Essentials of Economics: Edition 8

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Now readers can master the basics of economics with the help of the most popular introductory book in economics today that is widely used around the world -- Mankiw’s ESSENTIALS OF ECONOMICS, 8E. With its clear and engaging writing style, this book emphasizes only the key material that readers are likely to find most interesting about the economy, particularly if they are studying economics for the very first time. Reader discover interesting coverage of the latest relevant economic developments with real-life scenarios, useful economic facts, and clear explanations of the many ways essential economic concepts play a role in the decisions that individuals make every day.
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Cengage Learning
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Published on
Dec 5, 2016
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Business & Economics / Economics / General
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The New York Times bestselling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.

Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and unconventional analysis, they take us inside their thought process and teach us all to think a bit more productively, more creatively, more rationally—to think, that is, like a Freak.

Levitt and Dubner offer a blueprint for an entirely new way to solve problems, whether your interest lies in minor lifehacks or major global reforms. As always, no topic is off-limits. They range from business to philanthropy to sports to politics, all with the goal of retraining your brain. Along the way, you’ll learn the secrets of a Japanese hot-dog-eating champion, the reason an Australian doctor swallowed a batch of dangerous bacteria, and why Nigerian e-mail scammers make a point of saying they’re from Nigeria.

Some of the steps toward thinking like a Freak:

First, put away your moral compass—because it’s hard to see a problem clearly if you’ve already decided what to do about it. Learn to say “I don’t know”—for until you can admit what you don’t yet know, it’s virtually impossible to learn what you need to. Think like a child—because you’ll come up with better ideas and ask better questions. Take a master class in incentives—because for better or worse, incentives rule our world. Learn to persuade people who don’t want to be persuaded—because being right is rarely enough to carry the day. Learn to appreciate the upside of quitting—because you can’t solve tomorrow’s problem if you aren’t willing to abandon today’s dud.

Levitt and Dubner plainly see the world like no one else. Now you can too. Never before have such iconoclastic thinkers been so revealing—and so much fun to read.

Economía es uno de los libros de texto de introducción a la economía más vendidos. Es un texto pensado y adaptado a las necesidades de los estudiantes y profesores del mercado de Reino Unido y Europa Continental. Se trata de una obra firmemente establecida y adoptada en las universidades europeas entre los libros de texto de principios de economía.

Difiere del libro de G. Mankiw, Principios de Economía, publicado también por esta editorial, precisamente en su claro carácter aplicado al contexto europeo, así como en un análisis más profundo de cuestiones tanto microeconómicas como macroeconómicas y en la inclusión de nuevos temas, especialmente de macroeconomía, si bien el desarrollo de los contenidos se fundamenta en los principios de economía que justifican el título de esta otra obra.

Como especial novedad en esta edición se destaca:

• En respuesta a los comentarios recibidos por parte de estudiantes y profesores, la estructura de loscapítulos se ha adaptado a la organización de gran número de cursos europeos.
• Nuevos “Estudios de casos” y ejemplos a lo largo de la obra.
• Inclusión de temas relacion ados con:
— La Información y la economía de la conducta
— Los ciclos económicos
— Política de oferta
— La renta económica
• Inclusión a la fecha de su publicación de argumentos aparecidos sobre la crisis económica.

Economía es una lectura fundamental para estudiantes de primeros cursos de grado de Economía y cursos de máster y MBA que incorporen en su temario un componente de Economía.
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