How to Get Your Product into Retail

Broadword Publishing
Free sample

You want to get your product into retail. There are many retail opportunities for a new product and as many pitfalls to avoid. But you need to follow a process to be successful.

This guidebook takes you through the true methods to get your product into retailers and distributors. Based on 24 years of experience, the easy to read guidebook takes you through the important step-by-step procedures.

You'll discover:

* Process – How to get into retailers.

* Evaluation – What retailers are looking for in new products.

* Preparation - What you need to do before approaching retailers so you don’t get rejected.

* Walmart – The Walmart local program.

* Women and Minorities – How to get assistance for Women and Minorities.

* Showrooms – How to get into retail through showrooms.

* Sales Reps – How to hire and manage sales reps.

* Home Shopping – How to get on QVC and HSN.

* Infomercials – Selling your product on Infomercials (DRTV).

* Catalogs – Getting into Catalogs and Webstores.

* Promotional Product – Selling Your Product as a Promotional Item.

* Trade Shows – Marketing at Trade Shows.

* OEM – Selling your product as an OEM.

* And more.

The material is clear and concise. There's no fluff. I understand your time is valuable and you want to get to the meat of the issues quick and easy.

Matthew Yubas
Read more

About the author

Matthew Yubas is a Certified Professional Marketing Consultant. He has developed products for over 24 years as an Engineer, Product Manager, and Consultant for startups, small business, and Fortune 500 companies.

He has helped clients in a diverse number of industries that include art, auto accessories, clothing, housewares , medical products, photography equipment, software applications, sporting goods, and wireless devices.

Matthew is the author of several articles, books, ebooks, and kits, which has been used by inventors, entrepreneurs, colleges, government agencies, and others in 25 countries.

He has been featured on television and radio and has been tapped for his expertise in bringing products to market.

Matthew earned a B.S. in Electrical Engineering from Pennsylvania Spring Garden College in Philadelphia, an M.B.A. in Management from San Diego State University, and certification in Educational Instructional Technology from Texas Tech University.
Read more
1 total

Additional Information

Broadword Publishing
Read more
Published on
Nov 18, 2013
Read more
Read more
Read more
Best For
Read more
Read more
Business & Economics / Industries / Retailing
Read more
Content Protection
This content is DRM protected.
Read more
Eligible for Family Library

Reading information

Smartphones and Tablets

Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.

Laptops and Computers

You can read books purchased on Google Play using your computer's web browser.

eReaders and other devices

To read on e-ink devices like the Sony eReader or Barnes & Noble Nook, you'll need to download a file and transfer it to your device. Please follow the detailed Help center instructions to transfer the files to supported eReaders.
©2019 GoogleSite Terms of ServicePrivacyDevelopersArtistsAbout Google|Location: United StatesLanguage: English
By purchasing this item, you are transacting with Google Payments and agreeing to the Google Payments Terms of Service and Privacy Notice.