint where you are on theroadmap to publication; discover what every reader desperatelywants from a story; home in on a marketable category; choose fromamong the four most common creative styles; and learn theself-management methods of professional writers.Writing Powerful Fiction: Construct a storyworld that rings true; create believable, unpredictable characters;build a strong plot with all six layers of complexity of a modernnovel; and infuse it all with a strong theme.Self-Editing Your Novel: Psychoanalyze yourcharacters to bring them fully to life; edit your story structurefrom the top down; fix broken scenes; and polish your action anddialogue.Finding An Agent and Getting Published: Writea query letter, a synopsis, and a proposal; pitch your work toagents and editors without fear.
Writing Fiction For Dummies takes you from being awriter to being an author. It can happen—if youhave the talent and persistence to do what you need to do.
Being a manager can be an intimidating and challenging task.Managing involves teaching new skills to employees, helping land anew customer, accomplishing an important assignment, increasingperformance, and much more. The process of management can be verychallenging at times, but it can also bring you a sense offulfillment that you never imagined possible.
Managing For Dummies, 3rd Edition is perfect for alllevels of managers. This clearly written, easy-to-understand guidegives you practical advice on the most important aspects ofmanaging, such as delegating as opposed to ordering, improvingemployees' performances, getting your message across, understandingethics and office policies, team building and collaboration, andmuch more.Tips and advice for new and experienced managersAll-new chapters on employee encouragement and corporate socialresponsibilityGuidance on managing employees by leveraging the power of theInternet
Managing in today's lightning-speed business world requires thatyou have the latest information and techniques for getting the jobdone. Managing For Dummies, 3rd Edition provides you withstraightforward advice and up-to-the-minute strategies for dealingwith anything that comes your way.