Based on extensive interviews with the scientists, engineers, administrators, and executives who lived the story, this riveting chronicle details PARC's humble beginnings through its triumph as a hothouse for ideas, and shows why Xerox was never able to grasp, and ultimately exploit, the cutting-edge innovations PARC delivered. Dealers of Lightning offers an unprecedented look at the ideas, the inventions, and the individuals that propelled Xerox PARC to the frontier of technohistoiy--and the corporate machinations that almost prevented it from achieving greatness.
Millions of Americans dream of owning and running their ownrestaurant — because they want to be their own boss, becausetheir cooking always draws raves, or just because they love food.Running a Restaurant For Dummies covers every aspect ofgetting started for aspiring restaurateurs. From setting up abusiness plan and finding financing, to designing a menu and diningroom, you'll find all the advice you need to start and run asuccessful restaurant.
Even if you don't know anything about cooking or running abusiness, you might still have a great idea for a restaurant— and this handy guide will show you how to make your dream areality. If you already own a restaurant, but want to see it getmore successful, Running a Restaurant For Dummies offersunbeatable tips and advice for bringing in hungry customers. Fromstart to finish, you'll learn everything you need to know tosucceed.New information on designing, re-designing, and equipping arestaurant with all the essentials—from the back of the houseto the front of the houseDetermining whether to rent or buy restaurant propertyUpdated information on setting up a bar and managing the winelistProfitable pointers on improving the bottom lineThe latest and greatest marketing and publicity options in asocial-media worldManaging and retaining key staffNew and updated information on menu creation and theimplementation of Federal labeling (when applicable), as well asinfusing local, healthy, alternative cuisine to menu planning
Running a Restaurant For Dummies gives you the scoop onthe latest trends that chefs and restaurant operators can implementin their new or existing restaurants.