The Ultimate Copywriting Guide for Beginners to Advanced: A short course on learning copywriting that sells, a book/workbook/handbook of web copywriting for business advertising,social media & email

JNR Publishing via PublishDrive
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"YOU CAN LAUGH AT MONEY WORRIES --- IF YOU ACQUIRE THE COPYWRITING TECHNIQUES FROM THIS BOOK"



This copywriting book contains all the essential elements that must exist in an effective sales letter, to pull in money or get the call to action you want from the prospects.This could be to subscribe to your list, share your content, or even buy it now!

This book is targetted for beginning copywriting students and the entrepreneur or business owners who want to get better results through effective copywriting skills and best practices. Especially now that marketing happens a lot in social media, email, our websites--writing effective copy is a MUST to thrive!

An effective sales-letter that gets the result is just ticking checkboxes in the prospect's mind. If you know what these psychological triggers are, and how to trigger them? Then you can expect to get consistently powerful results, every time!


Heres a preview of what you'll learn in this book:


Website Product Copywriting
Blog Posts Copywriting
The 4Us Formula
The Aida Formula
Landing Page Copywriting
What Makes A Good Landing Page?
Call-To-Action Copy
Email Marketing
Crafting An Effective Email Marketing Copy
Sales Letter
Sales Page Copywriting
Keep It Laid-Back
Valuing Your Customers And Your Product And Services Show Through In A Hundred Subtle Ways
Understanding Your Prospects
The Ideal Customer
Their Pains And Struggles
The Sales Letter Structure
Headline Essentials
Types Of Headlines
Bullets
Subheadings/Sub-Headline
Some Common Ways To Create An Engaging Subheading
Usp Versus Esp
Usp Or Unique Selling Proposition
Crafting A Value Proposition
Establishing Your Areas Of Difference
Story Driven Copywriting
Help The Reader Picture And Feel
Call To Action (Cta)
Managing Objections
Reviews
The Guarantee
Faqs
Postscripts (P.S)
Great Reasons Why You Should Buy
Subheadings
Ad Errors
Price
Order Options
Legibility
More Information
Free-Items
Copywriting Mistakes To Avoid
Trying To Sell Before First Giving Value
Sounding Too Formal
Wasting Your Reader's Time
Make A Claim Without Proof
Attempting To Sell To Everyone
Do Not Begin At The Start
Be Flexible
Leave Out Needless Words
Discuss Your Prospects' Issues
Swipe Files
The Better Letter Checklist:
Finishing Up


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Additional Information

Publisher
JNR Publishing via PublishDrive
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Published on
Apr 24, 2018
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Pages
30
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Language
English
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Genres
Business & Economics / Advertising & Promotion
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Content Protection
This content is DRM protected.
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Read Aloud
Available on Android devices
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"When Successful Stockmarket Superstars Were Just Starting Out, This Is What They All Did..."


Stock investing can be intimidating and a bewildering experience for complete beginners. Fortunately that doesn't have to be the case anymore. This course will arm you with all the basics and fundamentals of stock market picking, so you can begin taking control of your financial future!

This book will take away the confusion and teach the must-know principles and theories in plain english.
This book is especially written for those who know very little, if any about the stock market and how it works.

Be aware that although you can make a LOT of money in the market? Many also go broke without proper guidance and training. For a beginner, this is the perfect book to get you started. Perhaps not with real money yet? I urge you to get your feet wet first, gain some experience (by applying the principles in this book) and when you're making a killing in the market simulations? You can now invest real cash!

If you don't want to go through that stage first? Don't worry. Safe investments will be taught to you to mitigate high risk ventures, so you can get started with minimal risks.

This book will touch on:

THE STOCK MARKETMARKET CAPITALIZATIONFINANCIAL STATEMENTSSEVEN POPULAR FINANCIAL RATIOS:Stock Market TimelineInvesting in the Stock marketStock Market IndicesWHAT YOU NEED TO DO BEFORE YOU INVESTPicking the Right StockTypes of StocksBefore you invest I advise you do the following:STOCKS INVESTMENT STRATEGIESFINANCIAL ADVISORSGetting StartedWHILE YOU ARE INVESTINGDay TradingShort Term TradingMedium TradingLong Term TradingMAKING THE RIGHT INVESTMENTWhen to Buy:When to Sell:BAD INVESTMENT BEHAVIORSBASIC STOCK EQUATIONSTECHNICAL ANALYSISCONCLUSION


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New York Times bestseller

What makes things popular?

If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?

Wharton marketing professor Jonah Berger has spent the last decade answering these questions. He’s studied why New York Times articles make the paper’s own Most E-mailed List, why products get word of mouth, and how social influence shapes everything from the cars we buy to the clothes we wear to the names we give our children. In this book, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.

Contagious combines groundbreaking research with powerful stories. Learn how a luxury steakhouse found popularity through the lowly cheese-steak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the seemingly most boring products there is: a blender. If you’ve wondered why certain stories get shared, e-mails get forwarded, or videos go viral, Contagious explains why, and shows how to leverage these concepts to craft contagious content. This book provides a set of specific, actionable techniques for helping information spread—for designing messages, advertisements, and information that people will share. Whether you’re a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on.
"ANNOUNCING...The book that is set to become the ULTIMATE, Must-read Real Estate book every beginner should read!"



