The Growth Strategies of Hotel Chains: Best Business Practices by Leading Companies
Feb 2006 · Routledge
4.0star
2 reviews
Ebook
232
Pages
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About this ebook
How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world—and what strategies will they use to continue their growth?
This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how
This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how
Ratings and reviews
4.0
2 reviews
About the author
Kaye Sung Chon
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