Inside you will learn how to:
Paul Lancaster is a small business expert, consultant and inbound marketing specialist based in Newcastle upon Tyne. He held web and marketing roles for Sage, British Airways and Shell LiveWIRE. Paul is an active supporter of youth start-up and entrepreneurship programmes throughout the UK. Barbara Findlay Schenck has been a marketing consultant for more than 20 years, with clients ranging from small businesses to Fortune 500 companies. In addition to her experience as a small business strategist, she's also a bestselling author and columnist. Visit her website at www.bizstrong.com.
Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.
The E-Myth Revisited will help you grow your business in a productive, assured way.
The Market Gardener is a compendium of la Grelinette’s proven horticultural techniques and innovative growing methods. This complete guide is packed with practical information on:Setting-up a micro-farm by designing biologically intensive cropping systems, all with negligible capital outlay Farming without a tractor and minimizing fossil fuel inputs through the use of the best hand tools, appropriate machinery, and minimum tillage practices Growing mixed vegetables systematically with attention to weed and pest management, crop yields, harvest periods, and pricing approaches
Inspired by the French intensive tradition of maraichage and by iconic American vegetable grower Eliot Coleman, author and farmer Jean-Martin shows by example how to start a market garden and make it both very productive and profitable. Making a living wage farming without big capital outlay or acreages may be closer than you think.
Jean-Martin Fortier is a passionate advocate of strong local food systems and founder of Les Jardins de la Grelinette, an internationally recognized model for successful biointensive micro-farming.