Thinking of getting into Real Estate, but don't know how to begin? You're in luck. Right here is the ultimate guide on Real Investing for the absolute beginner! That's right the clueless, still wet behind the ears investor about to embark in the Real Estate business.

Before you even think of jumping in on an investment? You absolutely need to learn the information here, to avoid costly mistakes!

This book will explore the many different facets of the Real Estate game, and will teach you how they work, so you can make the best decisions.

Although specifically written for the beginner? It includes high level concepts to help you choose which particular routes in Real Estate you may want to take -- while cementing a strong educational foundation for you.

You're going to be needing the tools and knowledge presented here all thoughout your Real Estate career! From beginner to intermediate and Advance levels,you must understand the fundamentals taught in this book.


Inside you'll learn:

Pros and Cons of Real Estate investments over other investment tools.How to know if Real Estate is indeed a good match for you.How to fit Real Estate in your existing financial situations and future plans.What your Real Estate team should comprise of.How to finance your Real Estate ventures.How to find prime Real Estate investments, perfect for you.Closing dealsand much, much more...



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(Normally priced at 5.99)

Ditch the failed sales tactics, fill your pipeline, and crush your number

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting.

The brutal fact is the number one reason for failure in sales is an empty pipe and the root cause of an empty pipeline is the failure to consistently prospect. By ignoring the muscle of prospecting, many otherwise competent salespeople and sales organizations consistently underperform.

Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.

Learn how to keep the pipeline full of qualified opportunities and avoid debilitating sales slumps by leveraging a balanced prospecting methodology across multiple prospecting channels.

This book reveals the secrets, techniques, and tips of top earners. You’ll learn:

Why the 30-Day Rule is critical for keeping the pipeline full Why understanding the Law of Replacement is the key to avoiding sales slumps How to leverage the Law of Familiarity to reduce prospecting friction and avoid rejection The 5 C’s of Social Selling and how to use them to get prospects to call you How to use the simple 5 Step Telephone Framework to get more appointments fast How to double call backs with a powerful voice mail technique How to leverage the powerful 4 Step Email Prospecting Framework to create emails that compel prospects to respond How to get text working for you with the 7 Step Text Message Prospecting Framework And there is so much more!

Fanatical Prospecting is filled with the high-powered strategies, techniques, and tools you need to fill your pipeline with high quality opportunities.

In the most comprehensive book ever written about sales prospecting, Jeb Blount reveals the real secret to improving sales productivity and growing your income fast. You’ll gain the power to blow through resistance and objections, gain more appointments, start more sales conversations, and close more sales.

Break free from the fear and frustration that is holding you and your team back from effective and consistent prospecting. It's time to get off the feast or famine sales roller-coaster for good!

"Who Else Wants Daily, Consistent Profits from Day Trading, While Having the Flexibility and Means To Live and Work, Anytime and Anywhere In The World?"

In this book you'll learn the fundamentals of day trading and how it differs from other trading and investment options. We will also explore the different kinds of day trading i.e. Stocks, bonds, forex and so on.

We are going to go in depth on the fundamental tactics, techniques and strategies so you'll know how to start, and what to expect from this world, including how to gain more experience and how to continue your finance education. The goal is to give you the skills to start killing it in the markets.

To give you a better idea what's covered? Please look at the table of contents


In this book you'll learn the following:

I. Introduction
II.Day Trading Fundamentals
Day trading defined
Hedgers VS Speculators
Zero-sum game: who wins and loses?
Goal-setting
Part-time trading
Beginner’s luck
Day trader favourites
Personality traits of a successful trader
Important reminders
Risk capital and staying sane
III.Getting started: preparing for success
Stop orders
Stop limit orders
Limit orders
Money language
Closing out
Swing trading
Investing
Position trading
Bulls and bears
Befriend the trend
Handling bad trading days
IV.Knowing your asset options
Liquidity
Volatility
Capital
Margin
Securities
Listed bonds
Over-the-counter trading
Treasury dealers
Warrants
Futures
Risks and returns
Personal risk
Business risk
V.Day Trading Regulations
Stocks and corporate bonds
Derivatives
Treasury Bonds
Forex
Brokerage Basics for Firm and Customer
Special rules for day traders
Insider trading
VI. Preparing to trade: setting up and managing your account
Choosing a broker
Price quotes
Trading platforms
Software-based platforms
Web-based platforms
Mobile platforms
Opening an account
Trading arcades
Doing your homework
Watch out for too-good-to-be-true promises
VII.Managing your trades
Probability of ruin
Measuring volatility
Opportunity costs
Handling profits
VIII.Taxes for Day Traders
Trader VS Investor
Consulting a tax expert
Do-it-Yourself tax filing
Individual Retirement Arrangement
IX.Forming Your Day Trading Strategies
Fundamental analysis
Technical analysis
Price and volume changes
Analyzing trends
Knowing the indicators
Pivot points
Moving averages
Trend phases
Momentums and breakouts
Different technical analysis approaches
The pitfalls
Building trading confidence
X. Dealing with leverage and short sales
Leverage
Why is leverage important for day traders?
Margin agreements
Margin calls
Short selling
Assessing your risks
XI. All about Arbitrage
Market efficiency
Scalping
Risk arbitrage
Arbitrage strategies
XII. Day Trading 101 for Investors
Momentum investing
Research systems
CAN SLIM
Setting limits
Responding to news
When to go short term
Trade execution
Improving execution
Trade objectively

And much, much more...

Grab your copy today!
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